Q.1.

Are you using DTH?

a) Yes b) No Q.2. Which DTH Service you are using? a) b) c) d) e) Q.3. a) b) c) d) Q.4. Airtel Videocon DTH Dish TV Tata Sky Big TV Reason for using particular DTH services? Package Cost Installation Charge Universal Remote Other Reasons Are you aware about the service quality, tariffs and Installation charge of all other DTH Services?

a) Yes b) No Rank the following problems faced by you regarding your DTH connection [Degree of Severity in Problem (Most Severe-1,Least Severe-7)] a) b) c) d) e) f) g) Q.5. Poor Picture Quality ____ Poor sound Quality ____ Customer complaints ____ Costly Tariffs ____ Non-Flexible Payment Systems ____ High Disturbance ____ Low Service Quality_______ How do you rate the Instrument Cost of DTH Service? Options High Satisfactory Satisfactory Average Satisfactory Dissatisfactory High Dissatisfactory Dish TV [ [ [ [ [ ] ] ] ] ] Tata Sky [ [ [ [ [ ] ] ] ] ] Videocon [ [ [ [ [ ] ] ] ] ] Airtel [ [ [ [ [ ] ] ] ] ] Big TV [ [ [ [ [ ] ] ] ] ]

Q.6.

How do you rate the Installation Charge of DTH? Options Dish TV [ [ [ [ [ ] ] ] ] ] Tata Sky [ [ [ [ [ ] ] ] ] ] Videocon [ [ [ [ [ ] ] ] ] ] Airtel [ [ [ [ [ ] ] ] ] ] Big TV [ [ [ [ [ ] ] ] ] ]

High Satisfactory Satisfactory Average Satisfactory Dissatisfactory High Dissatisfactory

Q.7.

How do you rate the Subscription Services offered by DTH Services? Options Dish TV [ [ [ [ [ ] ] ] ] ] Tata Sky [ [ [ [ [ ] ] ] ] ] Videocon [ [ [ [ [ ] ] ] ] ] Airtel [ [ [ [ [ ] ] ] ] ] Big TV [ [ [ [ [ ] ] ] ] ]

High Satisfactory Satisfactory Average Satisfactory Dissatisfactory High Dissatisfactory

Q.8. Options

How do you rate the Package Cost of DTH Service Providers? Dish TV High Satisfactory Satisfactory Average Satisfactory Dissatisfactory High Dissatisfactory [ [ [ [ [ Tata Sky ] ] ] ] ] [ [ [ [ [ ] ] ] ] ] Videocon [ [ [ [ [ ] ] ] ] ] Airtel Big TV [ [ [ [ [ ] ] ] ] ] [ [ [ [ [ ] ] ] ] ]

Q.9.

How do you rate the After Sales Service Support of DTH Services? Options Dish TV [ [ [ [ [ ] ] ] ] ] Tata Sky [ [ [ [ [ ] ] ] ] ] Videocon [ [ [ [ [ ] ] ] ] ] Airtel [ [ [ [ [ ] ] ] ] ] Big TV [ [ [ [ [ ] ] ] ] ]

High Satisfactory Satisfactory Average Satisfactory Dissatisfactory High Dissatisfactory

Q.10.

Rate the Channels offered by DTH Services? Options Dish TV [ [ [ [ [ ] ] ] ] ] Tata Sky [ [ [ [ [ ] ] ] ] ] Videocon [ [ [ [ [ ] ] ] ] ] Airtel [ [ [ [ [ ] ] ] ] ] Big TV [ [ [ [ [ ] ] ] ] ]

High Satisfactory Satisfactory Average Satisfactory Dissatisfactory High Dissatisfactory

Q.11. a) b) c) d) e)

If you have to choose another DTH Service which one do you prefer? Airtel Videocon DTH Dish TV Tata Sky Big TV

Q.12. a) b) c) d)

How long have you been using DTH service? Below 1 year 1 3 year 3 5 year Above 5 years

Q.13. a) b)

Did you use any other satellite system previously? Yes No

If yes, which satellite system you were using? a) b) c) d) e) f) Sun Direct Tata sky Dish TV Big TV Digital TV DD Direct

Q.14. In what way do you think that your DTH service is different from other DTH services? a) b) c) d) Clarity of channels Ample package system More facilities at reasonable price Good reputation

Q.15. Which package system do you prefer the most? a) b) c) d) Regional package Infotainment (Information + Entertainment) package Sports package News package

Q.16. Which is your favorite interactive service available in your DTH? a) b) c) d) Movie on demand Games Learning Lifestyle

Q.17. How do you recharge your account? a) b) c) d) Monthly Quarterly Half yearly Yearly

Q.18. Which mode of payment do you prefer to pay for your DTH services? a) b) c) d) Cell phones Internet Bank account Cash at retailers

Q.19. What are the problems faced by you regarding your DTH service? a) b) c) d) Poor after sales services Non-response to complaint Improper rate system No signal

Q.20. a) b) c) d)

If you face any problem in your DTH service to whom will you approach? Customer care Retailers Users of same DTH Friends

Q.21. How do you feel about the customer care centre provided by your DTH service? a) b) c) d) e) Satisfied Good Improvement Required No Improvement Required Not satisfied

Q.22. a) b) c) d)

How long will be taken by the customer care to respond to your complaints? On the day itself Less than a week More than a week No response

Q.23. Your opinion towards the services, facilities offered by DTH providers: SERVICES [A]. Friendly customer services: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

[B]. Response to problem: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

[C]. Quality of audio and video: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

[D]. Channel availability: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

Q.24.

Level of satisfaction regarding the cost offered by DTH providers: COST

[A]. Subscription payment: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

[B]. Rental payment: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

[C]. Cost of additional channels: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

[D]. Cost of maximum channels at minimum cost: a) b) c) d) e) Highly satisfied Satisfied No opinion Dissatisfied Highly dissatisfied

Q.24. Monthly Income:a) b) c) d) e) Less than Rs 20,000 Rs 20,000 Rs 40,000 Rs 40,000 Rs 80,000 Rs 80,000 Rs 1 Lakh Above Rs 1 Lakh