STYLE

DRESSED TO KILL
COMFORTABLE YET DASHING, EASY YET SHARP. PRESENTING THE LINEN SUIT... THE PARK AVENUE WAY

ANDREAS SCHAAF
Style: Showcasing trends and great accessories for you Drive: The Italian Muscle: Lamborghini Aventador lp700-4 What she wants: The latest in womens fashion

MY STYLE QUOTIENT

editor-In-Chief amitabh taneja editor in charge ashish pratap singh (associate editor)
editorial advisor r s roy sr. associate editor / bureau head nivedita jayaram pawar (mumbai) features writer sohani dogra fashion stylists sania momin (mumbai) dhwani sharma (delhi)
CREATIVES

assistant art director prerna jha layout designer kaustubh fuloriya sr. photographer vipin kardam asst. photographer deepak malik photo coordinator kamal kumar publisher s p taneja
BUSINESS DEVELOPMENT

vice president harjot singh luthra assoc. vice president circulation anil nagar general manager advertising bindu pillai (mumbai) assoc. vice president & regional head piyali roy (kolkata) sr. manager advertising tushar verma (delhi) sr. manager circulation rp singh (mumbai) managers advertising nayan shetty (mumbai) anirban sarkar (kolkata) deputy managers circulation ranjeet yadav (delhi); operations rajesh kumar (delhi) executive advertising sneha sinha (bangalore)
PRODUCTION

Dear readers, To put a hand into any venture and come out of it successful, is the best feeling ever. Our inaugural Park Avenue M issue was a colossal achievement and a great motivator for us to move forward and bring out many more glorious issues. The present day world is all about creating impressions and staying upbeat with the latest fashion trends and it gives us immense pleasure to bring out the best of the best, time and again for you. With summers here and the sun on the onset of shining bright upon us, its that time of the year to soak ourselves into easy fabrics and comfortable drapes and our latest spring/ summer collection is no far behind. Its all about summer favourites... linens, natural materials, silk blends and wool blends this season of high octane glitz and glamour. Let your evenings dazzle in style and comfort with the ultimate musthave fashion staples The ubiquitous linen jackets and the stylised vintage bandhgalas in the summery pastel tones of yellow, green and plum. To further highlight the oomph and glamour quotient of the fairer sex, our spring/summer collection is dominated by colours of the season and luxury of the silhouettes. It is an amalgamation of summer colour palette treated along with the basic white and red. So update yourself with a sharp and strong modern edge of fashion and style and head out this spring/summer as chic fashionistas. Hope you enjoy the issue! Shreyas Joshi
President, Raymond Apparel Ltd

general manager manish kadam manager manoj soni

auto en Raghav th [Car revi usiast a ew: pag e 017]

1. Ishan

Rathore 2. Raghvendra ert

fashion exp : page 022) [Style advice

freelance write Resort review: r page018]

3. Meraj Shah

//

er 4. Tanvi Madkaik er otograph

fashion ph page 010) [Cover Story:

CONTENTS

12

STYLE TIPS to go from good to great

20

17

Trendsetters from PARK AVENUE

DREAMS on wheels

DRESSED TO KILL
MANY MORE
06 Style observer

10

14

19 What she wants 22 Ask our expert

DRIVING
ahead
ANDREAS SCHAAF

NEW
1 4

Whats

1. CHEQUEREDAvenue to exudeGet tartans from the and DELIGHT: suave collection of Park comfort this season
become a part of this versatile trend parade.

2. BOXYPark Avenues latest collectionspirit of spring/ AFFAIR: Delve into the summer with of coloured ties.

Uplift your ensemble the perfect way with these statement pieces.

3. POWER OF STRIPEpair of classy and chic shoes. No dressing is complete without a

Let comfort, amalgamated with style, dominate your ensemble this season. Put your best foot forward with Guccis summer shoes.

4.yet another buzzing fashion accessory from the Park Avenue THE TRENDY POCKET: Accentuate your garb with
stables. Highlight your basic clothing this spring/summer with these stylishly printed and whimsical patterned pocket squares.

