Ques. 1 Sl. No.

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Gender Male Male Male Female Male Male Male Male Male Male Male Male Female Male Male Male Female Male Male Male Male Male Male Male Male Female Male Male Female Male

Ques. 2 Age 15-25 15-25 15-25 25-35 15-25 25-35 15-25 15-25 25-35 35-45 25-35 25-35 25-35 45-60 15-25 15-25 15-25 15-25 15-25 15-25 15-25 15-25 25-35 45-60 35-45 25-35 25-35 15-25 15-25 15-25

Ques. 3 Education Undergratuate Undergratuate Undergratuate Graduate Undergratuate Graduate Undergratuate Undergratuate Graduate Graduate Graduate Graduate Graduate Graduate Undergratuate Undergratuate Undergratuate Undergratuate H.S.C/A Levels H.S.C/A Levels Undergratuate Undergratuate Undergratuate Others Graduate Graduate Graduate Undergratuate Undergratuate Undergratuate

Ques. 4 Porfession Student Student Student Private Job Student Student Student Student Business Private Job Gov. Job Private Job Student Private Job Student Student Student Student Student Student Student Student Student Business Business Private Job Private Job Student Student Student

Ques. 5 Monthly Income less than 1000 1000 to less than 3000 less than 1000 5000 and above 3000 to less than 5000 less than 1000 less than 1000 3000 to less than 5000 5000 and above 5000 and above 5000 and above 5000 and above 5000 and above 5000 and above less than 1000 less than 1000 less than 1000 less than 1000 less than 1000 less than 1000 less than 1000 1000 To less than 3000 less than 1000 5000 and above 5000 and above 5000 and above 5000 and above 3000 to less than 5000 less than 1000 less than 1000

31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60

Male Male Male Male Male Male Female Female Male Male Male Male Male Male Female Male Male Male Male Male Male Male Male Female Male Male Male Male Female Male

15-25 15-25 15-25 25-35 25-35 35-45 35-45 15-25 25-35 15-25 15-25 35-45 35-45 25-35 25-35 15-25 15-25 15-25 25-35 25-35 15-25 35-45 25-35 15-25 15-25 15-25 25-35 25-35 25-35 45-60

H.S.C/A Levels H.S.C/A Levels Undergratuate Graduate Graduate Graduate Graduate Undergratuate Graduate Undergratuate Undergratuate Graduate Graduate Graduate Graduate Undergratuate Undergratuate Undergratuate Graduate Graduate Undergratuate Graduate Graduate Undergratuate Undergratuate Undergratuate Graduate Graduate Graduate Others

Student Student Student Private Job Others Business Private Job Student Student Student Student Business Private Job Private Job Student Student Student Student Private Job Gov. Job Student Business Private Job Student Student Student Private Job Private Job Private Job Business

less than 1000 3000 to less than 5000 5000 and above 3000 to less than 5000 5000 and above 5000 and above 5000 and above less than 1000 5000 and above less than 1000 5000 and above 5000 and above 5000 and above 5000 and above 5000 and above less than 1000 1000 to less than 3000 less than 1000 less than 1000 5000 and above 1000 to less than 3000 5000 and above 5000 and above less than 1000 less than 1000 1000 to less than 3000 5000 and above 5000 and above 5000 and above 5000 and above

Gender

Number

Percentage

Age

Number

Percentage

Male Female

50 10

83% 17%

15-25 25-35 35-45 45-60 Above 60 Montly Income Less than 1000 1000 to less than 3000 3000 to less than 5000 5000 and above

30 20 7 3 0 Number 22 5 6 28

50% 33% 12% 5% 0% Percentage 0.366666667 0.083333333 0.1 0.45

Profession Business Govt. Job Private Job Student Others Source of knowing about Sunmoon Television Magazine/Newspaper Friends/Relatives/Neigb or Billboard Others

