ECTS FM&MM Engleski

FIRST YEAR DEPARTMENT OF ECONOMICS AND MANAGEMENT
Course code: EAM101 Level: First cycle of studies Status: Common required 1. Aim of the subject 1.2. Basic thematic units Course name: Basics of Economics Year: I Semester: I ECTS credits: 5 Number of hours per week: 3 + 2 Total number of hours: 75 Interpretation of basic instruments of economic analysis, basics of microeconomics, basics of macroeconomics, basics of international economics and economic development. 1. Subject and method of economic science; economic theory and economic policy 2. Market, market structures and basic concepts of economic decision making 3. Basics of supply and demand; elasticity of supply and demand 4. Consumer behaviour and consumer choice 5. Production, expenses and business result 6. Market of factors of production 7. Company, entrepreneurship, inovations and economic growth 8. Market imperfections and state economic functions; public choice and fiscal policy 9. Money, money and capital markets, and monetary policy 10. International exchange, trading policy, balance of payment and foreign currency policy 11. Circulation of production and income; production and income measuring 12. Basic instruments of macroeconomic management interactions of monetary, fiscal and foreign-currency policies 13. Economic disturbances and cyclical fluctations 14. Economic growth and development 15. Globalization, liberalization and economic integration After passing the exam, the students are able to interpret the data on economic aggregates, production, expenses, supply and demand, the influence of supply and demand elasticity on financial result of the company, the influence of decisions on changes in budget expenses on national product and gross domestic product, the influence of changes in money offers on interest rates and investment activity, as well as the influence of interactions of measures of trading, fiscal, and monetary policies on cyclical fluctations, economic growth and development. Activity description (%) 1. Ex cathedra 2. Discussions Participation in the assessment (%) 1. Knowledge check 2. Quiz 3. Final knowledge check 1. 2. 90% 10%
1.3. Study results
2. TEACHING MANAGEMENT 2.1. Teaching performance 2.2. Student assessment system
3. PRIMARY SOURCES 3a. Textbook in English
1. November/ December 2 x 40% 2. 2 x 5% 3. 10% 1. auevi, F. Osnove ekonomije, Ekonomski fakultet Sarajevo, 2010. 2. Vilogorac,E. Uvod u ekonomiju, Ekonomski fakultet Sarajevo, 2001. 1. Economics / Begg David, Stanley Fischer, Rudiger Dornubuch, McGraw-Hill, Berkshire 9th Edition, 2008
Course code: EAM102 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE
1.1. Basic thematic units
1.2. Study results
Course name: BUSINESS ECONOMICS Year: I Semestar: I ECTS credits: 5 Number of hours per week: 3 + 2 Total number of hours: 75 Business economics is an economic science that deals with running a business in modern companies, the efficacity of running a business, i.e. the efficiency and effectiveness in making a profit. The aim of the subject is to make the students acquainted with economic categories, get the necessary knowledge about business process, to think economically in order to make the optimal relation between investment and results. 1. Business economics as a scientific discipline 2. Economic system of the company, business system 3. Principles of business economics, factors-potentials 4. Theoretic aspects of production; production and expenses 5. Engagement and circulation of values in reproduction 6. Company resources, personnel, sources, economic resources 7. Expenses, their classification and modern approach 8. Expenses in the function of establishing and using the capacities 9. Expense behaviour and zones of capacity using 10. Break-even-point 11. Methodology of expense settlement, calculations 12. Results of reproduction, profit and loss, business risk 13. Economic principles of doing business - to understand the process and principles of running a business - to understand the process of resourse engagement - to identify expenses and make the calculation - to monitor the success of company business, etc. Activity description (%) 1. ex cathedra 1. 60% 2. discussions 2. 20% 3. student presentations 3. 10% 4. case study 4. 10% Participation in the assessment (%) 1. test during a semester (8th week) 1. 40% 2. final test (16th week) 2. 40% 3. activity during lectures 3. 5% 4. activity during practical hours 4. 5% 5. case study 5. 10% 1. unji-Beus, M. et al (2009): Ekonomika preduzea, elektronsko izdanje, Ekonomski fakultet u Sarajevu, Sarajevo 2. unji-Beus, M. et al (2007): Ekonomika preduzea - prirunik, elektronsko izdanje, Ekonomski fakultet u Sarajevu, Sarajevo 3. unji-Beus, M. et al (1998): Ekonomika preduzea - praktikum, II izdanje, Svjetlost, Sarajevo 1. Martinovi, D. (2009): Taka pokria kao instrument poslovnog odluivanja, doktorska disertacija, Ekonomski fakultet u Sarajevu 2. Thompson, A.: Economics of the Firm, theory and practice, fifth Edition, New Jersey 3. Samuelson, P. A., Nordhaus, W.D. (2007): Economics, XVIII izdanje, Mate, Zagreb 4. Samuelson, P.A. (2000): Ekonomska itanka, Nakladni zavod, Zagreb 1. Business Economics - Theory and Application / Neil Harris, Butterworth-Heinemann, Oxford, 2001.
2. TEACHING MANAGEMENT 2.1. Teaching performance
2.2.Student assessment system
3. PRIMARY SOURCES
3.1. Secondary sources
3a. Textbook in English
Course name: MATHEMATICS FOR ECONOMISTS Year: I Semestar: I Number of hours per week: 6
1.2. Study results 2. TEACHING MANAGEMENT 2.1. Teaching performance
ECTS credits: 6 Total number of hours: 90 The aim of the subject is to introduce students with basic mathematical concepts necessary for understanding basic microeconomic and macroeconomic models. After they have passed the course test, the students should be able to make statistical analysis of simpler models (using linear algebra), as well as dynamic analysis of models that contain one or two variables (with the help of differential and integral equations). The course should help students to improve their analytic skills, and to acquire certain systematism when facing problems. 1. Matrices and operations with matrices. Determinant of a matrix. Inverse matrix. Matrix equations. 2. Linear dependence an independence of n-dimensional vectors. The rank of a matrix. 3. Systems of linear equations. Equilibrium as a solution of systems of equations. Homogeneous and nonhomogeneous systems of equations. 4. Methods for solving systems of equations. 5. The concept of function of single real variable. Features of the function: monotony, continuity, inverse function. Elementary functions. 6. The concept of inference function and dynamic analysis. Local extreme of the function of single variable. Elasticity coefficient. 7. Asymptotes and drilling of graphics of function of a single real variable. Convexity and concavity. Relation with indifference curve. 8. Differential calculus of functions of two and more variables. The concept of partial inference and its meaning in economics. Dynamic analysis of the process with two variables (for example, production). 9. Extreme of the function with two and three variables. Conditional extreme of function of two variables and applications. (for example, Cobb-Douglas's production function). 10. Indefinite integral. Basic integration methods. 11. Definite integral. Relation between definite and indefinite integrals. Application on processes in continuous time. 12. The concept of differential equation. Dynamics of economic processes and definition of the appropriate equation for the presupposed dynamics. Examples of models of economic growth. 13. Basic types of differential equations of the first order. After passing the exam, students should master basics of linear algebra, differential and integral calculus that are necessary for application in economics, as well as for understanding different economic models. 1. 2. 3. 1. 2. 3. 1. 2. 3. Activity description (%) ex cathedra 60 % practical hours 30 % discussions 10 % Participation in the assessment (%) I partial 45 % II partial 45 % Seminar paper 10 % B. Lui, Lj. Peji, Zbirka zadataka iz matematike za ekonomiste I, Ekonomski fakultet Sarajevo, 2005 L. Smajlovi, A. Fako, Zbirka zadataka iz matematike za ekonomiste II, Ekonomski fakultet Sarajevo, 2005 A. C. Chiang, Fundamental methods of mathematical economics, 3rd ed., Mc Graw Hill/Irwin, 1984 Fundamental Methods of Mathematical Economics/Alpha C. Chianga, Kevin Wainwright, McGraw Hill, 4th edition, 2005.
2.2. Student assessment system 3. PRIMARY SOURCES
1.
