Professional Documents
Culture Documents
Chap 01
Chap 01
Art & science of formulating, implementing, and evaluating, cross-functional decisions that enable an organization to achieve its objectives.
Strategy Formulation
Vision & Mission External Opportunities & Threats Internal Strengths & Weaknesses Long-Term Objectives Alternative Strategies Strategy Selection
Strategy Implementation
Strategy Evaluation
Key Terms
Key Terms
Key Terms
Key Terms
Strategies
Means by which long-term objectives are achieved
Chapter 3
Long-Term Objectives
Chapter 2
Chapter 5
Chapter 6
Chapter 7
Chapter 8
Chapter 9
Internal Audit
Chapter 4
Difficult communications Underestimate foreign competition Cultural barriers to effective management Complications arising from currency differences