Ankur Arora

Presently, pursuing MBA Sales & Marketing from Symbiosis Centre of Management and Human Resource Development (SCMHRD), Class of 2011-13 Academic Qualification Qualification B-Tech 12th 10th University/Board Guru Nanak Dev University Punjab State Punjab State School/College Guru Nanak Dev University, Amritsar Hindu College, Amritsar D.A.V School, Amritsar Passing Year Stream 2009 2005 2003 Computer Science Science (%/GPA) 74.0 68.2 80.8

Academic Achievements First-class with honours in B-Tech Computer Science (2009) Scholarship all through 10th/12th & Graduation for all-round performance 100% marks in Mathematics in Matriculation examination (2003)

Summer internship Details American Express PAYBACK, Bangalore Apr-Jun 12 Partner Tracking ResearchIndia: To determine the impact of PAYBACK loyalty program on the overall shopping behaviour of partners consumers and the value delivered by PAYBACK program - The research was conducted in 10 major cities in India with a sample size of 3,500 for the retail partners of PAYBACK India viz. Future Group, Megamart, Univercell & HPCL Customer Testimonial Video: To re-affirm the positive impact of the PAYBACK program, by talking to the customers in stores of Future Group - The video was shot by interviewing a set of 60 customers using structured questionnaire in the retail formats of Future Group in Bangalore and Mumbai Society of Innovation & Entrepreneurship, IIT-Bombay Jan-Jul 09 iPitara: Direct selling of robotic kit for school students through demo & workshops. Worked in the R&D dept. for 2 months and delivered over 20 workshops on autonomous robotics across schools in Delhi and Mumbai. Work Experience 22 Months

AMDOCS Development Centre India Pvt. Ltd. Pune Jul 07 Apr 09 Job Profile Designation: Subject Matter Expert Field or technology or domain: Performance Engineering in Telecommunication Software. Role: Planning, Design and execution of Functional & Performance testing, Software performance negotiation Project: Planning and execution of integration and performance testing for AMDOCS BSS pack customized for global telecom giants (Vodafone Essar Ltd, Sprint Telecom) Highlights: Star Colleague, Letter of recognition and special bonus for consistent performance. Also received Appreciation Award by India Head, Amdocs for contributions in CSR initiatives. Visited clients in US & India for performance negotiations and production testing Other project Details Duration Jun 12 Organization Intel Corp. Project Detail Consumer Behavior Project: To understand the youth behavior pattern and the impact of social media on the usage and buying process of technological products. Brand Audit: To determine the brand awareness and the effectiveness of the promotional campaign by Blue, to establish restoratives as a category, during its test-marketing in Pune.

Nov 11 - Jan 12

DANONE Narang

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Nov 11 Mar 12 Aug 11 Sep 11 Jul 11 - Sep 11 July 08 - Dec 08 June 07 - Jul 07

SCMHRD, Pune SCMHRD, Pune SCMHRD, Pune GNDU, Amritsar Real InfoTech

Marketing Research Project: To Determine Consumer Buying Behavior for Shampoos in Pune Sectorial Analysis: Food & Beverage industry in India Marketing Research: To determine the consumer perception on the usage of internet-banking and the factors which influence the adoption of internet-banking in India Time Table Automation: "To design & build a software to automate the time table generation for department of Computer Science Partition Manager: "Software to create, delete and modify the hard disk partitions"

Extra-Curricular Positions of Responsibility Executive Member, Marketing Club, SCMHRD (2011-13) o Organizing Annual Marketing Symposium, various other marketing and research competitions o Editor & Designer of annual Marketing magazine, brochure & research journal of SCMHRD Co-founder & Speaker of the House, VICHAAR, Public Speaking and Social Science forum, SCMHRD (2012-13) o Organizing monthly debates on contemporary issues Campus Ambassador, Teach For India (2012-13) o Facilitate the fellowship recruitment process in SCMHRD Executive Member, Technical Student Society, GNDU-Amritsar (2005-09) o Organized various National/University level cultural & technical events Sponsorship Head, IRIS'08, Annual national level technical cum cultural festival, GNDU, Amritsar(2008) Coordinator, Neev'11, Campus Design and Business Games, Annual Business fest, SCMHRD, Pune(2011) Competitions won/participated National Winner, Ad Film Making competition, NEEV - SCMHRD, Pune (2011) Regional Winner, Lock stock & Trade Competition, SP Jain Institute of Management Research, Mumbai (2011) Finalist, National Business Plan Competition, SIMSREE, Mumbai (2012) Third, District Level Pool Championship, Amritsar (2005) First, State level collage making competition, DAV Senior Secondary School, Amritsar (2002) First, District Level painting competition, Organized by Central Bank of India, Amritsar (2002) Additional Information Social engagement in various social activities as a part of different organizations o Blossom (CSR Dept. of AMDOCS): Appreciated by Head, Amdocs India for my contributions o Teach for India: Participated in fund-raising drives organized in Pune o Art of Living: Organized courses on campus and engaged in rural teaching drives Certified Green Belt in Six Sigma Certified in Capstone business simulation Certified Red Hat Network Services & Security administration Certified in Sustainability Development and Competitive Advantage by AIC, Singapore.

Personal Information Gender: Male, Age: 25 years, Language proficiency: English, Hindi, Punjabi Computer proficiency SPSS, Minitab 14.0 & R Statistics Adobe Photoshop & Adobe Premiere Areas of Interest Painting, Playing Billiards, Graphic Designing

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