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However, tracking mobile conversions, downloads and user behaviour requires specialist services and tools
This guide helps you to find mobile analytics providers that can help you achieve your objectives
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Mobile Analytics Tools Mobile Analytics Tools Mobile Tracking Tools Mobile Tracking Tools Mobile Data and Reports Mobile Data and Reports
KSuite - Mobile analytics suite from Kontagent. Provides device and OS tracking, virtual currency optimisation tools, visibility on user acquisition visibility and various app engagement insights.
Localytics Mobile App Analytics Enterprise-grade app analytics tools for developers and app marketers, including audience reports, customer insights and insights that help you maximise in-app purchase revenue.
AD-X Provides brands and agencies with analytics and tracking solutions for mobile apps. Lets you track from app stores, mobile web, SMS and in-app and lets advertisers analyse the effectiveness of media spend.
MediaLets - Premium ad buying platform for advertisers and developers, which also provides a range of deep analytics tools to help optimise and track campaigns.
Crittercism - Analytics platform that focuses on crash reporting and performance monitoring for apps. Used by clients such as Netflix, AT&T and NPR. Appclix - Analytics platform for iOS developers. Gives you all the important metrics, such as session length, revenue info and conversion info into one dashboard. Also provides ad tracking from mobile ads to conversion with iTunes.
Amethon Provides a range of mobile analytics solutions, such as near real time analysis, app and device identification, usage analysis. Also provides mobile data consultation services.
AdMob Analytics Free mobile website analytics tool offered by Googles AdMob network. Lets you get a range of data on traffic for your mobile site, including user location and device type. WebTrends - Web analytics company that also offers solutions for mobile analytics and tracking. Gives insights into in-app ad engagement, session data and conversion history. DeckStats - Provides real-time analytics for mobile websites, allowing you to view unique visitors, device types and referrer traffic.
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MyRT - Completely free mobile website analytic tool that helps you track unique visitors, brand and model data, and carrier data.
Keynote Mobile Perspective - Mobile analytics platform from Keynote. Offers performance monitoring and testing for mobile apps and websites, as well as competitive analysis.
ByteMobile Offers mobile analytics for carriers, allowing them to improve their network capacity and their quality of service. Recently acquired by Citrix. BrandAttention Mobile analytics platform that offers a bespoke tracking solution, giving you accurate insights into how users are engaging with your mobile site. AppBoy - CRM platform for app developers that helps you better communicate with your users via in-app news feeds, cross promote your apps and streamline your support desk.
Distimo Provides data and reports on a variety of app and mobile related metrics, such as app pricing, app charts, download and usage. Provides crossplatform data from iOS, Windows Phone and Android. 148apps Blog that provides news and opinion on the iOS app market, as well as set of metrics from the App Store, including pricing and chart positions.
Xyologic Provides free reports on app download numbers across Android, iPhone, iPad and Windows Phone platforms, and across Asian, European and American regions. AppAnnie Provides app store stats and advanced app market intelligence across iOS and Android platforms. Also offers its own app analytics platform for developers to track their apps performance. AppFigures Tracking and reporting tool that provides insight on a variety of mobile app metrics. Used by big name clients such as Capcom, Conde Nast and eBay. Nielsen Long-running market research company that covers a range of media, tech and entertainment markets, including smartphones, tablets and mobile apps. Statista Features reports on a variety of markets, including smartphones, apps and other mobile-related markets.
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You can also find more information covering: mobile advertising app promotion mobile revenue generation
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