RETAIL

MANAGEMENT
ON
FUTURE GROUP
 FUTURE GROUP
Future Group India, established in 1994 in
order to provide diverse services in India
and Global markets.
Their Headquarters are located in Mumbai.
Their employee strength covers over
35,000 people.
Future Group is located in 61 cities & in 65
rural areas in India.
CEO of Future Group

The CEO
Future Group
is
Mr. Kishore
Biyani
VISION OF FUTURE
GROUP
The vision of Future
Group is to, “deliver
everything, everywhere,
everytime to every
Indian consumer in the
most profitable
manner”
MISSION OF FUTURE GROUP
• To be the trend setters in evolving
delivery formats of the Indian Market.
• To infuse Indian Brands with confidence
and renewed ambition.
• To be efficient, cost-conscious,
committed to quality in whatever they do.
• To lie on positive attitude, sincerity,
humility, united determination.
 FUTURE GROUP OPERATES
SIX VERTICALS
 Future Retail –Covering retail business
 Future Capital –Catering to financial products &
services
 Future Brands –Managing all the brands owned or
managed by group companies
 Future Space –Managing real estate business
 Future Logistics –Managing supply chain and
distribution
 Future Media –Developing and managing retail
media space.
 FUTURE RETAIL
• PANTALOONS
• BIG BAZAAR
• FOOD BAZAAR
• CELIO
• BRAND FACTORY
• PLANET SPORTS
 HISTORY OF
BIG BAZAAR AND
PANTALOONS
 BIG BAZAAR
• BIG BAZAAR was started in 2001
• Caters to a large no. of people mainly
to middle class people.
• Operates around 150 stores across
India.
• Brought changes in the buying habit of
the people.
• Provides all the items under one roof
at low rates.
 BIG BAZAAR
 BIG BAZAAR Opened in the year 2001 at
Jogeshwari,Mumbai. Started with an approximate
50000 sq.ft of space.

 With the launch of “The Future Card”,wants its

more than 5 lakh ICICI Bank Big Bazaar credit
card holders to migrate to FUTURE CARD.

 Goes the tag line…… “Isse Sasta Aur Acha Kahin

Nahin” AND “Ab Ghar Chalana Kitna Aasaan” .
PRODUCTS @ BIG BAZAAR
1) Apparels
2) Food & grocery
3) Accessories
4) Electronics
5) Home décor
6) Cosmetics
7) Footwear
 PROMOTION TOOLS
• “Saal ke sabse saste 3 din”- 26th January,15th
August, Diwali.
• Future Card and Shakti card.
• Advertisements (Print ads, TV ads, Radio
ads).
• Hafte ka sabse sasta din-low prices on
Wednesday.
• Monthly bachat bazaar.
• Buy one get one free and complementary
gifts.
 TARGET CUSTOMERS
 Big Bazaar targets higher and middle class
customers.

 The large and growing young working

population is a preferred customer segment.

 Big Bazaar specifically targets working

women and home makers who are the
primary decision makers.
 SWOT ANALYSIS
BIG BAZAAR
STRENGTH:

1. High Brand Equity

2. Big Infrastructure of the Big Bazaar outlets.
3. Purchase promotions to increase the
purchase.
4. Variety of stuff under single roof increasing
customer time.
 
WEAKNESS :
1.Unable to meet store opening target till now

2. Falling revenue per square feet.

OPPORTUNITY :

1. Organised retail is just 4.15% of total pie of Indian retail Market.

2.Evolving customer preferences in recent years.

THREATS :
1.Competitors,global big players planning to foray into Market.

2. Un organised retail market in India.

3. Government policies are not well-defined in emerging markets like Ind

 FOOD BAZAAR
• Food Bazaar is a chain of large supermarkets
with a difference.

• CEO of Food Bazaar is Sadashiv Nayak. Food

Bazaar has a blend of both western and Indian
cultures put together to give complete
satisfaction.

• Food Bazaar invites you for a shopping

experience unique for its ambience and best
of everything is offered with a seal of
freshness and purity.
PIE CHART OF VARIOUS
BAZAARS
• Pantaloon Retail (India) Limited, is a large
Indian retailer, which is part of the
Future Group

• Headquartered in Mumbai, the company has over

1,000 stores across 71 cities in India and
employs over 30,000 people , and as of 2010.

• It was the country's largest listed retailer by

market capitalization and revenue .
• With effect from 1 January 2010 the company
separated its discount store business, which
includes the Big Bazaar hypermarket .

