INTEGRATED CASE STUDY ANALYSIS

SUBMISSION METHOD/MODE:Online via turnitin, in person ---------------------------------------------------------------------------------------------------------------Assessment Type: [ Closed book Examination and Assignment ]
One individual assignment (Case study analysis) is worth 100% ----------------------------------------------------------------------------------------------------------------------Indicative Assessment Requirements for the Module;One individual assignment (Case study analysis) (of 6000 words) -----------------------------------------------------------------------------------------------------------------------

Assignment Question
each student will be given a different case study to analyse and prepare a business report for 6000 words.

Structure of the Integrated Case Study report

Contents Executive Summary (background, brief statement of the problem, aims of the analysis, approach adopted for analysis, findings) Word count 600 words

Acknowledgements Chapter Case brief

Background of the study

900 words

define the problem/issues to be addressed precisely Introduction to the case study Problem statement, plan of analysis Statement of the problem Research aims and objectives Structure of the rest of the report Statement of the problems in the case Relevant literature review-Identify resources/ techniques helpful for analyzing the case study. (the concepts, theories, models, research relevant to the case)(**MIN 6 OR MAX 8 DIFFERENT MODELS MUST BE USED**)VERY IMPORTANT Proposed plan of analysis Sources of data 900 words

1000 words

Analysis & Findings

Proposed solution to problem

An assessment of the current position: 1,400 words follows (derived from the concepts, theories, models referred and discussed in chapter3) Integrated assessment of the analysis - 1200 words generate ideas or alternative solutions Choose a best fit solution from the options Recommendations Decide on an action plan of Limitations of the study, scope for further research

References Appendices

This section will contain all the documentation, data ,financial reports etc used in the case analysis 6000 words

Total

Notes: References are expected in chapter 3-4 which have an academic content. Layout: 4 cm left margin, 3cm-top, bottom and right margin; 1.5 line spacing; Times New Roman size 12; This approximates to about 250-300 wds/page: page limit chapters 1-6; 40-45 pages

Marking guideline
BA: INTEGRATED CASE STUDY ANALYSIS assessment Form Academic Year: Student Name: Date of Submission: ICS title:
Chap Statement of the problem Marks 15

Research aims and objectives Structure of the rest of the report Case brief: Description of the situation Is the situation described and Background of the study define the problem/issues to be addressed precisely and relevantly? Problem statement and plan of analysis Statement of the problems in the case Relevant literature review-Identify resources/ techniques helpful for analyzing the case study. (the concepts, theories, models, research relevant to the case)(**MIN 6 OR MAX 8 MODELS MUST BE USED**)VERY IMPORTANT Proposed plan of analysis Sources of data

15

10

Analysis and findings 30 An assessment of the current position: follows (derived from the concepts, theories, models referred and discussed in chapter3) Proposed solution to problem 20 Integrated assessment of the analysis - generate ideas or alternative solutions Choose a best fit solution from the options Recommendations Decide on an action plan of Limitations of the study, scope for further research Good clear writing, adequate appendices, reference list, overall presentation Total

10 100

Learning Outcomes: Upon successful completion of this module students will be able to: Define the problem/issues to be addressed precisely Identify resources/techniques helpful to opening up the case study Enhance their critical assessment Enhance their explicit knowledge through a critical review of the literatures Generate ideas or alternative solutions Choose a best fit solution from the options Decide on an action plan Outline how to implement it consider what might go wrong and how to monitor the success of the action plan?