5. STYLISE YOUR WAIST: Getto complete this quirky essential from Park Avenues latest collection

your wardrobe in the best possible way. Fashion this timeless and eternal accessory, giving it a touch of your own taste with prominent buckles.

| informed. in STYLE |

The Style

IN FOCUS

STRIPES

o exhibit fashion in a fresh and exciting way this spring/summer, delve into the spirit of easy fabrics and excellent drapes. The classic stripes have been around forever and have declared themselves as a fashion staple in this day and age. It is an evergreen trend to catch the eye and, if incorporated correctly in ones dressing up, they definitely enhance the complete personality, while lending to the theory of illusion. Stripes distinctly offer the luxury of variation and can be incorporated according to an individuals taste, be it the magical horizontal or the flattering vertical.

Accessories

PAUL SMITH

BALLY

VERSACE

06 | MARCH 12

Observer

FASHIONWISE
NEWS
MARCH 2012

TOM FORD

BURBERRY

ASHISH N SONI

HUGO BOSS

BALLY

VANLAACK

07 | MARCH 12

| informed. in STYLE |

The Style

HEAD-TURNER

ont let your spring/summer garb be regular and boring this season. If you thought layering was just for winters, think again. With the unlimited options of summer jackets available, your summer wardrobe will get the needed uplift and give you the chance to carry forward your winter trends to your spring/summer wardrobes in absolute chic avatars. For moments of quick dressing up in chic and classy crispness, whats better than adding a summer jacket to complete your look and give you an edge? Get the look by incorporating colours and prints while championing the trend.

PORSHE DESIGN

08 | MARCH 12

Observer

FASHIONWISE
NEWS
MARCH 2012

PAUL SMITH

GUCCI

TED BAKER

CANALI

TOM FORD

09 | MARCH 12

DRESSED TO KILL
COMFORTABLE YET DASHING, EASY YET SHARP. PRESENTING THE LINEN SUIT... THE PARK AVENUE WAY

010 | MARCH 12

PARK AVENUE EXCLUSIVE

STYLE

1.

2.

3.

4.

5.

6.

1. Play it smart and combine different

patterns in the same garb. Highlight a blue striped suit with a chequerd blue tie. Keep the the shirt basic to blend all three together.

3. Solid and neutral colours are the best

option to sport this spring/summer. Be it an office look to flaunt or an evening to charm, these basic shades lend the luxury of being combined with a shirt or a tie of any colour.

5. Add instant spice to your tailored

and smart evening suit of some solid colour. Break the monotony with a basic black pocket square and let your style do all the talking.

2. A classic two-button gives you the best gentleman look along with lending a taste of luxury and style. It also gives you the option of sporting a formal look or a relaxed one.

6. Make sure your look for the evening 4. Adorn an alternate and dominant
accessory, the bow-tie. Make heads turn with a crisp white suit complimented by a chequered bow tie. is well fitted to champion the trend and never miss out on the length. Close attention needs to be given to it, lest it takes the sharpness out of the look.

011 | MARCH 12

5
1 2 3 4 5

POINTS TO REMEMBER BEFORE BUYING A LINEN SUIT

FIT: To get the crisp avatar in

a linen suit, make sure to have the perfect fit. When you button up, your jacket must not stretch too much, resulting in wrinkles later. Make sure of the fit from all angles. is best when worn in solid colours, such as the basic blues, whites and nudes. Emphasise the unique textures and subtle patterns in these shades.

COLOURS: This dapper look

POCKET SQUARES:
Highlight your linen suit with a dynamic add-on, the pocket square to further enhance your gentleman glam.

WHEN TO WEAR:
The classic and chic linen suit is a quintessential in any mans wardrobe. It can make up for the opulence in a formal ensemble and create fun and impression in a casual garb.

SHIRTS THAT COMPLIMENT: A spread

collar shirt is a hit when it comes to a double button linen suit. Given the broad shoulder profile of this suit, it can be teemed up with this particular style with undoubted ease.