Course code: EAM104 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE 1.1. Basic thematic units
1.2. Study results
Course name: BUSINESS INFORMATICS Year: I Semestar: I ECTS credits: 5 Number of hours per week: 5 Total number of hours:75 Acquiring basics of information technologies and their role in doing business. 1. Basic terms and concepts 2. Basics of theory of systems and information 3. Types of information systems and elements of hardware 4. System software 5. Application software 6. Data organization and database registration 7. Text processing and presentation program (Word, PP) 8. Spreadsheet tools (Excel) 9. Desktop DBMS (Access) 10. Application software for modern business 11. Communication technology and computer networks 12. Information systems: basics and role in doing business 13. Elements of creating business information systems 14. Basic problems in IT application After passing the exam, students will master the following set of knowledge and skills: a) Knowledge: Basic aspects of theory of systems and systematic approach, features of modern computer configurations and operating systems; application software in business computing; basics of application development; basics of computer networks; basics of business information system development. b) Skills: Working with modern desktop and server operating systems, using Office applications in modern ways of running a business: text processing, spreadsheet, making presentations, desktop database, creating web sites; using communication and network softwares. Activity description (%) 1. ex cathedra 40 % 2. presentations 10 % 3. guest lecturer 10 % 4. laboratory practical hours 40 % Participation in the assessment (%) 1. Test (partial) 8th week 20 % 2. Practical hours mark 25 % 3. Presentation 10 % 4. Final exam (overall teaching material, 16th week) 45 % 1. Bajgori, N., Menadment informacijskih tehnologija, poglavlja 1 -6, Ekonomski fakultet u Sarajevu, 2007. 2. Lagumdija, Z., Informatika za korisnike presonalnih kompjutera, Trilogija: Knjiga, Prirunik i interaktivni CD ROM, L Promotions, 1999. 3. Grupa autora, "Uvod u praktino koritenje personalnih kompjutera" i "Microsoft Office aplikacije u poslovanju", Ekonomski fakultet u Sarajevu, 2004. 4. Turban, Rainer, Potter, Introduction to Information Technology, Wiley, 2005. 5. Turban, Leidner, Mclean, Wetherbe, Information Technology for Management, Wiley, 2007. 1. Introduction to Information Systems: Enabling and Transforming Business/R. Kelly Rainer, Efraim Turban, Richard E. Potter, Casey G. Cegielski, 3th edition, 2010 2. Information Tehnology for Management: Transforming Organizations in the Digital Economy/E. Turban, L. Volonino, E. International Students Version, 7th Edition, 2010
2.2. Student assessment system
3. PRIMARY SOURCES
Course name: BUSINESS LAW Year: I Semestar: I ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Studying the basics of business law includes knowledge of: basic obligatory law, company law, bankruptcy law, business law contracts, securities and competition law. The aim of studying this subject is to introduce future economists with basic priciples of law which thew will encounter in their future work. This is a consequence of the fact that, no matter the private sector in which they work, economists encounter a number of legal institutes and instruments. This is why the discipline of law that we call business law has become unavoidable in education of economists to become 1. Basic terms about state and law 2. Obligatory law 3. Company law 4. Bankruptcy and regular settlement 5. Contracts of sale 6. Representation agreement 7. Service contracts 8. Other contracts of business law (construction contract, licence contract, insurance contract) 9. Securities 10. Competition law Activity description (%) 1. ex cathedra 1. 40% 2. discussions 2. 20% 3. case studies 3. 35% 4. guest lecturers 4. 5% Participation in the assessment (%) 1. case study/essay 1. 20 % 2. team work, activity, presentation, quiz 2. 10 % 3. test (partial) 3 40% 4. test (final) 4. 30% 1. Applied Business Law, Veljko Trivun, Vedad Silajdi, Fatima Mahmutehaji, Mia Mrgud, School of Economics and Business, 2009. 2. Poslovno pravo osnovi prava i obligacija, privredna/trgovaka drutva, Prof. dr Mili Simi i prof. dr Milo Trifkovi, Ekonomski fakultet Univerziteta u Sarajevu, 1999. god.; 3. Poslovno pravo - ugovori, hartije od vrijednosti i pravo konkurencije, Prof. dr Milo Trifkovi, prof. dr Mili Simi i doc. dr Veljko Trivun, Ekonomski fakultet u Sarajevu, 2004.god.; 4. Praktikum poslovnog prava, doc. dr Veljko Trivun, asistent Vedad Silajdi, asistent Fatima Mahmutehaji i v. Asistent mr Zinka Grbo, II izmjenjeno i dopunjeno izdanje, Ekonomski fakultet u Sarajevu, 2003. god. 1. Applied Business Law/Trivun, V., Silajdi S., Mahmutehaji F., Mrgud M., Ekonomski fakultet Sarajevo, 2009.
3. PRIMARY SOURCES
Course code: EAM106 Level: First cycle of studies Status: common subject 1. AIM OF THE COURSE
1.2. Study results 2. TEACHING MANAGEMENT 2.1. Teaching performance 2.2. Student assessment system 3. PRIMARY SOURCES 3a. Textbook in English
Course name: MACROECONOMICS Year: I Semestar: II ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the course is to get students acquainted with the way of functioning of a single national economy, the instruments that economic policymakers have at their disposal when making economic decisions, as well as the effects of economic relations with the rest of the world. 1. Basics of macroeconomics terms and aims - National account system - Instruments of macroeconomic policy 2. Macroeconomic analysis - Macroeconomics of short term fluctations - Macroeconomics of medium term fluctations - Macroeconomics of long term fluctations 3. Macroeconomics of open economy - Trade and specialization - Balance of payments and exchange rate - Architecture of the world trade and financial system - Economic competition and economic growth 4. Advanced macroeconomics Macroeconomics of European Union Students master basic macroeconomic terms, differentiate determinants of national economy functioning in short, medium and long terms and understand principles of international presence of national economies on the world economic scene. 1. 2. 1. 2. 1. 2. Activity description (%) ex cathedra 1. 80 % guest lecturers 2. 20 % Participation in the assessment (%) partial 1. Test 1 = 50 % final exam 2. Test 2 = 50 % P. A. Samuelson, W. Nordhaus: ''Ekonomija'', 18. izdanje), Mate, Zagreb, 2007. godine A. Hadiahmetovi, ''Makroekonomija'', Ekonomski fakultet u Sarajevu, 2009. godine
1. Economics, Samuelson, P.A. and Nordhaus, W.D. New York: McGraw-Hill, Inc 2009, 19th edition
Course code:EAM107 Level: Undergraduate studies Status: required subject 1. AIM OF THE COURSE
1.2. Study results
Course name: MICROECONOMICS Year: I Semestar: II ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Introducing basic goal functions and the way in which main participants of market economy consumers, manufacturers and state agencies make their decisions and implement them on the market. With clear distinction of single market conditions complete competition, oligopoly, monopolistic competition and monopoly the student gets an insight in the way in which a company realizes maximum profit in different conditions of doing business. Special emphasis is put on modern theories that explain strategic interaction of the participants, primary, different models of cooperative and uncooperative behaviour of the company on the market with limited cometition. The aim is to explain both the way and the methods that are employed by the state in regulating natural monopolies, and the role of the state in realizing the measures of enviromental protection through the analysis of external effects on different market structures. The aim is to get the students acquainted with types of economic efficiency and the possibility of stating them as static or dynamic efficiencies on the levels of a company, a branch or society as a whole. 1. Theories of consumer choice and their practical use 2. Theory of production production function 3. Optimization of expenses in short terms and long terms 4. Profit maximization on the market of complete competition and practical use of competitive model 5. Monopoly profit maximization and price discrimination 6. Oligopoly classic models and game theory 7. Monopolistic competition 8. Production factor market 9. External effects market conditions analysis 10. State regulation of natural monopoly 11. Asimetric information 12. Economic efficiency types and analysis according to market structures After completing the lectures, students will be able to: - show deeper understanding of the relation between basic microeconomic principles and business result of the company; - employ economic tools and techniques when analyzing market structures; - understand state regulation and its influence on a company's business; Activity description (%) 1. ex cathedra 1. 60 % 2. discussions 2. 15 % 3. seminars and presentations 3. 15 % 4. guest lecturers 4. 10 % Participation in the assessment (%) 1. test (Midterm) 1. 45% 2. test (Final) 2. 45 % 3. Case study 3. 10 % Tati Kasim: Mikroekonomija, Ekonomski fakultet Sarajevo, 2005 Tati Kasim: Trine strukture i ekonomska efikasnost, Ekonomski fakultet Sarajevo, 2003 Avdi Armin: Vodi za vjebe iz mikroekonomije, Ekonomski fakultet Sarajevo, 2004 Parkin Michael: Microeconomics - Ninth edition, Pearson, 2010 Perloff M.Jeffrey: Microeconomics, Adisson Wesley Longman, 2004 Microeconomics: Global edition, Michael Parkin, 9th edition, Pearson Education, 2010.
