Week 4

Name: _________________________________ Ying Li

Homework 3 Checklist
Submit on 10/07 Design a postcard (double-sided, 8.5X5.5), and mockup for HTML invitation (width 600px for active content) for Annual Byzantine Conference. Use the week4_homework.zip le from cTools. Reuse text, image (s) and logotypes for each of the promotional pieces maintain unity. Follow USPS requirements for back panel for the postcard. Front panels for cards orientation is up to you. On your postcard, you may include QR code. Deliverable Deadline met Paper copy submitted: Page 1 submission checklist Page 2 sketches for postcard, html invite, and for the logotypes area Page 3 1 html invite mockup Page 4 1 postcard (front and back on the same page, some downscale is OK) Page 5 color palette with harmony type indicated, RGB and CMYK values listed Concept developed. Unity in the design is maintained. Photos and colors used for design are coordinated. Alignment is maintained and Rule of thirds / Grid is applied. Emphasis is added to the important information (title, dates, location, hyperlinks). All sponsor logotypes are included, set to consistent size and alignment, and organized for consistent appearance in term of grid-based layout. Postcard: bleeds and trim marks are set and are visible on your print, safe area is maintained, CMYK color model is used. Back of the postcard has place for indicia and address (USPS standard). QR code has legible but proportional size and position. Images are color corrected brightness, contrast adjusted with Photoshop .pdf binder is uploaded to Scribd (do not upload the checklist) Total % 10 20

20 20

10 10

5 5 100

Corrections

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C O L O R P A L E T T E2 A n a l o g o u s