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  • By, Chandra Sekar Reddy Sasi Rekha.S Sudha.M

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    Leo Antony
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    Infosys has developed a new innovation model called "Innovation Co-Creation" that moves innovation from being firm-centric to centered on collaboration. Infosys has been practicing innovation co-creation for years by developing processes, methods, platforms, and networks to accelerate a culture of co-creation and innovation. An ICRM framework is proposed using business intelligence to provide a 360-degree view of customer data and intelligence at three layers: a data layer, an intelligence layer, and a usage layer to better serve customers. Business intelligence can also help achieve sustainability and protect the environment through data analysis to optimize operations, reduce distribution costs and lead times, and gain accurate inventory visibility.

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    Infosys has developed a new innovation model called "Innovation Co-Creation" that moves innovation from being firm-centric to centered on collaboration. Infosys has been practicing innovation co-creation for years by developing processes, methods, platforms, and networks to accelerate a culture of co-creation and innovation. An ICRM framework is proposed using business intelligence to provide a 360-degree view of customer data and intelligence at three layers: a data layer, an intelligence layer, and a usage layer to better serve customers. Business intelligence can also help achieve sustainability and protect the environment through data analysis to optimize operations, reduce distribution costs and lead times, and gain accurate inventory visibility.

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    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
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    5 views6 pages

    By, Chandra Sekar Reddy Sasi Rekha.S Sudha.M

    Uploaded by

    Leo Antony
    Infosys has developed a new innovation model called "Innovation Co-Creation" that moves innovation from being firm-centric to centered on collaboration. Infosys has been practicing innovation co-creation for years by developing processes, methods, platforms, and networks to accelerate a culture of co-creation and innovation. An ICRM framework is proposed using business intelligence to provide a 360-degree view of customer data and intelligence at three layers: a data layer, an intelligence layer, and a usage layer to better serve customers. Business intelligence can also help achieve sustainability and protect the environment through data analysis to optimize operations, reduce distribution costs and lead times, and gain accurate inventory visibility.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
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    By, CHANDRA SEKAR REDDY SASI REKHA.S SUDHA.

    INNOVATION
    Infosys, working with Prof. Venkat Ramasamy, has developed INNOVATION CO CREATION A new innovation model for tomorrows enterprises. Innovation, the world over is moving from being a firm centric endeavor to the one centered on co creation.

    Cont...

    Infosys has been practicing innovation co creation over the last few years. They have developed process, methods, workouts, networks, platforms contest to faster co creation culture and accelerate innovation.

    BUSINESS INTELLIGENCE
    CRM with Genuine Business Intelligence
    A 360 view of customer data cannot bridge the gap between expectations and the experience of customers. Infosys experts propose an Intelligence Customer Relationship Management (ICRM) framework that provides the intelligence to better serve customers.

    Experts recommend a threelayer structure for the ICRM frame work


    DATA LAYER consolidates customer information from various sources and converts it to structured data.

    Cont.
    INTELLIGENCE LAYER provides first - level intelligence about customers. USAGE LAYER shares insight for customer and decision making.

    INTELLIGENCE FOR YOUR VALUE CHAIN Business intelligence can help achieve sustainability and protect the environment. DATA ANALYSIS: Consumer goods companies use business intelligence to analyze vast of data from shipment, point of sale and syndicate sources for optimizing operations. Using the right quantity of raw materials, labour and equipment reduces waste and energy consumption leading to lower costs and a smaller carbon foot print.

    BEST PRACTICES IN DISTRIBUTION: Business intelligence and analytics significantly reduce lead time and transportation costs within the hub and spoke distribution system. The analysis of multiple variables can determine best practices based on vendor schedules, store orders and upcoming promotions.

    INVENTORY MANAGEMENT: Gaining accurate visibility into in store inventory helps manufacturing and distribution reduce waste, cost and minimize the carbon footprint. Retailers can use business intelligence to analyze issues in forecasting and prevent future exceptions.

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