Course code:EAM108 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE 1.1. Basic thematic units
Course name: STATISTICS IN ECONOMICS AND MANAGEMENT Year: I Semestar: II ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Mastering basic statistical methods and models and their use in economics and management Statistics and statistical research Program support for statistical data and model analysis Empirical frequency distribution analysis Measures of central tendency and dispersion Measures of distribution and concentration shape Regressional and corelational analysis (simple linear regression, simple curvilinear regression, multiple regression, measures of model representation, least square method, variance analysis). 7. Indexes and evolution measuring (absolute and relative changes, individual indexes, aggregate indexes) 8. Time series (moving average method, trend models, additive and multiplicative methods) 9. Probability and theoretic distributions of probability (definitions and probability types, continuous and discontinuous probability distributions) 10. Basic sampling methods 11. Defining confidence interval (arithmetic mean, variance and proportion) 12. Hypotheses testing (arithmetic mean, variance, proportion, regression model parametars) Upon passing the exam, the students will be able to employ statistical methods for data analysis, and to present and interpret results they had gained by using statistical methods and models through appropriate reports so that decision makers choose the best strategies on the basis of those reports. By employing probability theory and inferential statics, students will be able to include stochastic component which is always present in economic phenomena and processes in the analysis of the problem and to valuate population parameters on the basis of sampling marks. Activity description (%) 1. ex cathedra 1. 60% 2. case studies with the use of software 2. 20% 3. presentations 3. 10% 4. discussions 4. 5% 5. guest lecturers 5. 5% Participation in the assessment (%) 1. on line quizes 1. 10% 2. interpretation of a theme in the form of seminar paper 2. 10% 3. test I 3. 40% 4. test II (final exam) 4. 40% 1. Somun-Kapetanovi, R., (2008), Statistika u ekonomiji i menadmentu, Ekonomski fakultet, Sarajevo. 2. Resi E., (2006), Zbirka zadataka iz Statistike, Ekonomski fakultet, Sarajevo 3. oi, I. (2004), Primijenjena statistika, kolska knjiga, Zagreb. 4. oi, I., Serdar,V., (2002), Uvod u statistiku, kolska knjiga, Zagreb. 5. Wonnacott, T.H., Wonnacott, R.J., (1990), Introductory Statistics for Business and Economics, 4/e, John Wiley & Sons, New York. 6. Berenson, M.L., Levine, D.M., Krehbiel, T:C., (2004), Basic business statistics, 9/e, Pearson Education International, New Jersey. 7. Curwin J. and Slater R., (2002), Quantitative Methods for Business Decisions, 5/e, Thomson Learning, London 8. Levine D.M. and others, (2005), Statistics for Managers Using Microsoft Excel, Prentice Hall, New Jersey. 1. Statistics in economics and management, Resi Emina, Delali Adela, Merima Balavac, Ademir Abdi, Ekonomski fakultet, 2010. 1. 2. 3. 4. 5. 6.
1.2. Study results
3. PRIMARY SOURCES
Course code: EAM109 Level: First cycle of studies Status: required 1. AIM OF THE COURSE
1.2. Study results
Course name: BASICS OF MANAGEMENT Year: I Semestar: II ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Understanding management logics as a complete business process Introducing the content of basic managerial functions Mastering basic principles of management and creating the foundations for deeper studying of single managerial functions depending on the affinity of the students 1. Introduction to Management Course 2. Development of management theory 3. Surrounding of the organization 4. Creating vision and mission of the organization 5. Strategic management and planning 6. Making decisions 7. Organizing organization structuring 8. Human resource management HRM 9. Motivation 10. Leadership 11. Communication 12. Control 1. Adoption of management logics as a complete business process and solving simple managerial problems 2. Ability to understand and manage basic organizational systems 3. Active knowledge of basic managerial concepts that can be applied in every organization 1. 2. 3. 4. 1. 2. 3. 4. 5. 1. 2. 3. 4. 5. 6. 1. Activity description (%) ex cathedra 40 % presentations 10 % guest lecturers 10 % exercises 40% Participation in the assessment (%) partial 30 % case study 10 % active paricipation in practical hours 5% active participation in lectures 5% final exam 50 % ehi, D., Rahimi, Z. (2006): Menadment, Ekonomski fakultet u Sarajevu, Sarajevo unje, A. (2002): Top menader, vizionar i strateg, Tirada Muratovi, H., Softi, S. (2005): Izvodi iz predavanja i vjebi iz Menadmenta, Sarajevo Dejms A. F. Stoner, R. Edvard Friman, Daniel R. Gilbert, Jr., Menadment-Drugi reprint izdanja iz 1997. godine, Beograd, 2002. Buble, M. (2006): Osnove menadmenta, Sinergija, Zagreb Griffin, W. R. (2003): Fundamentals of Management, Haughton Miffin Company Boston Princioles of management, Kreitner, Robert, 11th ed. International student ed. Boston (etc.): South Western, 2009.
3. PRIMARY SOURCES
Course name: MARKETING Year: I Semestar: II ECTS credits: 5 Number of hours per week: 5 (3 lectures + 2 practical Total number of hours: 75 hours) Specific aims of the Marketing course are the following: 1) Introduce the students with the role and functions of marketing in a company, 2) Point to the significance of defining marketing possibilities for the company through understanding the influence of the enviroment, understanding consumer behaviour, analysis of market size and market participation of the company, 3) Introduce the students with strategic decisions about segmentation, choice of aimed segments and positioning, 4) introduce the students with the elements of marketing mix product, price, distribution and promotion and strenghten their ability to understand and look into certain situations in which marketing decisions are made on their own, and finally, 5) give them the opportunity (both oral and written) through the use of practical case study to develop, present, discuss and defend their opinion and proposals about marketing activities, and to examine and critically discuss the proposals of their colleagues. . 1. Marketing creating values and customer satisfaction. 2. Strategic planning and marketing process. 3. Marketing enviroment. 4. Marketing research and information systems. 5. Consumer behaviour and behaviour of business buyers in shops. Market segmenting, choice of target markets and positioning. 6. Test I 7. Product management and development of new products. 8. Forming the prices and pricing strategies. 9. Marketing channels and supply chain management. 10. Integrated marketing communication management. 11. Creation of competence advantages. 12. Global marketing. 13. Ethics in marketing and social responsability of the company. 14. Test II Activity description (%) 1. ex cathedra 1. 50% 2. class discussions 2. 10% 3. presentations 3. 20% 4. guest lecturers 4. 10% 5. case study 5. 10% Participation in the assessment (%) 1. Mid-term test 1. 35% 2. Finalni test 2. 35% 3. Kvizovi 3. 10% 4. Aktivnosti na vjebama 4. 20% PRIMARY SOURCES: 1. Tihi, B., ii, M., Brki, N., redaktori, Marketing, 3. izd., Ekonomski fakultet u Sarajevu, Univerzitet u Sarajevu, Sarajevo, 2006. Dopunska PRIMARY SOURCES: 1. Previi, J., Ozreti-Doen, ., Osnove marketinga, II izd., Advesta, Zagreb, 2004. 2. Milisavljevi, M., Marii, B., Gligorijevi, M., Osnovi marketinga, Ekonomski fakultet Beograd, Beograd, 2004. 1. MKTG, Lamb, Charles W. 4th ed
3. PRIMARY SOURCES
Course name: ACCOUNTING Year: I Semestar: II Number of hours per week: 5
1.2. STUDY RESULTS
