The Pediatric Cancer Foundation (PCF) is a leader in funding research to find cures for

childhood cancer. The non-profit organization was founded in 1991 by two Tampa
mothers who met while their infant daughters were undergoing cancer treatments. The
mission of the Pediatric Cancer Foundation is to fund research that will lead to cures for
pediatric cancers worldwide.

To date, the Pediatric Cancer Foundation has funded millions of dollars in grants to All
Children’s Hospital in St. Petersburg, St. Joseph’s Children’s Hospital in Tampa, Shand’s
Hospital at the University of Florida in Gainesville, the University of Miami School of
Medicine and Moffitt Cancer Center in Tampa. Most recently, the Foundation launched
The Sunshine Project, a national research collaborative that has brought together our
country’s top doctors, researchers and institutions to find a cure.

The Sunshine Project is a novel research initiative that is working to fast-track the
development, testing and implementation of new and successful treatments for pediatric
cancer patients. Initially focusing on sarcomas, The Sunshine Project will employ three
vital phases of research simultaneously. Basic Science, Translational Research and
Clinical Trials will be performed at partner institutions around the country. The Sunshine
Project addresses the problem of a relative lack of research for new pediatric cancer therapies
compared to adult therapies. The Sunshine Project’s unique collaborative approach streamlines
the sharing of information among prominent pediatric cancer researchers and their institutions
and will accelerate both the pace and the effectiveness of new cancer therapies for children.

The Sunshine Project is spearheaded and funded by PCF. Its co-principal investigators are
Richard Jove, Ph.D. Deputy Director, City of Hope Cancer Center, California and G. Douglas
Letson, MD, Division Chief, Sarcoma, H. Lee Moffitt Cancer Center & Research Institute,
Florida.

The Sunshine Project consists of a coalition of the nation’s leading pediatric oncologists,
pathologists, biologists and medical information technology specialists who will collaborate to
find new cures. Their organizations include the most prestigious medical and research institutions
in the United States, including Moffitt Cancer Center, City of Hope Cancer Center, All Children’s
Hospital, St. Petersburg, Miami Children’s Hospital, Nemours Jacksonville and University of
Miami. The researchers will work as a single, cooperative virtual team, providing a
comprehensive study of the disease from each scientific perspective. They will simultaneously
implement the most promising therapeutic trials at an accelerated pace, then fast track these
treatments to clinical application.

The Sunshine Project also collaborates with the Pediatric Oncology Experimental Therapeutics
Investigators Consortium (POETIC) on the clinical trials component of the project. POETIC
promotes the early clinical development of promising therapies for the treatment of children,
adolescents and young adults with cancer.

The only way a cure will be found for this disease is through research. Every dollar
donated, every dollar raised will bring us closer to a cure for children with cancer.