CHEQUERED SHIRTS Add nesse to your chic and summery linen suit with the ultimate chequered shirts and further accentuate your garb.

CHEQUERED TIES A check-on-check is a combo to die for, but make sure to incorporate the raging trend in matching tones. Get an instant sophisticated edge with a tartan shirt teemed up with an intriguing chequered tie.

012 | MARCH 12

Any look stands incomplete if not teemed up with the right and matching accessories. Sunshades are the perfect ones to be considered in order to further highlight your sartorial linen ensemble and lend you the dapper trade.

ACCESSORISE THE LOOK

>> Patrick Dempsey Add this effective must- have to your look. Make this particular style work for a square face-cut.

>> Russell Brand Reviving the vintage glam, the brown shades make up for an intricate yet sophisticated accessory, giving you the eyewear of style.

>> George Clooney Make your frames do the talking and lend you the stamp of style and mystery with the silver lining to the dark shades.

>> Sylvester Stallone To raise up your style quotient, add the aviators to your debonair ensemble and get the charismatic look.

HAN HANDBAGS: Carry your world around with you in the most stylised and ingenious carryalls and accentuate mos your ensemble with a comforting and powerful statement. Let convenience and comfort drool over state you in the best form ever.

TUMI

ETRO

BURBERRY HACKET TAG HEUER

TODS VALET KEY CHAIN: Let comfort and style rule you in this day and age. Dont fret to hand over your car to the valet anymore because along with being a fantastic fashion accessory, the latest valet key chain is a convenient and enduring must-have in a mans pocket.

TODS

013 | MARCH 12

MY STYLE QUOTIENT

DRIVING
ANDREAS SCHAAF

ahead
Photographs by Anand Gogoi
Styling by Dhwani Interview by Ashish Pratap Singh Make-up by Ridhi Matreja Location: Bird Automotive, Gurgaon

After his stint in South Korea, the dashing CEO headed for Indian shores a few years back and the result is that BMW is scaling new heights. Andreas Schaaf, President, BMW India, talks about the companys plans for the year, newly introduced Mini Cooper and who he thinks is the most stylishly dressed man around.

Its been almost two years now since you took over the reigns of BMW in India. How is India faring as a market for luxury cars? In the luxury car market, we would like to think of ourselves as the pioneers. What is happening in India over the last one year is that more and more people are getting interested in buying luxury automobiles. They are asking for quality products. This is not limited to just cars but can be seen in other spheres of luxury as well. What are BMW Indias plans for 2012? We would like to maintain our number one position in India. We have achieved this feat
014 | MARCH 12

three years in row, to be the most successful car manufacturer in India. We have a new product that will hit the Indian market in the second quarter of this year. Its a phenomenal car and will set the standard in its class. Once introduced, it will be a strong boost for our operations in India. Now that you have introduced Mini in India, how are you expecting the average Indian to embrace this car? We have got a phenomenal response. I was personally surprised at how big the response was when we launched it at the Auto Expo 2012 in Delhi. There was a huge

media interest in the car. What makes Mini so special is that its a statement of lifestyle. There is no other car in the world which, given its size, make such a strong connect with the personality of the owner. It immediately puts a smile on the face of anyone who lays eyes upon it. The variety of colours, customisation options are absolutely unique. This makes each car so individual. Its one of the philosophies that the brand follows and it has played a major role in the success of the car the world over. Last year, BMW launched its financing arm in India to service the credit needs of

pretty stylish. Irrespective of the characters he portrays, he always manages to look dashing. He adds a lot of Italian flavour to his American origins. What does Dr Schaaf like doing in his spare time? I have two small kids, aged two and three, which occupy my free time. Therefore, I come back home to my family and thats how spend my evenings. I had been away for nearly ten days and I cant wait to meet all of them in the evening. Which is your favourite holiday destination and why? There are many that I like and dont have a clear winner there. I have travelled extensively across the world and have seen some truly phenomenal places. Korea, for instance, is never taken as a typical tourist destination. But it has some of the most scenic places anywhere. Coastal areas of Korea, their Buddhist monasteries, heritage sites are truly amazing. In Europe there a lot of beautiful places to see. I particularly like Italy, which is a paradise for food lovers. Last year I went to southern coast of France, which is gorgeous too. In India a love going to Goa (I go at least four times a year!). In South East Asia I love going to Thailand. What is your favourite business attire? Anything to do with blue. Black is better suited to a darker skin tone. Indians carry black off really well. For paler skin tones, it is blue.
015 | MARCH 12