ECTS credits: 5 Total number of hours: 75 Global program of the Accounting course is aimed at the students studying Accounting at the second year of faculty. To those who are studying for the vocation of a certified accountant this will be an introduction into studying other accounting disciplines in later years of study. This is the reason why we have put the emphasis in global program on the use and understanding of accounting information when making decisions that will be used by students and all business people in making business decisions. 1. Scope of accounting 2. Subject of accounting 3. Accounting principles and standards as the frame of real financial reporting 4. Content of basic financial reports (balance sheet and income statement) 5. Features, content and phases of accounting process 6. Accounting of typical business situations in accounting process: 0. Accounting for fixed assets 1. Accounting for current assets 2. Accounting for capital 3. Accounting for obligations 7. Accounting of expenses 8.Accounting for incomes, expenses and defining business results Upon passing Accounting exam, students will be able to: 1. Describe many features that are supposed to secure global perspective, relevance and authority of using MRS. 2. Demonstrate basics of accounting and writing of basic financial reports and their employment in real business enviroment in accordance with MRS and current regulations. 3. Postanu inteligentni korisnici raunovodstvenih informacija kod donoenja poslovnih odluka kao interni korisnici,ali i menadmenta. Activity description (%) 1. lectures 1.80% 2. discussions 2.10% 3. continuous monitoring and student evaluations 3.10% Participation in the assessment (%) 1. First partial exam 1. 20 % (20 points) 2. Second partial exam 2. 20 % (20 points) 3. Final exam 3. 50 % (50 points) 4. continuous monitoring and student evaluations 4. 10 % (10 points) 1. Jadranka dr. Kapi: Raunovodstvo, Ekonomski fakultet, Sarajevo, 2008. 2. Meunarodni standardi finansijskog izvjetavanja (MSFI) ,Savez raunovoa revizora i financijskih djelatnika F-B i H , Mostar , 2006 . (prevod sa engleskog jezika). 3. Sidney J. Gray; Belvered E. Needles: Finansijsko raunovodstvo opti pristup, Savez raunovoa i revizora, Banja Luka, 2002. (prevod sa engleskog jezika) Textbook in preparation phase
3. PRIMARY SOURCES
II YEAR MANAGEMENT DEPARTMENT

Course code: MAN201 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE Course name: FINANCIAL ACCOUNTING Year: II Semestar: III ECTS credits: 6 Number of hours per week: 6 Total number of hours: 90 The aim of Financial Accounting course is to offer the students a detailed insight into the use of Ethics in Accounting Principles and Accounting Standards in order to make them competent to use charts of accounts with current legal regulations. It is an assumption that through this program the students will enrich their knowledge of record keeping and business changes monitoring with a possibility of financial reporting in accordance with requirements of Accounting Standard 1 and current legal regulations. Financial Accounting should provide the acquirement of appropriate level of knowledge for managing financial business on the basis of exactly defined accounting information that are a consequence of regular employment of Accounting Standards and current regulations. 1. Introduction to Financial Accounting 2. Ethics in Accounting Principles and Accounting Standards 3. Chart of Accounts 4. Accounting of the initial capital and capital subscribed but not paid 5. Accounting for fixed assets 6. Accounting for stock 7. Accounting for trading enterprises 8. Cash, short-term receivables and investments 9. Accounting for expenses 10. Accounting for capital and reserves 11. Obligations 12. Incomes and expenses 13. Accounting gain and loss 14. Free class of Charts of Accounts and off-balance sheet records 15. Making financial reports and related information and their presentation Upon passing the Financial Accounting exam, the students will be able to: 1. Describe and valuate the application of key concepts from the sphere of financial accounting 2. Use the knowledge and skills necessary for keeping record of business events in accounting 3. Use the knowledge and skills for the requirements of making and presenting financial reports Activity description (%) 1. ex cathedra 1. 80% 2. discussions 2. 10% 3. guest lecturers 3. 10% Participation in the assessment (%) 1. First partial exam 1. 20% (20 points) 2. Second patial exam 2. 20% (20 points) 3. Final exam 3. 50% (50 points) 4. Quiz 4. 5% (5 points) 5. Presentation 5. 5% (5 points) 1. Jahi, Mehmed. Finansijsko raunovodstvo: II dopunjeno izdanje. Sarajevo: Udruenje revizora FBiH, 2008. 2. Meunarodni standardi finansijskog izvjetavanja (MSFI) ukljuujui i Meunarodne raunovodstvene standarde (MRS). Mostar: Savez raunovoa, revizora i finansijskih radnika FBiH, 2006. 3. Vaei zakoni iz oblasti raunovodstva i revizije u FBiH i BiH 1. Financial Accounting, Mehmed Jahi, 2nd ed. Libertas Sarajevo, MGH plc. Sarajevo, 2009.
1.2. Study results
3. PRIMARY SOURCES
Course code: ECO201 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE
1.2. Study results
Course name: INTERNATIONAL ECONOMICS Year: II Semestar: III ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the course is to get the students acquainted with basic terms, theoretical concepts and policies within the area of international trade and international finance, and to explain the importance of mastering the above mentioned in the times of growing economic interdependence of the countries and vivid dynamics of world economic trends. Adopting basic knowledge in modern international economics is a prerequisite for seeing the big picture and understanding the processes, phenomena and mechanisms that are integral parts of international economic enviroment and that affect positions of countries in the world economics. 1. International trade theory 2. Foreign trade policy 3. Theory and practice of economic integration 4. Multilateral trading system 5. Theory and policy of Balance of Payments 6. Term, determination and systems of exchange rates 7. Financial markets 8. Foreign direct investments and TNC 9. International monetary system 10. The role of international financial institutions 11. Modern processes in global economics 12. Economic relations of B&H with foreign countries Upon passing the exam, the students will be able to: perceive, explain and compare different motives and ways of including countries in international economic relations bringing them into relation with appropriate theoretical concepts; analyze and explain causes, legalities and determinants of modern economic processes and flows; perceive the roles of different subjects of global economics their activities and mutual relations and influences, etc. 1. 2. 3. 4. 1. 2. 3. 4. 5. Activity description (%) ex cathedra 40% presentations 30% guest lecturers 10% practical hours 20% Participation in the assessment (%) partial 30% seminar paper 20% presentation 15% final exam 30% other activities, in-class and on-line 5% Paul R. Krugman, Maurice Obstfeld, Meunarodna ekonomija: Teorija i ekonomska politika, VII izdanje, Prevod, MATE, Zagreb, 2009. Robert J. Carbaugh, International Economics, Eighth Edition, South Western, 2002. Dragana uri i dr., Meunarodna ekonomija, Institut ekonomskih nauka, Beograd, 2000. Dragoljub Stojanov, Meunarodne finansije u globalnoj ekonomiji, Ekonomski fakultet u Sarajevu, Sarajevo, 2000. International Economics: Theory and Policy / Paul Krugman & Maurice Obstfeld, Addison-Wesley, Pearson Higher Education, posljednje dostupno izdanje (8. ili 9. izdanje), 7. izdanje 2005
3. PRIMARY SOURCES
Course code: ECO202 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE 1.1. Basic thematic units 1.
1.2. Study results
2.
