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    Sony and Microsoft unveiled their next-generation video game consoles, the PlayStation 3 and Xbox 360, respectively, at the 2005 E3 convention. The PS3 was scheduled for release in Spring 2006 and boasted a powerful processor and HD display capabilities. However, analysts predicted that the PS3 could cost up to $500 due to its advanced technology. In contrast, the Xbox 360 was planned for release in November 2005 at around $300, positioning it as a more affordable option that could gain early market share over the PS3.

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    Sony and Microsoft unveiled their next-generation video game consoles, the PlayStation 3 and Xbox 360, respectively, at the 2005 E3 convention. The PS3 was scheduled for release in Spring 2006 and boasted a powerful processor and HD display capabilities. However, analysts predicted that the PS3 could cost up to $500 due to its advanced technology. In contrast, the Xbox 360 was planned for release in November 2005 at around $300, positioning it as a more affordable option that could gain early market share over the PS3.

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    2 views8 pages

    Playstation 3 and Xbox 360 Debut at E3 Convention

    Uploaded by

    Karthick Rajan
    Sony and Microsoft unveiled their next-generation video game consoles, the PlayStation 3 and Xbox 360, respectively, at the 2005 E3 convention. The PS3 was scheduled for release in Spring 2006 and boasted a powerful processor and HD display capabilities. However, analysts predicted that the PS3 could cost up to $500 due to its advanced technology. In contrast, the Xbox 360 was planned for release in November 2005 at around $300, positioning it as a more affordable option that could gain early market share over the PS3.

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    of 8

    Playstation 3 and Xbox 360

    debut at E3 convention

    By Jon Slack
    What is E3

    • Electronic Entertainment Expo


    • Largest expo of gaming professionals
    • 60,000 retailers and 400 exhibitors
    • 11 billion dollar video game industry and
    growing
    • Sony and Microsoft unveil next generation
    gaming systems
    Sony’s Playstation 3
    • Arrives Spring 2006
    • Processor 35 times more powerful than PS2
    • Ability to display in HDTV
    • "This is a system to be placed in the center of the living
    room around the world," – Ken Kutaragi, Sony’s Video Game Unit Head
    More PS3

    • Designed to be more than just a video


    game machine….
    • Offers built in modem for broadband,
    wireless internet connections
    • Users will be able to purchase games
    online
    • Top of the line DVD player to play movies
    with advanced audio output
    Xbox 360
    • For sale in November
    2005, Holiday Season
    • 35-40 game titles
    planned at launch
    • Xbox Live, online ability
    to play videogames with
    other people
    • Current subscription base
    is 2 million,
    • 1 BILLION subscriber
    • goal
    Price Fears?

    • PS3 analysts predict that the unit could


    cost up to 500 dollars
    – Game titles could also reach 60-70 dollars per
    game
    – Due to increased R&D and development for
    high tech games
    Would 650 dollars for a unit and two games
    alienate a great percentage of the potential
    market share? Will Xbox 360 take it?
    Xbox 360 fights for Market Share

    • Expected to sell for around 300 dollars


    • Trails PS2 currently in market share but
    360 could attain first mover advantages
    with next-gen system
    • Will capture Holiday rush and will be more
    affordable to more consumers
    • PS3 banking on supposed superior
    graphics and features
    Sources
    • http://news.bbc.co.uk/1/hi/technology/4554025.stm
    • http://news.bbc.co.uk/2/hi/technology/4541961.stm
    • http://www.foxnews.com/story/0,2933,157259,00.html
    • http://www.cnn.com/2005/TECH/fun.games/05/18/e3.console.revie
    w/index.html
    • www.ign.com
    • http://money.cnn.com/2005/05/16/technology/personaltech/e3_mic
    rosoft/index.htm

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