retail customers, fleet owners and dealers. What is the potential of this business and how has the response been? The financial business in extremely important to us as 80 per cent of the cars are getting financed. India is a financing market and mostly all people are looking to finance their dream machines. We seek to control all the touch-points with our customers and financing is something we are passionate about as its about the right treatment of the customers. The response has been very good. Almost every other car that got financed last year got financed through BMW Financial Services. I think this is an

amazing achievement in such a short time. Does BMW have plans to develop a car just for the Indian market? I think one of the core beliefs in the premium car business for us is to maintain the German pedigree that it has, which is crucial for our customers. We are talking about thinkers and engineers with a global thinking as our customers, including in India, are global customers. Which celebrity, according to you, is the most stylishly dressed? I will have to say George Clooney as he is

FIRST BITE: RESTAURANT REVIEW

by Ashish Pratap Singh

Europe in a bite
Many eateries would like to believe that they serve authentic continental for connoisseurs and enthusiasts. However, there are a few, like Eurail, which serve exactly that. Enter the world of teak interiors, soft music and fine dining.
The restaurant is overtly European and its no surprise to see some authentic dishes on the menu for one to savour. We started with soup and, must say, Chicken Veloutte with a dash of single malt caught our fancy right away. If a teetotaler, then the classic French Onion Soup is for you. One may find the food a tad bit bland, but that is European food for you. Salads are highly recommended as we went with the classic Caesar Salad and Crispy Duck and Water Cress Salad with Toasted Sesame and both were exquisite. Soups and salads aside, you are here to dig into some heavy-duty delectables. Eurail will not disappoint in this department either as Chef Vipul has handpicked dishes from France, Italy, Germany, Greece, Spain, Switzerland and Portugal. Vegetable Pot Pie, Roasted Duck Breast with Traditional Orange Sauce, Tenderloin Steak Hollandaise Gratin were brilliantly baked and perfectly done. If you must insist on something a little spicier then

The Food

the Traditional Hungarian Goulash should do it for you. Consisting of tenderloin, potatoes and tomatoes it is teasingly spicy and tastes superb with red wine. Seafood stew flavoured with white wine is worth a mention too. Eurail boasts of a fine collection of wines to choose from. The restaurant houses an array of exquisite wines ranging from Torres Atrium to Torres De Casta, Baron Philippe De Rothschild Merlot to Baron Philippe De Rothschild Chardonnay. Fine wines like Pinot Noir, Chianti Classico DOCG, Contrabasso Barolo DOCG are also available. Team up the wine of your choice with accompaniments like Golden Fried Stuffed Mushrooms with Gorgonzolla Dip, Platter of Cold Canapes and Bruchettas, Wasabi Mayo Prawns and you have a winning combo at hand.

charm and soft lighting to put your senses to rest. Once inside, its high ceiling and rich woodwork will definitely catch your attention. There is also an in-house band playing classics to help you to work up your appetite. A walk-in, glass, wine cellar greets you as soon as one enters the restaurant. Classy, beautiful, soothing are the adjectives one can use to best describe this eatery. Seating is comfortable and is not at all rushed.

What we say

Service is commendable as you will be forced to feel like royalty. The entire experience is more than just about scrumptious food and the rich wood look, the high glass walls and the old-world music have a lot to do with it. The food is, no doubt, the mainstay. But at the end of the evening, it will be hard for you to decide what you liked most about the restaurant.