Course name: QUANTITATIVE METHODS IN ECONOMICS AND MANAGEMENT Year: II Semestar: III ECTS credits: 6 Number of hours per week: 6 Total number of hours: 90 Mastering quantitative modeling and programming of measurable economic phenomena and processes 1. Place and role of quantitative modles and methods in economics and management 2. Basic econometric functions Introduction to basic econometric functions Econometric functions of: demand, income, expenses, profit, offer, balance Function of production Econometric evaluation and function analysis with the use of appropriate software 3. Network planning techniques Structure analysis Time analysis Expense analysis 4. Linear programming Primary models of Linear programming Dual models of Linear programming Problem of transport and positioning' 5. Input-Output analysis Input-Output table Complex economic system structure analysis Upon passing the exam the students will master the chosen groups of quantitative methods and their employment in economics and management. They will also master econometric evaluation and analysis of the most significant econometric functions, the use of network planning techniques in project realization, optimization of economic problems using the linear programming models and applying the input-output analysis method in complex economic system research. Activity description 1. ex cathedra lectures and practical hours 1. 65% 2. case studies with the use of computer programs 2. 20% 3. presentations 3. 10% 4. discussions 4. 5% Participation in the assessment (%) 1. on line quizzes 1. 10% 2. addressing an issue in form of seminar paper 2. 10% 2. first (partial) part of the exam 3. 40% 3. second (final) part of the exam 4. 40 % 1. Somun-Kapetnovi, R. et all., Kvantitativne metode u ekonomiji i menadmentu, Ekonomski fakultet, Sarajevo, 2009. 2. Backovi M., Vuleta J., Ekonomsko-matematiki metodi i modeli, Ekonomski fakultet, Beograd, 2008. 3. Vukovi, .: Matematske metode u ekonomiji, I.-IV. dio; Ekonomski fakultet, Sarajevo, 2003.-2005. 4. Andriji S.: Matematiki modeli i metode programiranja u gospodarskom drutvu, Synopsis, Zagreb, 2002. 5. Alpha C.C.: Osnovne metode matematike ekonomije, MATE, Zagreb, 1996. 1. Quantitativne Analysis for Management / Barry Render, Ralph M. Stair Jr., Michael E.Hanna, International Edition, Prentice Hall, Softwate CD included, 2003
3. PRIMARY SOURCES
Course name: MONETARY AND PUBLIC FINANCE Year: II Semestar: III Number of hours per week: 5
ECTS credits: 5 Total number of hours: 75 Introduce the students with basic elements of management of monetary and fiscal policies, the two being the levers of macroeconomic policy of a country. Understand the role and range of monetary and fiscal policies, throughout history and in modern conditions. I part (Public finance) Fiscal policy basics Public expenditure Public income Budget policy Policy of public debt Public finance in B&H II part (Monetary finance) The role of the central bank in monetary management policy Deposit multiplication and credit expansion Monetary aggregates Monetary policy management after the establishment of EMU Monetary system of B&H Every student understands the evolution of the economic thought with a special emphasis on monetary and fiscal policies, and critically valuates their employment in modern conditions in developed economics and economics of countries in transition. Activity description (%) ex cathedra 60% practical hours 30% presentations 10% Participation in the assessment (%) 1. Quizzes (2 x 10) 20% 2. Test 1 (Book 1) 30% 3. Final exam (Book 2) 50% I PART (BOOK 1): Keetovi Izudin i onlagi Denan: Javne finansije, Grin, Graanica, 2007 1. 2. 3. II PART (BOOK 2): onlagi, Denan: Evropska monetarna unija i Bosna i Hercegovina, Ekonomski fakultet Sarajevo, 2006. 1. Economics of Money, Banking and Financial Markets, F. Mishkin, 9th Ed., Pearson"; ISBN 978-0-321-64936-2 2. Public Finance, A contemporary application of theory to policy, Hyman, N. David: 9th Ed, Thomson South-Western, 2008
Code: MAN204 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE 1.1. Basic thematic units
Course name: BUSINESS FINANCE Year: II Semestar: III Number of hours per week: 4
1.2. Study results
ECTS credits: 4 Total number of hours: 60 The aim of the course is to introduce the students with the basic instruments (techniques) of business finance, and to adopt financial functions as profitable activities of economic subjects. 1. Time value of money, 2. Risk and uncertainty, 3. Financial function, 4. Financial function and other business functions, 5. Sources of funding, 6. Regulations of funding, 7. Financial planning, 8. Financial analysis. The students will understand time value of money by using processes of investment to bear interest and discounting. They will be able to quantify the relation between risk and investment contribution. They will understand the relation between finance and other business functions in a company. They will acquire basic knowledge of the efficiency of investment projects and basic methods of their evaluation. They will understand flows of means in business processes and interdependence of means management as well as potential sources of funding. Activity description ( %) 1. ex cathedra 1. 50 % 2. discussions 2. 10 % 3. presentations 3. 30 % 4. guest lecturers 4. 10 % Participation in the assessment ( %) 1. quizzes 1. 10 % 2. team work 2. 20 % 3. midterm exam 3. 30 % 4. final exam 4. 40 % Primary sources: 1. A. Rovanin, Upravljanje finansijama, IV dopunjeno izdanje, Ekonomski fakultet u Sarajevu, 2007.god. Further reading: 1. S.A.Ross, R.W.Westerfield, J.Jaffe: Corporate finance, Irwin McGraw-Hill, N.York, 1996; 2. R.A.Brealey, S.C.Myers, F.Allen: Corporate finance, McGraw Hill Irwin, N.York, 2005. 3. R.A.Brealey, S.C.Myers: Principles of Corporate finance, McGraw-Hill Companies, . N.York, 2003; 1. Corporate finance Student CD rom+Standard&Poor's card+Ethics in Finance PowerWeb, Stephen A. Ross, Randolph W. Westerfield, Jeffery Jaffe (Irwin Series in Finance), McGraw-Hill/Irwin, posljednje izdanje
3. PRIMARY SOURCES
ELECTIVES Course code: MAN205 Level: First cycle of studies Status: Elective 1. AIM OF THE COURSE 1.2. Basic thematic units Course name: INDUSTRIAL SOCIOLOGY Year: II Semestar: III ECTS credits: 3 Number of hours per week: 3 Total number of hours: 45 Get the students acquainted with changes caused by emerging of industry and basic terms and theories of industrial sociology. 1. Introduction to industrial sociology 2. Society term, types and importance of work. 3. Typology of global societies Basic features of industrial and postindustrial society 4. Social structure Interactive relations of economic and superstructure of society 5. Social groups 6. Social stratification and class differentiation in modern society 7. The role and significance of human potential in industrial organization 8. Formal and informal organizations 9. Management: humanization of bureacracy and different trends of organization 10. Scientific-technological progress and society. 11. Virtual organizations as virtual teams 12. Ownership and industrial democracy Activity description 1. ex cathedra 60% 2. discussions 20% 3. presentations 20% Participation in the assessment (%) 1. required class attendance 1. 5 % 2. presentations 2. 5 % 3. seminar papers 3. 5 % 4. homeworks 4. 5 % 5. quizzes (2 quizzes) 5. 10 % 4. tests (2 partial) 6. 70 % 1. Jaeger-aldarovi, Ljerka. Industrijska sociologija. Zagreb: Tehniko veleuilite Zagreb, 2002. 2. Mesihovi, Nijaz. Teorijske osnove savremene sociologije. Ekonomski fakultet u Sarajevu, Sarajevo, 2005. (Poglavlja: V, VI, VII, VIII, IX, XV) 3. Watson, Tony J. Sociology, Work and Industry. Routledge, London, 2003. 4. Eldridge, John et al. Industrial Sociology and Economic Crisis. Pearson Higher Education, 1991. 5. Desmarez, Pierre. La sociologie industrielle aux tats-Unis. Paris: Armand Colin, 1999.
3. PRIMARY SOURCES
Course code: MAN203 Level: First cycle of studies Status: Elective 1. AIM OF THE COURSE 1.1. Basic thematic units
Course name: DIGITAL ECONOMICS Year: II Semestar: III Number of hours per week: 3
1.2. Study results
ECTS credits: 3 Total number of hours: 45 The aim of the course is to introduce the students with principles of the so-called Digital Economics. 1. Digital economics new economics (network economics, Internet economics, Web economics) 2. Running a business in digital economics (new economy versus old economy) 3. Business models in digital economics 4. Virtual business, virtual companies, virtual production 5. Creating virtual company 6. IT architecture for virtual business and network economics 7. Network computing, network business 8. Mobile, Wireless, Pervasive computing 9. Outsourcing, SaaS, Utility computing 10. The impact of IT on the organization, work, society, life 11. Macroeconomic perspective of digital economics 12. Market structures in digital economics 13. SME and digital economics 14. Employment and labour force 15. IT economics Upon passing the exam, the students will master a set of knowledge containing different aspects of the so-called digital economics (new economics or I-economics) This primarily refers to new business models, virtual business, network and networked business, outsourcing, etc., as well as various macro and micro aspects and perspectives of the new economics in various economic areas, such as: market structures, employment, small and medium enterprises, management aspects, etc. Activity description (%) 1. ex cathedra 1. 40% 2. discussions 2. 20% 3. case studies 3. 20% 4. presentations 4. 20% Participation in the assessment (%) 1. partial exam 1. 25% 2. final exam 2. 50% 3. seminar paper + presentation 3. 25% 1. Harbhajan, K., Varinder, P.S. (eds), Digital Economy: Impacts, Influences and Challenges, IDEA Group, 2005 2. Brynjolfsson, E., Kahin, B. (eds), Understanding the Digital Economy, The MIT Press, 2000 3. Turban, E., Rainer, R.K., Potter, R.E., Introduction to Information Technology, Wiley, 2005 (odabrana poglavlja) 4. Turban, Leidner, McLean, Wetherbe, Information Technology for Management, Wiley, 2005 (odabrana poglavlja) 1. Introduction to Information Systems: Enabling and Transforming Business, R. Kelly Rainer, Efraim Turban, Richard E. Potter, Casey G. Cegielski, 3th edition 2010
Course code: ECO205 Level: First cycle of studies Status: Elective 1. AIM OF THE COURSE
Course name: BUSINESS ENVIROMENT Year: II Semestar: III Number of hours per week: 3
1.2. Study results