Number 7 0 15 35 1 Number 6 10 16 28 0

Percentage 12% 0% 25% 58% 2% Percentage 10% 17% 27% 47% 0%

Factors considered when buy a tailor made clothes Brand Price Quality of Sewing Variety Style Others

Television Magazine/Newspa per Friends/Relatives/ Neigbor Billboard Others

30 25 20 15 10 5 0

30 25 20 15

20 15 10 5 0 Less than 1000 1000 to less than 3000 3000 to less than 5000

Ques. 6 Ques. 7 Do you prefer tailor made How people got to clothes? know Sun Moon Yes Bill boards No No Yes Yes Yes No Yes No No No Yes no Yes No No No No Yes Yes No Yes No No yes No Yes Yes No No Television Television Friends/Relatives/N eighbors Friends/Relatives/N eighbors Friends/Relatives/N eighbors Magazines/Newspa per Magazines/Newspa per Bill boards Friends/Relatives/N eighbors Bill boards Bill boards Bill boards Friends/Relatives/N eighbors Bill boards Friends/Relatives/N eighbors Bill boards Television Bill boards Bill boards Friends/Relatives/N eighbors Magazines/Newspa per Television Bill boards Bill boards Friends/Relatives/N eighbors Bill boards Magazines/Newspa per Bill boards Friends/Relatives/N eighbors

Ques. 8 Factors considered Quality of Sewing Quality of Sewing Variety Style Brand Variety Variety Brand Style Brand Quality of Sewing Variety Price Style Variety Quality of Sewing Variety Price Quality of Sewing Quality of Sewing Variety Quality of Sewing Style Price Style Quality of Sewing Variety Variety Quality of Sewing Variety

Ques. 9 Clothes Needed Less than 2 2 to 5 Less than 2 2 to 5 More than 5 2 to 5 2 to 5 More than 5 Less than 2 2 to 5 Less than 2 Less than 2 Less than 2 Less than 2 More than 5 2 to 5 Less than 2 2 to 5 More than 5 2 to 5 2 to 5 More than 5 More than 5 2 to 5 Less than 2 2 to 5 Less than 2 Less than 2 Less than 2 Less than 2

Yes No Yes Yes No YES No No No No Yes No No No No Yes No Yes No Yes No Yes No No yes No NO NO Yes No

Bill boards Television Bill boards Magazines/Newspa per Bill boards Friends/Relatives/N eighbors Bill boards Magazines/Newspa per Bill boards Bill boards Bill boards Friends/Relatives/N eighbors Bill boards Magazines/Newspa per Bill boards Friends/Relatives/N eighbors Magazines/Newspa per Bill boards Friends/Relatives/N eighbors Bill boards Magazines/Newspa per Bill boards Friends/Relatives/N eighbors Friends/Relatives/N eighbors Bill boards Friends/Relatives/N eighbors Bill boards Television Bill boards Magazines/Newspa per

Quality of Sewing Style Variety Style Quality of Sewing Quality of Sewing Variety Style Variety Quality of Sewing Variety Variety Price Variety Quality of Sewing Quality of Sewing Quality of Sewing Variety Style Variety Variety Quality of Sewing Variety Variety Quality of Sewing Quality of Sewing Style Quality of Sewing Quality of Sewing Style

More than 5 2 to 5 2 to 5 2 to 5 More than 5 2 to 5 2 to 5 More than 5 Less than 2 Less than 2 Less than 2 More than 5 2 to 5 More than 5 2 to 5 2 to 5 More than 5 More than 5 2 to 5 2 to 5 More than 5 Less than 2 2 to 5 Less than 2 2 to 5 2 to 5 More than 5 Less than 2 More than 5 2 to 5

Education Level

Number

Percentage

SSC/O Level HSC/A Levels Undergraduate Graduate Others Prefer tailor made clothes? Number Yes No

