Corey Lipman

176 The Esplanade Toronto, Ontario, M5A 4H2 Phone: (647) 822-9634 e-mail: corey.m.lipman@gmail.com Summary
A research analyst with extensive training in behavioural sciences who brings a unique perspective to understanding and interpreting human behaviour. A proven ability to identify key insights from quantitative data by utilizing a variety of advanced statistical analyses. Leverages an integration of analytical and communication skills to produce well-crafted stories, which provide businesses with essential insights required to make informed decisions.

Work Experience
Self Employed Market Research Analyst Toronto, Ontario January 2010 Present

Consult with clients to analyze and report key findings from quantitative market research studies Organize complex datasets using advanced SPSS functions and Microsoft Excel formulas Analyze data and identify key insights using statistical tests such as Factor Analysis, Multiple Regression, Factorial ANOVA, Repeated Measures ANOVA, MaxDiff Analysis, independent samples t-tests, etc. Create clear data tables using SPSS Custom Tables and Microsoft Excel based on clients goals Work independently or collaboratively with research partners to identify major insights Provide recommendations to clients based on research findings Report key findings in Microsoft PowerPoint presentations customized for several different clients Plan and manage multiple projects at a time, balancing and responding to competing priorities, always meeting deadlines May 2009 December 2009

The Pulse Group, Assistant Manager Market Research Contract position Toronto, Ontario

Managed quantitative and qualitative research projects from beginning to end, working closely with various clients Collaborated with clients and research partners to design robust surveys based on clients specifications Guaranteed high quality data by testing online surveys to ensure accurate programming; worked with research partners to fix programming errors Monitored survey completion rates to ensure timelines were being met; communicated with clients if certain quotas were slow to fill and recommended appropriate solutions Analyzed data from online questionnaires and conjoint analysis studies using SPSS Custom Tables and Microsoft Excel to identify key findings and insights Communicated results through clear, succinct reports Organized logistics for focus groups and pre-screened participants Balanced several projects at a time while working in a fast paced environment September 2006 April 2007

Red Bull, Student Brand Manager McMaster University, Hamilton, Ontario

Created a detailed business plan outlining opportunities to sell Red Bull on McMaster campus and surrounding area Designed and analyzed surveys identifying energy drink consumption trends among McMaster students Organized events with various student groups to promote the Red Bull brand

Corey Lipman
Hotspex, Summer Internship Toronto, Ontario May 2006 June 2006 Acquired knowledge of the market research industry, which provided a better understanding of alternative data collection approaches to gathering insights Coded open ended responses from online surveys to identify trends Tested surveys to ensure accurate programming

Education
Masters of Arts, Area: Social Psychology York University, Toronto, Ontario September 2011 August 2013

Gained an advanced academic understanding of implicit attitudes attitudes below the level of consciousness that are highly predictive of future behaviour Designed and programmed several studies using MediaLab and DirectRT; developed an innovative methodology for uncovering implicit/unconscious attitudes among children aged 5-12 Managed and trained a team of 10 research assistants who conducted 8 studies with children at a public setting Acquired a solid understanding of eye-tracking methodologies, designed and conducted two studies with children using an SMI RED eye-tracker Accurately compiled and organized complex datasets using SPSS and Microsoft Excel under tight timelines Analyzed and interpreted data in SPSS and R, using Multiple Regression, Logistic Regression, Mediation Analysis using Monte Carlo analysis, Factorial ANOVA, Repeated Measures ANOVA, independent samples t-test, and chi-square analysis Reported the results of my M.A Thesis in a 4 study manuscript, which will be submitted to the Journal of Personality and Social Psychology (JPSP), the leading journal in Social Psychology Reported research results through oral presentations at international conferences Attended Univariate Statistics, Multivariate Statistics and Structural Equation Modeling courses, where I had the opportunity to learn advanced statistics from leading quantitative experts Dr. David Flora and Dr. Robert Cribbie September 2011 August 2013

Lab Manager York University Interpersonal Perception and Social Cognition Lab

Managed a research laboratory with 10 volunteer/paid undergraduate research assistants Interviewed 40+ interested students for paid research positions Designed and implemented new systems for preparing several computer studies on very tight timelines Developed a new data entry protocol that streamlined the process and ensured consistency across research assistants Utilized cloud computing to organize thousands of documents September 2005 - April 2009

Bachelor of Science, Major: Psychology, Neuroscience & Behaviour McMaster University, Hamilton, Ontario

Maintained Deans Honour list status every semester; Straight A student in final three years Vice President of McMaster Psychology Society; 2008 Dr. Harry Lyman Hooker Scholarship recipient

International Exchange Program Sydney University, Sydney, Australia

March 2008 - June 2008

Awarded placement in most sought after Australian University exchange program Integrated and adapted to a new academic and social environment while achieving above average standing

Academic Research Experience

Masters Thesis September 2011 August 2013 Interpersonal Perception and Social Cognition Lab, York University, Toronto, Ontario Nominated for Thesis prize Designed and programmed 4 studies regarding implicit prejudicial attitudes amongst children, resulting in an innovative methodology for understanding contextual factors that influence prejudice Analyzed data from over 500 participants in SPSS and R, using Multiple Regression, Logistic Regression, Mediation Analysis using Monte Carlo analysis, Factorial ANOVA, Repeated Measures ANOVA, independent samples t-test, and chi-square analysis September 2008 April 2009

Undergraduate Honours Thesis Daly-Wilson Lab, McMaster University, Hamilton, Ontario

Achieved A+ grade Developed a hypothesis regarding the flexibility of peoples romantic standards, resulting in the identification of a new approach to studying interpersonal attraction Analyzed data from over 150 participants in SPSS, using independent sample t-tests, correlations and factorial ANOVAs September 2007 December 2007

Independent Research Student Rutherford Lab, McMaster University, Hamilton, Ontario

Achieved A+ grade Developed a comprehensive understanding of data collection methodologies in order to program study accurately Evaluated various statistical methods and analyzed data using appropriate tests

Technical Skills
SPSS R Makes use of R in conjunction with SPSS to run advanced analyses that SPSS is unable to perform Microsoft Word Microsoft Excel Utilizes advanced Excel formulas, pivot tables and macros when creating data tables Microsoft PowerPoint Designs visually appealing charts and graphs in PowerPoint SMI RED Eye-tracking software MediaLab, DirectRT Adobe Photoshop 3 Creates advanced SPSS Syntax to increase efficiency when organizing and analyzing complex datasets