ECTS credits: 3 Total number of hours: 45 Introduce the students with aspects of business enviroment Show the connection between companies, state and wider institutional enviroment in resolving development issues Develop the ability of a systematic perception of the business enviroment as the base for decision making 1. Economics, society and business 2. Major economic systems and transition 3. Evaluation of economic performances 4. Market, state and policies 5. State and institutions 6. Anti-monopoly policies 7. Regulations and the role of the state in other areas (consumer protection, product security, patents) 8. Technological enviroment of the company 9. Enviroment protection 10. Company and employees Upon passing the exam, the students are expected to: Show understanding of the basic concepts and types of analyses that are relevant for business enviroment. Understand major influences and strengths that initiate international business enterprises Understand challenges that are imposed on company's business enterprises by the enviroment Critically perceive the influence of globalization on the enviroment in which they do business 1. 2. 3. 4. 1. 2. 3. 4. 5. Activity description (%) ex cathedra 1. 40% presentations 2. 15% guest lecturers 3. 15% practical hours 4. 30% Participation in the assessment (%) partial 1. 20% seminar paper 2. 20% presentation 3. 10% finaln exam 4. 40% project 5. 10% Baron, D.: Business and Its Environment, 5/e, London: Prentice Hall, 2005. Janet Morrison (2005). International Business Environment: Global and Local Marketplaces in a Changing World, London: Palgrave ulahovi, B.: Ekonomija svijeta: rast, razvoj i trendovi, Sarajevo: Ekonomski fakultet, 2008. Business and Its Environment, 6/E, David P. Baron, Stanford University, Prentice Hall, 2009
3. PRIMARY SOURCES
Course name: DEVELOPMENT ECONOMICS Year: II Semestar: III Number of hours per week: 4
1.2. Study results
ECTS credits: 4 Total number of hours: 60 Basic aim of the course is advancing the students' abilities to understand modern economic problems of developing countries, developed countries and countries in transition. The aim of the course is to make the students competent to make impartial decisions based on facts, and conclusions on policies in relation to their potential solving. The course deals with economics of development in context to the basic group of problems and policies. Concept of development Convergence Poverty Inequality Population Migrations Urbanization Human capital Creation of development policies Development institutions Development financing Self managment (ability to clear up one's own values and goals) Learning skills (ability to learn both individually and in a team, to use library and to find relevant information on economic development) Communication (ability to use appropriate language and form when writing and speaking about development) Teamwork (ability to take over responsability, take over initiative and leadership in preparation of materials-projects-papers about development) Problem solving (ability to analyze, and ability to laterally analyze development problems) IT (ability to use IT as a tool for communication and studying, ability to use IT for accessing and managing development information) Activity description (%) 20 ex cathedra 20 presentations 20 guest lecturers 20 practical hours 20 discussion, problem solving Participation in the assessment (%) 30 partial 10 seminar paper 10 project-problem-task 10 presentation 30 final exam 10 quiz Todaro&Smith (2006): Ekonomski razvoj. ahinpai Sarajevo, Sarajevo (Chapters: 1, 2, 5, 6, 7, 8, 11, 14, 15) Economic Development Todaro, P.M. & Smith, C.S. (2011). Economic Development (11th Edition), 10. izdanje
Course code; MAN206 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE
1.2. Study results
Course name: MARKETING MANAGEMENT Year: II Semestar: IV ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the course is to introduce the students with the process of marketing decision making in an organization and to teach them to think in marketing way, as well as to witness the effects and consequences that business choices have in marketing. 1. Process of marketing management 2. Aims of participants in exchange 3. Marketing enviroment 4. MIS and market research in marketing management 5. Competition analysis 6. Analysis of the process od decision making on market for private consumption and market for consumer 7. Market strategies 8. Decisions on products and production lines 9. Decisions on services and marketing mix 10. Quality of the offer from the perspective of marketing 11. Price management as the element of marketing mix 12. Management of distribution channels 13. Management of marketing communication 14. Models of organizations and control of marketing in a company Upon completing the course the students should be able to understand strategic role of marketing and develop analytic abilities to analyze marketing problems that managers are faced with and to understand analytical concepts and techniques that are used in marketing management. Activity description 1. Interactive lectures and communication with students Inclusion of certain elements depends on 2. Individual discussions and team work thematic unit. Lectures are organized in 3. presentation (4-5 students during a a way that offers maximum participation semester) of the students and their activity in every 4. engagement of guest lecturers (4-5 way. participants) 1. Class activity 1. 10% 2. Presentations and seminar papers 2. 10% 3. Case study reports 3. 10% 4. Knowledge checks 4. 70% 1. Vesna Babi-Hodovi, Munira esti, Upravljanje marketingom - Praktikum, material available on the course's web site 2. Vraneevi T., Vignali, C. Vrontis, D. Upravljanje stratekim marketingom 3. Case studies and texts will be submitted together with certain chapters and will be accessible on the web site. 1. Managing Marketing in the 21st Century, Noel Capon, European Edition, 2009.
3. PRIMARY SOURCES
Code: MAN207 Level: First cycle of studies Status: Department required subject 1. AIM OF THE COURSE 1.1. Basic thematic units
1.2. Study results
Course name: FINANCIAL MANAGEMENT Year: II Semestar: IV ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the subject is to introduce the students with basic financial logic, techniques and possibilities of financal management. 1. Financial system as the frame of financial management, 2. Instruments of financial markets, 3. Risk and income, 4. Supply and demand management, 5. Cash and marketable securities management 6. Financing costs, 7. Investment evaluation in real assets, 8. Financial lever, 9. Structure of capital, 10. Dividend policy Students will be able to analyze financial system of a country and its containing elements, financial markets, institutions and instruments, and to valuate securities and manage a simple security portfolio. They will master principles and techniques of cash, demand, supply, and other forms of current assests management. Students will be competent to valuate investment in real assets, calculate the cost of source of finance, analyze effects of the use of business and financial lever. They will adopt basic theories of source of finance and dividend policy effects.
2. TEACHING MANAGEMENT Activity description ( %) 2.1. Teaching performance
1. ex cathedra 2. discussions 3. presentations 4. guest lecturers
1. 60 % 2. 10 % 3. 20 % 4. 10 %
Participation in the assessment ( %) 2.2. Student assessment system
3. PRIMARY SOURCES
1. I test 1. 35 % 2. II test 2. 35 % 3. seminar paper and presentation 3. 20 % 4. quizzes 4. 5 % 5. activity 5. 5% 1. Van Horne J. C., Wachowicz J. M., Osnove finansijskog menadmenta, deveto izdanje, MaTe, Zagreb, 2002., 2. Rovanin A., Upravljanje finansijama, IV dopunjeno izdanje, Ekonomski fakultet, Univerzitet u Sarajevu, 2007. 3. Zaimovi A., Alibegovi D., Primijenjeni finansijski menadment, Ekonomski fakultet u Sarajevu, Univerzitet u Sarajevu, 2010. (u izdanju) 1. Intermediate Financial Management, Brigham & Daves, 10th Ed, South-Western College PubISBN 978-0-324-59471-3 (student ed.)
Course code: MAN208 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE 1.1. Basic thematic units
Course name: INFORMATION SYSTEM MANAGEMENT Year: II Semestar: IV Number of hours per week: 3+2
1.2. Study results
ECTS credits: 5 Total number of hours: 75 Understanding the role of information technologies (IT) in business enviroment and the importance of business IT in strengthening competitive position in a company. MANAGEMENT AND INFORMATION TECHNOLOGIES 1. Introduction to business decision making and computer based information techniques 2. Introduction to computer technologies, communications and networks 3. Information system structure TPS, Information system management and DSS 4. Introduction to Business intelligence DEVELOPMENT OF INFORMATION SYSTEMS IN A COMPANY 5. Models of information system building 6. Approaches to information system building INFORMATION RESOURCES MANAGEMENT IN A COMPANY 7. Information resources management 8. Basic types of business IS 9. Comptetitiveness and information technologies SOCIAL AND ECONOMIC ASPECTS OF IS 10. IS security 11. Introduction to e-business 12. Understanding ethical and social themes that sre referred to IS/IT Upon completing the course, the student will have a complete overview of the relation between modern information technologies and management and will understand the role and advantages of using business information systems and information technologies in doing business in general. Further on, the student will acquire all the necessary knowledge about the impact of information technologies on sources of the company's competition, basic understanding of electronic business, and challenges related to information system security. Activity description (%) ex cathedra 40% presentations 20% guest lecturers 10% practical hours and activities 20% tasks 10% Participation in the assessment (%) 1. partial 25% 2. seminar paper 15% 3. project/practical hours 15% 4. presentation 10% 5. final exam 25% 6. regular attendance 10% 1. Lagumdija Z., Zaimovi T., abi Z., Kaapor K. i Grabovica E., "Menadment informacioni sistemi Konkurentnost i IT", Ekonomski fakultet Sarajevo, 2008. 2. Turban E., Volonino L., McLean E., Wetherbe J., "Information Technology for Management: Transforming Organizations in the Digital Economy, International Student Version", 7th Edition, Wiley, 2009. 1. MIS: menagement information system, Bidgoli Hossein, Student ed. Boston: Course Technoligy, Cengage Learning, 2011 1. 2. 3. 4. 5.
