2nd Assignment

The Methods of collecting primary data for research in business

ALLAMA IQBAL OPEN UNIVERSITY

(Department of Business Administration)

Assignment # 2
BUSINESS RESEARCH METHOD (524)

Topic:
THE MEHODS OF COLLECTION PRIMARY DATA FOR RESEARCH
INBUSSINESS.

Submitted to:
Submitted by: ALTAF HUSSAIN
Roll # W 583437
Cell # 03016119141
ACKNOWLEDGEMENT

All praises to Almighty Allah, the most Gracious, the most Beneficent

and the most Merciful, who enabled me to complete this assignment.

I feel great pleasure in expressing my since gratitude to my teacher,

for his guidance and support for providing me an opportunity to
complete a productive research study of my topic

“THE MEHODS OF COLLECTION PRIMARY DATA FOR

RESEARCH IN BUSSINESS”.

My special thanks and acknowledgments to Mr.Muhammad Tanveer for

providing me all relative information, guidance and support to compile
the practical study at Procter and Gamble Pakistan.

I will keep my hopes alive for the success of given task to submit this
report to my honorable teacher Mr.QAIMDIN , whose guidance;
support and encouragement enable me to complete this assignment.
EXECUTIVE SUMMARY
This assignment is a research-oriented activity, which represents both

the theoretical and practical implication of the topic. In the first section

of this assignment, I explain the theoretical aspect of the topic and all

major parts has been explained which are involved in the method of

collecting primary data for research in business in business research.

For empirical study, I select Procter and Gamble Pakistan. and compare

their ways of the method of collecting primary data for research in

business instruments.