3 4 24 27 2

5% 7% 40% 45% 3% Percentage 40% 60%

24 36

35 30 25 20

number 3 4 21 21 11 0

Percentage 0.05 0.066666667 0.35 0.35 0.183333333 0

15 10 5 0 15-25 25-35

35 30 25 20 15 10 5 Series1 0 Business Govt. Job Private Job Student

Series1

3000 to less than 5000

5000 and above

Male Female

Male Female

Brand Price Quality of Sewing Variety Style 25-35 35-45 45-60 Above 60 Others

Series1

Series1

Student

Others

Yes No

Ques. 10

Sl. No
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44

Quality 4
3 4 3 2 2 3 4 4 3 3 3 4 2 4 3 4 2 3 4 3 3 4 3 2 2 3 4 2 4 3 3 2 1 2 2 3 2 4 4 4 2 3 3

Price 4
4 2 2 3 3 3 3 4 2 3 4 3 4 2 3 4 2 4 2 3 2 3 2 4 2 3 3 4 2 3 3 4 2 2 3 2 3 2 2 3 3 2 3

Sun Moon Tailors Status Durability 4 3

4 2 3 3 4 5 5 5 5 4 3 4 2 3 4 3 4 3 3 4 3 2 4 2 3 5 4 5 2 4 5 3 4 2 3 4 2 3 4 5 3 4 3 3 3 4 2 2 3 4 2 3 2 3 2 3 2 2 3 3 4 2 3 2 3 3 3 4 4 4 3 4 3 2 4 3 3 2 2 3 3 4 3 4 3 3

Availability 4
2 4 4 4 3 4 3 3 3 2 3 2 4 2 3 4 3 4 3 2 4 2 3 4 2 3 3 4 2 3 4 2 3 4 2 2 4 3 2 4 3 2 3

Stitch 4
4 4 4 2 3 2 3 3 3 4 3 4 3 4 2 3 4 2 3 3 4 2 4 2 4 4 3 4 3 4 2 4 2 3 4 3 4 4 2 3 3 4 3

45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 Total: Avg: A-I |A-I| Total |A-I| weight wt. avg. Total wt. avg.

2 4 2 3 2 4 5 4 5 2 3 4 3 4 3 4 186 3.1 -0.85 0.85 2 1.7

4 5 4 2 4 3 3 3 4 3 4 4 4 4 3 3 3 3 2 4 3 4 3 3 2 5 4 3 4 2 3 3 2 3 5 2 4 4 3 2 4 4 2 4 3 3 3 4 173 218 181 2.883333 3.6333333 3.016666667 -0.16667 0.17 2 0.34 -0.166667 0.17 4.09 2 0.34 6.15 -1.18333333 1.18 1 1.18

2 4 3 4 2 3 4 3 4 3 3 4 4 3 4 2 186 3.1 -0.85 0.85 1 0.85

4 3 3 4 4 4 3 3 4 3 4 3 3 4 2 3 196 3.266667 -0.86667 0.87 2 1.74

Ques. 11

Quality
5 5 5 5 4 4 4 4 4 3 3 3 4 4 3 4 4 4 3 5 5 5 5 5 5 5 4 4 3 4 3 3 4 3 4 3 4 3 4 3 4 4 3 3

Price
3 4 2 3 4 3 3 3 3 3 3 3 3 3 2 4 2 4 4 4 3 3 3 4 2 2 4 3 2 3 3 3 2 2 3 3 4 4 4 2 3 4 2 3

Ideal Tailors Status Durability Availability

4 4 4 4 5 4 5 5 5 3 3 3 4 3 4 2 3 4 3 4 4 3 2 3 4 3 4 3 4 3 4 3 4 3 4 4 5 5 3 5 4 4 5 3 4 2 3 4 2 4 3 5 5 5 3 4 3 4 4 5 3 5 4 4 5 5 4 4 5 4 5 4 5 4 5 4 3 4 5 4 5 4 5 4 5 4 5 4 4 3 5 3 3 5 4 4 3 4 3 3 4 3 4 5 3 4 3 5 4 5 4 4 4 3 5 5 4 4 3 3 4 5 3 4 5 4 3 5 4 5 3 4