3. PRIMARY SOURCES
Course code: MAN209 Nivo: Prvi ciklus studija Status: Common required 1. AIM OF THE COURSE
Course name: STRATEGIC MANAGEMENT Year: II Semestar: IV Number of hours per week: 5
1.2. Study results
ECTS credits: 5 Total number of hours: 75 The concept of the course is based on the posture that profitability is predominantly defined by its strategic commitment. It is necessary to bear in mind that the choice of the company's strategy is equally important for every company, whether it be a business bearing profit or loss. The aim of Strategic Management course is studying the process of the company's strategy defining. 1. Introduction to Strategic Management 2. Strategic planning 3. Adidesova Methodology of decision making 4. Stakeholders and the company's mission 5. External enviroment analysis 6. Internal factors analysis 7. Building competitiveness through a functional level of the strategy 8. Strategies on the level of a strategic business unit 9. Strategies on the level of a multidivisional company 10. Concept of portfolio management 11. Strategy implementation 12. Designing organizational structure in the function of strategy implementation 13. Strategic control system Strategic Management course is based on the posture that a company's strategy is an understandable and directed activity that is realized primarily through pragmatic strategic thinking. Bearing this in mind, apart from acquiring the newest theoretical knowledge, the students will have the opportunity to study this course through case studies from domestic practice, which will add to their strategic way of thinking in the end.
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 35% 2. presentations 25% 3. guest lecturers 10% 4. practical hours 30% Participation in the assessment (%) 2.2. Student assessment system 1. Active participation in lectures 5% 2. Active participation in practical hours 5% 3. Homeworks 5% 4. Midterm 35% 5. Final exam 50% 3. PRIMARY SOURCES 1. Devad ehi: Strateki menadment, Slovo, Mostar, 2002 2. Michael E. Porter: On Competition, A Harvard Business Review Book, 1998 3. Gary Hamel; C.K. Prahalad: Competing for Future, Harvard Business School Press, 1996 4. B. Joseph Pine II: Mass Customization, Harvard Business School Press, 1999 3a. Textbook in English 1. Theory of Strategic Management with Cases, International Edition, 9th Edition Gareth R. Jones; Charles W. L. Hill 2.1. Teaching performance
Course code: ECO213 Level: First cycle of studies Status: Department required 1. AIM OF THE COURSE
Course name: QUANTITATIVE MODELS IN FINANCE Year: III Semestar: IV Number of hours per week: 6
ECTS credits: 5 Total number of hours: 75 The aim of the course is to make the students master theoretical and practical knowledge about quantitative models in finance based on applied mathematics and equivalence principle, and complex growth of deterministic and stochastic processes. The purpose of the course is to perceive the overall picture and parts of legalities of content of quantitative models and methods in finance, science and everyday business and social practice; their wide practical use not only in financial activities, but in a number of other. a) Quantitative models based on deterministic processes 1. Simple and compound interest 2. Elements of account related to a capital 3. Account of bets and rents (periodic deposits and periodic withdrawals) 4. Loan amortization 5. Loans distributed into bonds 6. Lottery loans 7. Conversion of loan b) Quantitative models based on stochastic processes 1. Basic elements, theory of probability, law of large numbers, mortality and actuarial tables 2. Life insurance models based on a single-premium payment: rent insurance and capital insurance 3. Models of life insurance based on recurring premium payment: rent insurance and capital insurance 4. Gross premiums: simgle and recurring 5. Mathematical (premium) reserve
1.2. Study results 2. TEACHING MANAGEMENT
Upon passing the exam, the students will be competent to solve problems, both in theory and practice, based on deterministic and stochastic processes in finance, and in all other parts of economics and occurences of deterministic and stochastic nature.
Activity description (%) 1. ex cathedra 1. 50 % 2. presentations 2. 10 % 3. guest lecturers 3. 10 % 4. practical hours 4. 20 % 5. discussions 5. 10 % Participation in the assessment (%) 2.2. Student assessment system 1. partial 1. 30 % 2. seminarn paper 2. 5 % 3. project 3. 10 % 4. presentation 4. 5 % 5. final exam 5. 40 % 6. oral exam 6. 10 % 3. PRIMARY SOURCES 1. Branko Trklja: Finansijska matematika, Savremena administracija Beograd ili Ekonomski fakultet Sarajevo, any edition 2. eljko ain: Aktuarski modeli ivotnih osiguranja , I dio, Ekonomski fakultet u Sarajevu, 2009. 3. Milivoj Krmar: Finansijska matematika i metode investicionog odluivanja, Kemigrafika Sarajevo, 2002. 4. Vrani Marti: Matematika za ekonomiste, II dio, kolska knjiga Zagreb, any edition 5. Tablica interesa na interes i Aktuarske tablice, any author or publisher 3a. Textbook in English 1. Fundamentals of Actuarial Mathematics, S. David Promislow, Wiley; 2 edition 2011 2. Theory of Interest, Stephen Kellison, McGraw-Hill/Irwin; 3 edition 2008 2.1. Teaching performance
Course code:ECO214 Level: First cycle of studies Status: Common required 1. AIM OF THE COURSE 1.1. Basic thematic units
Course name: OPERATIONAL RESEARCH Year: II Semestar: IV Number of hours per week: 5
ECTS credits: 5 Total number of hours: 75 Use of mathematical and static methods and models in quantitative modeling and programming of different economic problems for the purpose of efficient business decision making and business system management. 1. Operational research course and its aim 2. Matrix games (Game theory) 2.1. Matrix games zero sum 2.1.1. Pure matrix games zero sum' 2.1.2. Mixed matrix games zero sum' 2.2. Linear programming of matrix games 3. Models of supply management 3.1.Deterministic models 3.2 Stochastic model 3.3. Case of stimulating prices 4. Dynamic programming 4.1. Dynamic programming of production 4.2. Dynamic programming of supplies 4.3. Dynamic programming of buying and selling 4.4. Dynamic programming of resorce distribution 5. Queuing theory 5.1. Probability of an event occuring in Service system 5.2. Models of Service system 6. Models of equipment replacement 6.1. Interval models of equipment replacement 6.2 Continuous models of equipment replacement 7. Simulations Upon passing the exam the students will be able to make the best solutions for given economic problems by using systematic approach and continuous complex research. Activity description(%) 1. ex cathedra 1. 60% 2. case analyses by using computer programs 2. 20% 3. presentation 3. 10% 4. discussion 4. 5% 5. guest lecturers 5. 5% Participation in the assessment (%) 1. on line quizzes 1. 10% 2. seminar papers 2. 10% 3. test I 3. 40% 4. test II (final exam) 4. 40% 1. Vukovi, .: Operaciona istraivanja, Ekonomski fakultet u Sarajevu, 2003. 2. Aquilano, N. J., Chase, R. B., Jacobs, F. R., Operations management for competitive adventage, McGraw-Hill, Irwin, 2006. 3. Backovi, M., Matematiki modeli i metodi u ekonomiji, Ekonomski fakultet, Beograd, 2000. 4. Backovi, M., Rakoevi, S., Operaciona istraivanja, Ekonomski fakultet, Podgorica, 2003. 5. Backovi, M., Vuleta, J., Ekonomsko matematiki metodi i modeli, Ekonomski fakultet, Beograd, 2008. 6. Zeevi A., Operaciona istraivanja, Via poslovna kola, Beograd, 2000. 1. OM 2, David Alan Collier, James R. Evans, South Western, 2nd edition, 2010
3. PRIMARY SOURCES
DEPARTMENT FINANCIAL MANAGEMENT

Course code: MAN341 Level: First cycle of studies Status: department required 1. AIM OF THE COURSE Course name: MONETARY AND FISCAL SYSTEMS IN THE EU Year: III Semestar: V ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Introduce the students with basic management features of monetary and fiscal policy in the EU. Get the overall picture of the evolutionary path of formation and implementation of ideas of European Monetary Union and the problems of development of potential fiscal integration. Analyze current position and reformative processes that are ahead of B&H on its way to the EU integration, and then to European Monetary Union. I part (Monetary policy in the EU) 1. Optimum currency area theory 2. Management of monetary policy in the EU 3. ECB functioning 4. Process of integration in the EU and EMU 5. Process of integration on B&H monetary system in the EU and EMU II part (Fiscal policy in the EU) 6. Public finance and European integration 7. Structure of the EU fiscal system 8. Institutional frame of the EU fiscal policy 9. EU budget 10. EU tax system 11. Fiscal regulations in the EU and stabilization 12. Fiscal policy in B&H vs. the EU Students have a look in the functioning of mechanisms for monetary policy management on the supranational level, and harmonization of national economic policies. Students acquire critical way of thinking about advantages and disadvantages of integrational processes, and ways of overcoming obsticles on the way to integration.
