You are on page 1of 2

FundamentalsofWebContentManagementTechnologiesFactSheet

BasedontherigorousmethodologyemployedinourWebCMSReport,thiscoursewillprovideyouwithathorough groundinginWebContentManagementtechnology.Itwillenableyoutoidentifyyourownrequirementsmoreclearly, understandhowvariousWCMsystemserviceswork,anddifferentiateamongalternatearchitecturesandapproaches.

Instructor: Tony Byrne: Founder, CMS Watch Length: 5 modules, 4.5 hours Cost: $395 (Five or more students eligible for group discount -- contact info@cmswatch.com or call for details)

REGISTERNOW

Outline
Modulesincludedinthiscourse:

IntroductiontoWCM WCMCoreTechnologyServices WebContentProductionServices WebContentDelivery WCMVendorLandscapeandTrends

Whoshouldtakethiscourse

WCMsystemprojectmanagers,architects,anddeveloperstounderstandwhatyou'reabouttogetinto WCMproductselectionteammemberstolevelsetunderstanding,expectations,andterminologyamongthe team EnterprisearchitectsandITmanagerstobetterguidebusinesscolleaguesaboutchoicesandimpacts Businessanalyststolearnwhatrequirementsneedtobegathered ConsultantstounderstandhowWCMtoolsworkandprovidemorevaluetoclients AnyoneconsideringimplementingorreplacingaWCMsystem

What'snotcovered

Evaluationsofspecificproducts(consultourWebCMSReportinstead) HowtobuildyourownWCMplatform(althoughthiscoursecouldgiveyouajumpstart)

LearningObjectives:
Module1:IntroductiontoWCM DefineWebContentManagementandplaceitinthespectrumofECMtechnologies MakethebusinesscaseforaWCMinvestment,usingthreepossibletypesofrationales Identifythepromiseandpitfallsofcontentrepurposingandreuse Understandtheimplicationsofdifferentoperationalmodelsforwebpublishing Definewebcontentgovernanceandidentifykeypolicyandstandardsissuesyoushouldaddressbeforemaking aninvestmentinWCMtechnology Module2:WCMCoreTechnology IdentifykeytechnologystandardsintheWCMfield ContrastdifferentapproachestoWebCMSapplicationcustomizationandextension Definetemplating,andidentifytwodifferentarchitecturalapproachestopagerendering Articulatethepurposeofidentifyingusersandgroupsinaccesscontrol DefineusabilityinthecontextofWCMmanagementinterfaces Distinguishbetweeninternationalizationandlocalizationofcontributorinterfaces Module3:WebContentProductionServices IdentifytheprosandconsofdifferentapproachestocontributingcontentintoaWCMsystem Understandtheimplicationsamongdifferenttypesofrichtext(WYSIWYG)editors Defineandcritiqueincontextediting Distinguishbetweenuncontrolledandcontrolledmetadatavocabularies,andflatvs.hierarchicaltaxonomies Distinguishbetweenversioningandversioncontrol Identifydifferentworkflowmodelsanddefinekeyterms Articulatetheprosandconsofcoupledvs.decoupleddeploymentanddeliveryarchitectures Module4:WebContentDelivery Articulatetheprosandconsofdifferenttypesofpersonalization Identifythekeychallengestomultichannelpublishing ExplainhowRSSworks DefinetherelationshipbetweenWCMsystemsandsitesearch Identifythemainissuesbehindperformanceandreliability Explaincontentretention Describehowsocialapplicationsfit(andnotfit)intoaWCMarchitecture IllustratetheintersectionbetweenWCMandsiteanalytics Module5:WCMLandscapeandTrends DefinemultipletiersintheWCMmarketplace List12WCMimplementationscenariosandtherationaleforemployingthem ArticulatethebestwaytoselectaWCMsystem Identifytrendsacross6keyWCMareas 2

You might also like