Ferd Stitch
4 4 3 4 4 5 3 3 3 4 5 3 4 4 5 3 3 4 5 4 5 4 3 3 4 4 4 5 5 5 5 5 4 4 5 5 4 5 4 5 5 3 3 4

Quality
2 2 2 3 2 3 3 3 3 4 3 2 2 2 3 3 3 4 3 3 3 3 4 2 3 2 3 4 3 3 4 3 4 3 2 4 3 4 3 4 3 3 4 3

Price
4 4 3 3 4 3 3 4 2 3 3 4 2 3 3 4 2 3 4 3 3 4 4 4 3 3 3 4 4 3 3 4 3 4 3 3 4 4 3 3 4 2 2 4

4 4 5 5 5 4 4 3 3 4 4 3 3 4 5 4 237 3.95

3 4 2 3 3 3 3 4 4 4 3 3 3 3 2 2 183 3.05

4 5 4 3 5 4 5 4 3 4 3 3 5 5 4 2 228 3.8

5 4 5 4 5 4 5 5 4 3 5 4 5 3 4 5 252 4.2

4 4 5 3 4 4 4 4 4 4 5 3 4 4 5 4 237 3.95

4 5 4 4 4 4 5 4 3 4 5 3 5 4 5 5 248 4.13333333

4 3 4 2 3 2 4 3 4 3 4 2 4 3 4 3 184 3.066667 -0.88333 0.88 2 1.76

4 3 2 3 3 4 4 3 3 4 3 3 4 2 2 3 195 3.25 0.2 0.2 2 0.4

Ques. 12

Ferdous Tailors Status Durability Availability

3 2 2 4 4 3 3 2 2 3 2 2 2 3 3 3 4 2 3 3 2 3 2 2 2 3 3 3 2 2 2 3 3 4 3 3 2 2 3 3 3 2 2 3 2 2 3 3 3 2 4 4 3 3 2 4 4 3 3 4 4 3 3 4 4 3 3 4 2 2 3 2 2 3 3 2 3 2 3 2 3 2 3 2 3 2 3 2 3 4 4 3 3 4 4 3 3 4 4 3 3 4 4 3 3 4 3 4 3 4 4 3 4 4 3 3 4 2 2 2 3 4 2 2 3 3 2 3 2 2 3 3

Stitch
4 3 3 2 2 4 4 3 3 4 3 4 3 4 4 3 3 3 3 3 3 4 4 3 2 2 3 3 3 3 2 3 2 3 3 3 2 3 2 2 3 3 3 4

3 3 2 2 3 3 2 3 3 2 4 4 3 4 3 4 165 2.75 -1.05 1.05 5.51 2 2.1 8.67

3 2 3 3 3 2 3 3 2 2 2 3 3 2 3 2 2 2 3 3 3 3 2 2 3 3 2 2 3 2 3 3 169 179 2.81666667 2.983333333

4 3 3 3 3 3 3 3 4 4 4 4 3 3 3 3 186 3.1

-1.3833333 -0.96666667 -1.03333333 1.38 0.97 1.03 1 1.38 1 0.97 2 2.06

Sl. No 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25

Ques.14 2 monts ago 6 monts ago Last month 2 monts ago 2 monts ago Last year 2 monts ago 2 monts ago

Ques.15 Tailor made Ready made Tailor made Tailor made Ready made Tailor made Tailor made Tailor made Tailor made Tailor made Ready made Ready made Ready made Tailor made Ready made Tailor made Ready made Tailor made Ready made Ready made Ready made Ready made Tailor made Tailor made Ready made

Ques 16 Probably will Might be Might be Probably will Probably will Defibnitely will not Probably will Definitely will Might be Might be Might be Might be Definityly will Might be Probably will Probably will Probably will Might be Might be Probably will not Might be Probably will Probably will Definitely will Might be

