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Franchisee: Presented by Derin K John
Franchisee: Presented by Derin K John
Presented by
Derin K John
Franchise
• A form of business organization in which a
firm which already has a successful product or
service (the franchiser) enters into a continuing
contractual relationship with other businesses
(franchisees) operating under the franchiser's
trade name and usually with the franchiser's
guidance, in exchange for a fee.
• A party in a franchising enterprise that
ultimately owns the rights, trademarks and
proprietary knowledge of the specific business
entity
Franchisee