FRONT OFFICE

Department

Market & Hotel Overview

Agenda

• What figures should we always look at ?

• Where do we get these figures from ?

• Your responsibility..
 Important figures

All these figures should be known and checked,

Month To Date (MTD), YTD and Compared to last year :

Occupancy % occupancy of rooms

ARR Average Room Rate

Business Mix Amount of business per segment

The accuracy of this data is your responsibility !!

 VERY Important figures

The previous figures shown are important, but the following

are even more so, and should be tracked and understood by
all of you :

RevPAR Revenue Per Available Room

MPI Market Penetration Index

ARI Average Rate Index

RGI Revenue Generation Index

This is the key to DRIVE your business !!

 VERY Important figures

RevPAR
RevPAR Revenue Per Available Room

Total Room Revenue

= ÷
Total number of rooms available

This figure should be your main focus….

 VERY Important figures

These figures are simple but crucial indicators of how

your hotel is performing compared to your direct competitors:

MPI Market Penetration Index

(comparison of occupancy levels)

Average Rate Index

ARI (comparison of average rates)

Revenue Generation Index

RGI (comparison of RevPAR)

Compare your performance to your competitors…

… not to your budget !!
Hotel Performance figures

Hotel Comparison & Yield Analysis Report

YTD November, 2008