2 monts ago 2 monts ago 5 years ago 2 monts ago 2 monts ago 2 monts ago 6 monts ago 2 monts ago 2 monts ago Last month 6 monts ago 2 monts ago Last month 2 monts ago 6 monts ago 6 monts ago

26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49

Last month 6 monts ago 2 monts ago 2 monts ago 2 monts ago Last month Last month 2 monts ago Last month Last month 6 monts ago 2 monts ago 6 monts ago 2 monts ago 2 monts ago 2 monts ago Last month 2 monts ago Last month 2 monts ago 2 monts ago 2 monts ago Last month Last month

Tailor made Tailor made Ready made Tailor made Ready made Tailor made Ready made Tailor made Ready made Tailor made Ready made Ready made Tailor made Ready made Ready made Ready made Tailor made Ready made Tailor made Tailor made Ready made Tailor made Ready made Tailor made

Might be Might be Might be Definitely will Might be Probably will Probably will not Might be Probably will Probably will Defibnitely will not Probably will Definitely will Might be Definitely will Might be Probably will Probably will Probably will Defibnitely will not Probably will Definityly will Probably will Probably will

50 51 52 53 54 55 56 57 58 59 60

Last month Last month 2 monts ago Last month 2 monts ago Last month Last month Last month 2 monts ago Last month Last month

Tailor made Tailor made Ready made Tailor made Ready made Tailor made Ready made Ready made Ready made Tailor made Tailor made

Probably will Definityly will Might be Might be Might be Defibnitely will not Probably will Definitely will Might be Probably will Defibnitely will not

Probably will Probably will not Might be Definitely will Definitely will not

Likelihood Total 22 2 22 6 0

Percentage 37% 3% 40% 10% 0%

Probably will Probably will not Might be Definitely will Definitely will not

Ques.17 Rugged/D Outspoken/ Rational/E Youthful/M elicate Exciting/Calm Submissive motional ature 2 2 3 2 2 5 5 3 4 5 4 5 1 1 4 3 3 2 3 4 3 5 3 5 2 2 2 3 2 3 4 4 3 2 2 4 4 2 3 4 3 3 2 4 1 3 3 2 3 2 2 2 3 2 3 5 3 3 4 5 4 3 3 4 5 3 5 3 1 5 3 1 3 1 3 2 3 3 2 3 1 1 1 3 1 4 2 2 3 2 3 1 2 2 2 3 1 2 2 2 3 2 2 4 3 4 3 4 4 2 4 2 2 1 4 3 3 3 4 4 4 4 2 4 2 5 3 2 2 4 3 5 3 3 3 2 2 3 2 3 4 4 3 2 2 4 4 2 3 4 3 3 2 4 1 3 3 2 3 2 2 2 3 2 3 5 3 3 4 5 3 5 3 1 5 3 1 3 1 3 2 3 3 2 3 1 1 1 3 1 4 2 2 3 2 3 1 2 2 2 3 1 2 2 2 3 2 2 4 3 4 3 4 4 2

Serial No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43

44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 Total Average

4 3 4 5 3 5 3 2 4 4 3 3 2 1 4 3 3 194 3.23

2 3 4 3 5 3 5 2 4 4 3 1 3 1 2 3 3 171 2.85

2 3 2 2 3 2 3 3 3 2 2 2 3 1 2 3 3 148 2.47

1 4 4 2 3 2 3 2 2 3 4 2 2 3 3 4 4 165 2.75

4 4 2 4 3 4 3 3 2 4 1 2 3 1 2 4 4 175 2.92

Average
4.00 3.50 3.00 2.50 2.00 1.50 1.00 0.50 0.00 1 2 3 4 5 6 7 8 9 10 11 12

Traditional/ Modern 4 1 4 3 2 2 4 4 5 4 4 5 5 1 5 3 4 4 5 5 4 5 1 4 1 4 3 2 4 4 5 4 4 5 1 5 3 4 4 5 5 4 5

1 4 1 4 3 4 3 2 4 4 5 5 3 4 4 4 4 219 3.65

Average

12

13

14

15