CONTACT DETAILS
EURAIL, Parsvanath Exotica Complex Sector- 53, Golf Course Road, Gurgaon. Tel - 09810742229, 0124-4231465 Meal for two: `2500 + taxes

The dcor

Eurail is located in a lazy corner off the main Golf Course Road in Gurgaon. The standalone restaurant has an easy

016 | MARCH 12

AVENTADOR LP700-4
LAMBORGHINI has had a long list
of producing sensational supercars as their flagship offerings, beginning with the oh-so-beautiful Miura in 1966. And over the years theyve continued the tradition, producing more and more outrageous and outlandish cars, which have been benchmarks of style and performance, such as the radical wedge shaped Countach or the even more futuristic Diablo. Needless to say, posters of Lamborghinis flagship cars have graced the bedroom walls of many a child and adult alike.

LAMBORGHINI
by Ishan Raghava
in all conditions and its easier for the driver to put the power down effectively. The net result of this gamut of changes is that Lamborghini has produced a car that is lighter, faster and easier to drive than ever before. And combined with the sensational design of the company ensures that for a supercar connoisseur this is the must-have of the moment. The only slight fly in the ointment, which I should point out, is a meagre price tag at `3.69 Crores making it a car that only a few lucky souls of the world can afford to enjoy. Carrying that legacy forward is the latest beast from Lamborghini, the Aventador LP700-4, which is powered by a brand new 6.5-litre V12 engine producing 691bhp and 510lb ft of torque. Along with the brand new engine, Lamborghini has made a myriad of innovations and changes to the car that ensure that it features technologies used on a Lamborghini for the first time, such as a full carbon fibre monocoque, resulting in lighter weight. Formula 1 style inboard suspension and a semi-automatic gearbox, gears of which can be changed manually via the pedals mounted behind the steering is a superb inclusion too. Drive to the ground is transferred via the standard all-wheel drive system, which ensures that the Aventador has supreme traction

Resorts World MANILA

by Meraj Shah

why you took the trouble of flying almost 11 hours by the time the shantytown surrounding the Ninoy Aquino airport in the Philippines Capital comes into view: Manila is not very impressive at first glance. And theres not that much youll encounter in the city over the ensuing days which will change your mind either. That explains why most travelers only make pit stops in the city en route to tropical island paradises like Boracay and Cebu, which put the Philippines on the tourist map. Its almost as if Resort World (the global franchise which is known for its megaresorts in Singapore and Genting in Malaysia), built their latest multi-hotel, integrated tourist complex in Manila keeping the citys lack of charm in mind. The destination then, is not Manila per
018 | MARCH 12

YOULL probably ask yourself

se, but Resorts World Manila. And its as much a draw for locals as it is for tourists. Whether youre a traveler, thrill-seeker, gourmet, shopaholic, or an art and music lover, RWM has gone al the ways to come up with an expansive integrated complex encompassing three hotels, a host of restaurants, a top-end luxury mall, a sprawling casino, theatres, the biggest performing art theatre in the country, cinemas.you get the idea. If youre flush, and want to splurge, then check into any one of the 172 suites at Maxims Tower each of which is decadently furnished and comes with its a personal butler. The Marriott is pretty god for a second option while the economy range Remington hotel brings up the rear. There are too many dining options to touch upon, but Passion which serves Cantonese and Southeast Asian cuisine, is

probably the one that shouldnt be missed. Interconnected with the Maxims hotel is the flashy Newport Mall four levels of shopping and entertainment ensconced within a magnificent indoor piazza. But the real draw is the gaming centre: at par with gaming capitals all over the world. RWMs casino is the largest in the country with 1,000 slot machines and 300 table games. Its not just about gaming though Bar 360 in the centre of the Casino hosts live acts every night while the Genting Club is the most upmarket lifestyle club youre likely to find in the city. By the end of your trip, you may or may not find yourself enticed by Manila enough to want to return one day. If you do, then the odds are that youll find yourself going back for that one last spin of the wheel on the roulette tables at RWM. In fact, you can bet on it.

