MARKETING MANAGEMENT

PRADEEP KUMAR RATHORE

TITAN WATCH
INTRODUCTION Establish in 1984 The TATA Group &The Tamil Nadu Industrial Development Corporation INDIANS Leading & The Worlds Change The Indian Watch market Quart Tech. + International styling

TITAN WATCH
4Ps

of TITAN WATCH-

PRODUCT

Sonata, Fastrack, Raga 9 to 5, TITAN Edge, Nebula, Flip etc. .

TITAN WATCH
PRICE-

Price of titan watch start from Rs 650

TITAN WATCH
PROMOTION T.V

Add. Paper Add. Magazine Add.

TITAN WATCH
PLACE-

All over the World

TITAN WATCH
STP OF TITAN WATCH SEGMENTATION & TARGETINGSonata Price oriented people Fastrack Price as well as tech. oriented people Raga-Female consumer Flip, Edge etc brand-Tech. oriented people

TITAN WATCH
POSITIONING of Titan WatchTATA GROUP & TITAN Big brand name.