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Khong c6 cong thOrc l a p sin cho viec su'ciung bang cau hoi dieu t?a. Rivvao nhu cau thdng tin va ngan sach heat dong ma ban c6 the chon cho minh cong cu thu thap thong tin huu hieu nhat. Hay nghl den bang cau hdi i<hi:

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Being C3u hoi khong ton nhieu chi phi mac du giai doan chuan bi, lap ke h o a c h cho viec thu thap cac du' iieu ton kem kha nhieu chi phi. Chi phi thi/c hien cho nigt m k i phong van tronq mot so tru'ong hop c6 khi chi tuo'ng duong v6i phf gCi buu pham. Neu dung email hoac khao sat tren root trang web, ban c6 the -han duoc c i tram hoac ngan cau tra I6i chi trong vong vai ngay.

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Viet ra nhCing dieu rieng tu, tnam kin van de hon rat riiiieu so voi viec tiet :6 true tiep, mat doi mat vc!i ngucfi phoriq van. Ngu'CJi tham d q se tra 161 thSng than ve c a c chon lua hay nhu'ng hanh vi ca nhan neu tin rang cau tra ioi cua h p dtrgc qiu b\t danh t i n h hoac v6 danh.

Kiem chii^g thong tin

Kel 'uan lu phan tich l<inh doanh hoacy tudng nay sinh tCrcac cuoc phong van nhom van can duoc kieiTi chOrng vdi so dong nguoi tieu dung. Cac chi^n luge kinh doanii c6 anh hudng quan trong den su phat trien lau dai cua doanh nghiep hoac thuorig hieu can ducjc kieni C h u n g trudc bang cac cuoc khao sat throng xung.

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ludng phuc v u " cua n h a hang. D o i U i i k l i a o sat k y l u d n g tat ca cac yeu to tren la d i e u Ichong the n e n n g u d i la t h u d n g c h i c h o n k h a o sat k h o a n g 3 - 5 tieu c h i q u a n t r o n g nhat. N h u ' n g tieu c h i c]uan trpng nhat l a tieu c h i nao? xVluon biet, hay thUc h i e n p h o n g v a n n h o m .

t h e m m o t k l a c h o n niJa: " A , B , C , D hoac Khac:...". K h a o sat that k y ve m o t viec n h o k h o n g the l a m c h o v a n de ehii ehot cua c u o c k h a o sat difo'c r o r a n g h o n .

HOITHATHAYMADEHIEU
C h a t l u p n g m a u k h a o sat p h u t h u o c vao k h a n a n g v a h i i n g thu tra 16'i c u a ngifo'i d i t o c p h o n g v a n . K h o n g h i e u cau h o i t h i k h o n g the tra Idi d u n g d u d e . K h i ban g h i " J i O O A M " , v a n c6 n h i e u ngUdi k h o n g biet tieng A n h va k h o n g h i e u dcS la bay g i d sang. N e u k h o n g p h a n biet d u d e 7 : 0 0 A M v i 7 : 0 0 P M t h i c a u h o i " B a n t h U o n g nghe d a i v a o liic n a o t r o n g ngay?" se k h o n g d u d e tra Id'i d i i n g . Thxl n g h i e m " M e t a l l i c M e t a l s A c t " c u a S a m G i l l thUc h i e n t i i n a m 1947 vfm l a din chu'ng t h u v i c h o d a n t r o n g nghe N C T T . S a m d a h o i v e m o t d a o luat h o a n l o a n k h o n g eo that, n h i i n g ehi c6 4,7% so c a u tra Idi l a p h i i h d p . S o c o n l a i c h o r l l n g d a o luat d o l a ctung hoac k h o n g , t\ic t h i f a n h a n su t o n t a i eua d a o luat nay. N g U d i tra Idi p h o n g v a n l u o n c 6 k h u y n h huc'mg the h i e n k h a n a n g eiia m i n h , ngay ca d n h i i n g v a n c!e k h o n g t h i i e su' h i e u biet. C o gdng dii'ng de ngu'di tra Idi p h o n g van r o i v a o t i n h h u o n g n h i l d i t h i trac n g h i e m , so gang tra Idi m a k h o n g biet c a u tra Idi d u n g . C h o n b i i a dap an se l a m c h o ket quc\u tra b i sai lech. Phai s u y n g h i de tra I d i , c a m x u c eiia ngifdi t h a m gia p h o n g v a n t h a y d o i d a n t h e o t t i n g c a u h o i . Giijf c h o n g U d i duo'c h d i h i f n g t h u v d i d e t a i , t r a I d i t h f l n g t h S n v a t r u n g thu'e t h i t h o n g t i n k h a o sat t h u d U d e m d i c 6 g i a t r i c h o v i e c t o n g hcip v a p h a n t i c h v e s a u . M

KHONG HOI THiTA

K h a c v d i viec p h o n g v a n true tiep, b a n g c a u h o i k h a o sat k h o n g c a n nhii'ng cau hcM m a n g t i n h x a giao, l a m q u e n . N h O n g c a u h o i k l i o n g xac ciang l a m , k i e u n h U : " B a n c 6 boat d o n g giai t r i n a o vao ngay nghi c u o i t u a n k h o n g ? " c h i l a m c h o ngu'd'i d u o c h o i mat h i t n g tra 16i. N e u b a n m u o n t i m h i e u ve t h d i q u e n x e m p h i m 6 r a p c i a g i d i tre, h a y d i thftng l u o n v a o v a n de. C a u h o i c 6 n o i d u n g tilo'ng t u v 6 i m o t v a n de triiofc d o d a d i f d c h o i se l a m c h o b a n g c a u h o i d a i t h e m v a sU h a n g h a i c u a ngu'oi t r a ItJi it d i . C a u h o i d a n g " t h i c h nhat, yeu nhii't, ghet nhiiit" c6 the gay h i f n g t h u c h o ngilcri t r a Itn v i dup'c d i p the h i e n ca t i n h r i e n g c u a m i n h n h u n g sii c h e n h lech va khac biet c u a cac c a u tra Idi c6 k h i l a m c h o n g u d i p h a n t i c h c h o n g mat, mat t i i t i n vao chat l i i O n g Idiao sat. N e u ban san xuat loai nifo'c ngpt A , d i i n g h o i : " B a n t h i c h u o n g tiUtVc giai khat nao nhat?" m a hay h o i true tiep: " B a n c h o n u o n g loai n u d c ngot n a o trUdc tien trong cac n h a n h i e u A , B , C^, D ? " N e u b o n loai nude ngot nay da c h i e m d e n tren 90% t h i tru'Ong, d i i n g eo c h o

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