:DQWV
What She

PARK AVENUE WOMAN EXCLUSIVE

STYLE

Wear the trend

SUMMER SHORTS
Let your wardrobes drench into the spring/ summer air and get the ubiquitous shorts to do all the magic for you this season. Champion the look in basic black and bring out the variations in your own way, be it a casual getaway or a formal evening, this particular trend can never let you down.

SCARVES
Make bodacious fashion statements with these must have add-ons in your ensembles this season. Get bright colours and motifs to upgrade you to just another level of oomph and glam. Extend your fashion know-how further down to your accessories and uplift your entire garb.

TOPS
It is the perfect time of the year to flaunt easy fabrics and simple silhouettes, so clear away your autumn/winter layers and make way for summery tops and springy shades to stay attuned with the weather demands. A fascinating mix of history and modernity, these fashion staples are here to stay.
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Trendsetters by PARK AVENUE

Lifestyle Accessories
Unlike the autumn/winter luxury, the number of spring/summer accessories are few, but the ones that are always top the fashion radar are sunglasses. Regardless of the time of the year, this must-have fashion staple is a denite essential in every mans pocket because along with being a glamourous accessory, it is an undoubted necessity. Get Park Avenues latest range of summer shades and win your ticket to fame this season.
STYLE

PARK AVENUE EXCLUSIVE

Sophisticated yet glamourous is what Park Avenues latest range of cufinks makes of you. Get these diminutive basics to bedazzle your shirts this season of style and glam with utmost ease. Exude plush comfort in your everyday dressing with basic leather belts and do the trick with heavy metaled buckles.

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KURTAS WITH BREECHES>> POCKET SQUARES>> CASUAL RESORT>> COLOUR BLOCKS>> CHUNKY KNITS >> BODY PROPORTIONS

Menswear maverick and fashion expert Raghavendra Rathores conundrum counter

Wear & What

I love wearing kurtas when it comes to formal-wear but now want to break the monotony and wear something different. Please suggest. Try a shorter, crisper version in a kurta with stripes and contrast white cuff to emulate a slick feel. Couple it with breeches and it becomes very versatile. Also a waitcoat, combined with a kurta and breeches, looks equally good.

Bandhgalas make for a perfect fashion statement. How can a pocket square further add to the look? A pocket square rich in colour tones always accentuates a bandhgala. Silk, satin, twill, printed or woven dobby and jacquards work very well. It also adds a dash of texture, colour and styling to a classic plain ensemble such as the bandhgala.

60s and 70s trends are making quite a comeback in the current fashion scenario. According to you, are flared pants a good option to sport a casual look? Flared pants usually work as a look for tall and slim people. There should not be too much flare for short people but can work very well if kept in proportion with ones height. The flared-pant look is not a very classic one. However, when in fashion it makes for a great casual look.

With bold colours being really in this season, do you think they make for a good style statement when worn to work? Definitely! As long as there are not too many colour-blocks. A bold colour, complimented with a neutral one, can work beautifully. Certain colours go with certain personalities so be sure not to go wrong with that ever.

Given the current weather I like , layering up my garments. But with my big body frame, I end up looking stuffed. Are there really any norms that should be followed while layering? Do not layer up to the extent that it becomes cumbersome or unflattering in terms of body proportions. It is best to wear inners before putting on a garment. Try wearing a thin layer before you adorn a jacket over it. Keep a check on the chunky clothes or anything that adds too much volume.

I am a big fan of drop-crotch jeans and trousers, but not sure of how to sport the trend formally. Please help. This look does not work formally. It is difficult to suggest this as a defined look but can work in a casual resort-like setting very well.

I like brocade as a fabric but go clueless when it comes to combining it in my formal dressing. According to you, if I have to wear a brocade sherwani, what fabric lowers should it be combined with? Avoid brocade that is very shiny. Brocade with a dull shine works better than one with a sheen. Buttons should be jewelled and should be chosen in keeping with the colour of the brocade. Rubies, diamonds or any other jewel colour can work well on a cream colour achkan. The fabric of the lowers should always be cotton or a cotton silk combination. Suggested lowers: breeches!

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