• Operates multiple retail formats in both the

value and lifestyle segment of the Indian
consumer market.

• Celebrate the Fresh Look, Fresh Feel & Fresh

Attitude at Pantaloons Fresh Fashion !
 SWOT ANALYSIS -
PANTALOONS
STRENGTH :
 
• Managing Purchase Order.
• Ease of usage
• Analysis of Complex data
• Generate Reports
• Supports Vendors.
 
WEAKNESS :

• Hiring and Training of employees

• Expensive

OPPORTUNITIES :

• Increase the footfalls with promotional

activities.

• New Avenues for opening of outlets.

THREATS:

As Retail is a growing sector,there are many market

Players in the field.To name a few, they are as foll

• Shoppers Stop

• Vishal Mega Mart

• Westside

• Wills Lifestyle
CHART SHOWING THE SALE ACCORDING TO A
WEBSITE CALLED RETAIL MANTRA
 
eZone, the electronics specialty store that offers a wide
range of leading consumer durables & electronics brands.

eZone, with the catch phrase ‘experience electronics’ is an

experience led lifestyle format that brings together the best
in national and international consumer electronic and durables
brands .

Typically in excess of 12,000 square feet in size, an eZone

store truly enables you to experience electronics, through
three dedicated zones - Liberation Zone, Experience Zone
and Home Zone.
eZone is not only about showcasing electronics products
and gadgets.

 But providing you with a complete shopping experience

through touch & feel, allowing you to pick and choose from
an array of best of brands under one roof.

eZones are primarily stand alone concepts, but are also

present within the Central malls.

eZone also offers an unparalleled service and support

through the special ‘E-Care’ customer support centre.

E-Care is a special, dedicated support system designed to

offer the best customer service after purchase of any product
at EZone.
      
      
      
 PLANET SPORTS
India's largest multi-brand sports and lifestyle
speciality retail chain,.

Planet Sports offers the largest collection of

International sports and lifestyle brands.

Planet Sports stores have extensive offerings for

sportswear and equipment across all categories including
running, tennis, training, golf, itness, basketball, motor
sports as well as other lifestyle products.

Its brand portfolio includes leading sports brands like

Converse, Speedo, Wilson, Prince, Callaway, Spalding,
 BRAND FACTORY
Brand Factory brings to the Indian consumers the
promise of revolutionizing value shopping by offering
the best Indian and International brands at Smart
Prices

Brand Factory promises its customers that value

shopping is not about seconds’ experience, it’s not about a
garage sale environment and it’s not about buying cheap.

Instead, it’s all about an amazing experience of ‘Buying

Smart’.
Brand Factory 
Offers :

Allen Solly
Provogue
Louis Philippe
VanHeusen
Peter England
John Players
Wills Lifestyle
Indigo Nation
Park Avenue
Parx
Flying Machine
Pepe Jeans
The thought behind Brand Factory is to raise the bar of
expectation and experience when it comes to ‘Brand +
Bargain Shopping’.

The emphasis at Brand Factory is to offer the customer

the widest range of brands and categories possible at
absolutely great prices, in an ambience that befits the brand.

Brand Factory presents the brands in a fully air-

conditioned, slick environment varying between 70,000 to
1,50,00 square feet.
Founded in 1978, by Marc and Laurent Grossman, today Celio is a
market leader in men's ready to wear clothing in France. Its flag ship
store, located in Paris’s Champs Elysee, is spread over three levels.

Celio’s 5 Brand Pillars are: 

Masculinity
Seduction
Openness
Generosity
Service
Core Target Audience
OTHER IMPORTANT RETAIL OUTLETS

• LEE COOPER
• CENTRAL MALL
• HOME TOWN
• KB’s FAIR PRICE
• FUTURE BAZAAR.COM
• Futurebazaar.com offers the widest range of products
at ‘lowest prices – everyday!’

• It intends to provide customers with a streamlined,

efficient and world class personalized shopping
experience, which will be supported with the best
technology platform.

• Buying products is a 3 step simple process. All one has

to do is Search, Register and Buy.
• Here you can expect a shopping experience akin to
shopping at an actual bazaar but with added
simplicity & everyday low prices and an assurance
of 'your product' will be delivered within 7 days of
purchase.

• We are proud to inform you that Future Bazaar

has been named as the Best Indian Website 2007
in the Shopping category by PC World.
MADE BY :
AKSHAY KALRA
( BBA 4514/09)
UTSAV MAHENDRA
(BBA 4502/09)