TOYOTA Indus motor co.

-: INTRODUCTION :VISION AND MISSION: "IMC’s Vision is to be the most respected and successful enterprise, delighting customers with a wide range of products and solutions in the automobile industry with the best people and the best technology".
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The most respected. The most successful. Delighting customers. Wide range of products. The best people. The best technology.

Mission of Toyota is to provide safe & sound journey. Toyota is developing various new technologies from the perspective of energy saving and diversifying energy sources. Environment has been first and most important issue in priorities of Toyota and working toward creating a prosperous society and clean world. HISTORY: Indus Motor Company (IMC) is a joint venture between the House of Habib , Toyota Motor Corporation Japan (TMC) , and Toyota Tsusho Corporation Japan (TTC) for assembling, progressive manufacturing and marketing of Toyota vehicles in Pakistan since July 01, 1990. IMC is engaged in sole distributorship of Toyota and Daihatsu Motor Company Ltd. vehicles in Pakistan through its dealership network. The company was incorporated in Pakistan as a public limited company in December 1989 and started commercial production in May 1993. The shares of company are quoted on the stock exchanges of Pakistan. Toyota Motor Corporation and Toyota Tsusho Corporation have 25 % stake in the company equity. The majority shareholder is the House of Habib. IMC's production facilities are located at Port Bin Qasim Industrial Zone near Karachi in an area measuring over 105 acres.Indus Motor company's plant is the only manufacturing site in the world where both Toyota and Daihatsu brands are being manufactured.

Salim Azhar Director LOGISTICS. We also have a wide range of imported vehicles. ADMINISTRATION & COMMERCIAL Mr. IMC's Product line includes 6 variants of the newly introduced Toyota Corolla. Salim Azhar Director MANUFACTURING Mr. Toyota Hilux Single Cabin 4x2 and 4 versions of Daihatsu Cuore. MANAGEMENT TEAM: Ali S. Raza Ansari Director INTERNAL AUDIT Mr. Adnan Qazi Chief Information Officer FINANCE Muhammad Faisal Chief Financial Officer Mustafa Hasan Lakhani Company Secretary HUMAN RESOURCE Mr. To ensure highest level of productivity world-renowned Toyota Production Systems are implemented. Y. Tsubaki Director SALES & MARKETING Mr.Heavy investment was made to build its production facilities based on state of art technologies. Ahson Tariq Chief of Internal Audit . Habib Chairman K Hyodo Vice Chairman Parvez Ghias Chief Executive Officer INFORMATION TECHNOLOGY Mr.

They are stored until they are needed on the production/assembly line. They culminate in the total value delivered by an organization. Toyota motors purchase their raw material from all around the world. Competitive Advantage (1980). The value chain is a systematic approach to examining the development of competitive advantage. E. Toyota use JIT (Just In Time) approach for handling of raw material. Goods are moved around the organization. .VALUE CHAIN ANALYSIS OF TOYOTA Indus Motors Co. In order to maximize their availability of raw material Toyota motors maintain good relationship with their suppliers. The 'margin' depicted in the diagram is the same as added value. The organization is split into 'primary activities' and 'support activities.' Primary Activities Inbound Logistics: Here goods are received from a company's suppliers. It was created by M. Porter in his book. The chain consists of a series of activities that create and build value.

Technology Development: Technology is an important source of competitive advantage. Toyota motors make their product easily assessable. Toyota motors will be responsible for outsourcing (components or operations that would normally be done in-house are done by other organizations). Internet marketing activities. complaints handling. Customer Relationship Management (CRM). This area focuses strongly upon marketing communications and the promotions mix. and many other technological developments. The aim is to secure the lowest possible price for purchases of the highest possible quality. Marketing and Sales: In true customer orientated fashion. Toyota value their customers. and they need to be sent along the supply chain to wholesalers. Support Activities Procurement: This function is responsible for all purchasing of goods. Toyota motors manage their own Show rooms in different countries. Toyota motors implemented production technology. Individual operations could include organizing the parts to make new cars & the final tune for a new car's engine. Toyota motors are known for their reliability which comes from efficient operations. lean manufacturing. . and e-Purchasing (using IT and web-based technologies to achieve procurement aims).Operations: This is where goods are manufactured or assembled. services and materials. Service: This includes all areas of service such as final checking. after-sales service. Companies need to innovate to reduce costs and to protect and sustain competitive advantage. at this stage the Toyota motors prepares the offering to meet the needs of targeted customers. retailers or the final consumer. Outbound Logistics: The goods are now finished. training and so on.

Toyota motors manage recruitment and s election. and other mechanisms for planning and control in different departments. The mission and objectives of the Toyota motor is the driving force behind the HRM strategy.Human Resource Management (HRM): Employees are an expensive and vital resource. Toyota motors uses following techniques to retain their employes: • Recruitment • Selection • Training and development • Compensation • Maintenance Firm Infrastructure: This activity includes and is driven by corporate or strategic planning. Toyota motors implemented Management Information System (MIS). SUGESSIONS & RECMENDATIONS 1. Toyota motors consider their employees as HUMAN CAPITAL. Marketing Production R&D CUSTOMERS . and rewards and remuneration. Toyota develops synergies among their recourses. Toyota motors should use Value Coalitions for better use of their under utilized recourses. training and development.

processes that provide direct value to the customer are modeled first.2. TOYOTA Company Functional and Process Based Designs Functional Design Marketing Finance Sales Engineering Manufacturing Distribution Process Design Design Car Build Car Market Car Deliver Cars . Using the value chain approach. Toyota should use design to maximize the performance of their operations. Derivative processes that support the value chain processes are modeled to support the value chain.

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