Presented by:rajahamza

 Lend lease is a leading real estate specialist,

providing a range of project management,
construction, development and investment
management services.
The group’s activities are primarily focused in
the regions of Asia pacific, Europe and USA.
It is a leading real estate service business,
having developed, constructed and managed
real estate assets around the world for 45
years.
 DA crawford
chairman
(non executive)
age 60

CA clarke
Managing director
(executive)
age 46
 “Every project we take on starts with a
question:How can we do what’s never been
done before?”
 Built the foundations for the sydney opera
house

Constructed the newington Olympic village

for the 2000 Summer olympics

Created the sound stage for the Matrix and

Mission impossible 2
 Stuart hornery
(chairman)

Malcom latham
(director of special projects)

Eric kuhne
(architect)
 Lend lease manage to be consistently successful and
persistently different because of effective managerial
planning.
-Its goal was to give life to the vision that horney and
latham belived was possible at the bluewater site.
-They developed an innovative,break-the-mold
plan,simply titled,The blue water factors”
-Lend lease uses PCG to blend creativity and
accountability.
-These PCGs can include as few as three people or as
many as fifteen
-These plays a role similar to a corporate board of
directors
-They meet every six or seven weeks during the
project duration
-Every five to six weeks,the PCG met to discuss
budgets,agendas and proposals for innovations.
 The goal and vision of the lend lease is to use
the site as the community gathering place in
addition to being a popular retail shopping
center.
They outlined a shopping complex featuring
a glowing white roofscape;1.6 million square
feet of retail space;a 13000 car parking
garage;and over 50 acres of parks,seven
lakes,and more than 1 million trees and
shrubs
 The time from initial idea to final leasing stage was
just 1,628 days.
The project came in two weaks ahead of schedule,on
budget,and fully leased with more than 320 retailers
from around the world.
The blue water complex is a sprawling triangle with
three two story malls.
Each mall’s shopping streets connect with the
surrounding landscape and each mall features a
“leisure village”that integrates its shoping area with
nearby recreational space.
The complex features health clubs,resturants,and a
cinema complex.
Since the grand opening in March 2000,an average of
more than 75,000 people have visited Bluewater each
day.
 1:What role do you think goals play in
planning done at lend lease?explain.
2:How does lend lease illustrate effective
planning in a dynamic environment?
3:What approach to developing plans does
lend lease appear to follow?explain.
4:Would lend lease’s approach work in other
organisations?why or why not?
 Allamaiqbalopenuniversity.blogspot.com