1.2. Study results
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 60% 2. practical hours 30% 3. presentations 10% Participation in the assessment (%) 2.2. Student assessment system 1. Test 1 30% 2. Quizzes (2 x 10) 20% 3. Final exam (Book 2) 50% 3. PRIMARY SOURCES 1. onlagi, Denan (2006): Evropska monetarna unija i BiH, Ekonomski fakultet u Sarajevu. 2. imovi, Jure i imovi, Hrvoje (2006): Fiskalni sustav i fiskalna politika EU, Pravni fakultet u Zagrebu 3a. Textbook in English 1. Fundamentals of Actuarial Mathematics, S. David Promislow, Wiley; 2 edition 2011 2. Theory of Interest, Stephen Kellison, McGraw-Hill/Irwin; 3 edition 2008 2.1. Teaching performance
Code: MAN302 Level: First cycle of studies Status: department required 1. AIM OF THE COURSE
Course name: INTERNATIONAL FINANCE MANAGEMENT Year: III Semestar: V ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 International finance management studies basic legalities of functioning of international financial system, as well as basic relations of finance management in global framework, from the point of view of national economics and that of multinational and global companies. 1. International finance (considering Balance of Payments and Purchasing Power Parity), economic and political enviroment and referring to comparative advantages of the country and B&H Competitiveness Report 2. International financial flows (focus on direct foreign investments) and institutions 3. Stock markets 4. Financial structure of global financing (focus on financial structure and multinational corporations) 5. Internationally diversified portfolio 6. Foreign exchange market (its importance and functioning and taking into concern government's influence on the exchange rate) and risk management (exchange rate risk and interest rate risk) 7. International project evaluation adjusted present value approach 8. Funding exchange 9. Money transfer as the basis for international payment 10. Cash management in international relations 11. Money laundering techniques of conducting and possibilities of stopping the process Students will be able to understand the relations in international finance management, that is, multinational corporation finance management. They will master the basics of functioning of international financial markets, that is, financial instruments that are used in the process. They will also be acquainted with the basics of investment project evaluation, costs of capital, and portfolio management in international financial enviroment.
1.2. Study results
2. TEACHING MANAGEMENT Activity description ( %) 2.1. Teaching performance Participation in the assessment ( %) 2.2. Student assessment system 1. I test 1. 35 % 2. II test 2. 35 % 3. seminar paper and presentation 3. 20 % 4. quizzes 4. 5 % 5. activity 5. 5% 1. Skripta za Meunarodni finansijski menadment (autori: Pulji, Alibegovi, ahinagi, Zaimovi) 2. Madura, M. (2002) International Financial Management (7th edn), South-Western College Pub. 3. Dunning, J.H, Stonehill, A.I. and Moffett, M.H. (1997) International Financial 4. Management (2nd ed.), International Thompson Business Press. 1. International Corporate finance, Madura, Jeff, South-Western, Div of Thomson Learning posljednje izdanje 1. ex cathedra 2. discussions 3. presentations 4. guest lecturers 1. 60 % 2. 10 % 3. 20 % 4. 10 %
3. PRIMARY SOURCES
Course code: MAN303 Level: First cycle of studies Status: department required 1. AIM OF THE COURSE
1.2. Study results
Course name: BANKING Year: III Semestar: V ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Getting acquainted with formation, development, role and importance which banks, being the most significant financial mediators, have in today's modern economics and in domestic financial system; Getting acquainted with banking system in Bosnia and Herzegovina, that is, banking systems in FB&H and RS; Studying central banking, and within that, studying the instruments of monetary policy of central banks in particular; Studying The Central Bank of B&H as a significant subject which adds to the stability and development of the domestic banking sector; Studying basic principles and aspects of banking business, bank deposit and non-deposit sources and bank capital in particular. In this course, the students will study wide range of traditional and modern banking businesses. In the process of the course realization, the students will be shown a number of practical examples, and they will be given the opportunity to exchange opinions within discussions, debates and presentations. 1. Formation and development of banks 2. Banks on the financial market 3. Commercial banking 4. Central banking systems 5. The Central Bank of B&H 6. Basic principles of banking 7. Banking sources and banks' capital 8. Active banking jobs 9. Banking system in B&H 10. Other banking jobs 11. Guaranteed banking business 12. Credits and granting credits 13. Banking products offer of banks in B&H Students will acquire knowledge about formation and development of banks and their position within the developed but also domestic financial system. They will be able to differentiate between certain instruments of monetary policy of central banks and their practical use. They will be acquainted with basic principles of banking business and parts of structure of banking sources and means. They will be aware of the significance of banks' deposit capital, and they will learn how to calculate capital adequacy ratio. They will understand the process of granting credits and learn to differentiate between certain banking jobs, products and services. Activity description (%) 1. ex cathedra 1. 60 % 2. on-line 2. 20 % 3. presentations 3. 20 % Participation in the assessment (%) 1. obligatory attendance 1. 10 % 2. presentation 2. 20 % 3. midterm test 3. 30 % 4. test (final) 4. 40 % 1. Hadi, Fikret i Efendi, Velid: Bankarstvo - pregled predavanja i vjebi, Ekonomski fakultet u Sarajevu, Sarajevo, 2010. 2. irovi, Milutin: Bankarstvo, Bridge Company, Beograd, 2007. 3. Zaklan, Damir: Bankarstvo u trinom makrosistemu, Ekonomski fakultet Univerziteta Demal Bijedi, Mostar, 2000. 4. Leko, Vlado (ur.), Rjenik bankarstva, Masmedia, Zagreb, 1998. 1. Introduction to banking, Casu B, Claudia Girardone Philip Molyneux, Prentice Hall, 2006
3. PRIMARY SOURCES
Course code: ECO332 Level: First cycle of studies Status: department required 1. AIM OF THE COURSE 1.1. Basic thematic units
1.2. Study results
Course name: FINANCIAL MARKETS AND INSTITUTIONS Year: III Semestar: V ECTS credits: 5 Number of hours per week: 3+2 Total number of hours:75 The aim of the course is to widen and deepen understanding of financial markets, instruments and institutions. The course covers a wide range of questions with the emphasis on both, theoretical and empirical, aspects. 1. Term, formation and significance of financial markets 2. Role and significance of interest rate on financial market 3. Money market participants and instruments 4. Money market in developed countries 5. Capital market participants and instruments 6. Capital market of developed countries 7. Investment banks 8. Investment funds 9. Valuation of shares 10. Financial derivatives 11. Foreign exchange market 12. Mortgage market 13. Configuration of money and capital markets in B&H and development perspectives Upon completing the lectures and passing the exam, the student will be able to understand basic legalities of functioning of financial markets. Students will also have the opportunity to use in practice the acquired knowledge that refers to characteristics of securities and knowledge about the way of trading on money market and capital market. Upon finishing with the course's lectures, the students will have better understanding of financial institutions. Special meaning of this course is seen in the fact that it has sublimed previously acquired knowledge about macroeconomic and microeconomic disciplines, which offers possibility for the student to better understand economic reality.
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 40 2. presentations 40 3. practical hours 20 Participation in the assessment (%) 2.2. Student assessment system 1. partial 45 2. presentation 10 3. final exam 45 3. PRIMARY SOURCES 1. F.S. Mishin, S.G Eakins, "FINANCIJSKA TRITA I INSTITUCIJE", IV izd, MATE, 2005. 2. Jeff Madura, Financial markets and Institutions, 6th Edition, Thomson Learning, 2003. 3. Sead Kreso, Finansijska trita i institucije - CD sa pregledom predavanja 3a. