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Why are these things eating my

life?
Constructing Your Personal
Communications Strategy
By Terry P. Whitcher
We’re ON!
and other prepositions

(C) 2009 Fourthleaf Communications, Inc.


Chicken AND Egg
• Team environments
• Knowledge-intensive work
• No borders
– geography
– hierarchical
– time (clock & calendar)
– location

(C) 2009 Fourthleaf Communications, Inc.


The Brain Change
• Response time improvements
• Continuous partial attention
• Operating in constant state of crisis
• External locus of control

(C) 2009 Fourthleaf Communications, Inc.


Scrambled Eggs
• Reacting not thinking
• Not concentrating
• Making mistakes
• Increasing task time
• Increasing the workload
• Losing interpersonal skills
• Alert Addiction

(C) 2009 Fourthleaf Communications, Inc.


Dysrationalia Approach
• Don’t do any of it
• Ignore it
• Unplug

(C) 2009 Fourthleaf Communications, Inc.


Add Mindware to the Mix
• Make your communications work for you
• Improve performance
• Manage for effectiveness
• Enjoy communicating with people
• Reduce stress

(C) 2009 Fourthleaf Communications, Inc.


Making the Connection
1. Meet your friends & contacts where they are
2. Get the devices and accounts that meet your
needs
– inbound and outbound
– synchronous and asynchronous
– one-to-one, or one-to-many
3. Determine your use parameters
4. Be consistent and reliable

(C) 2009 Fourthleaf Communications, Inc.


Rules of Engagement
A suggestion: create a file that you can attach to your vCard as a reminder for
your contacts.

(C) 2009 Fourthleaf Communications, Inc.

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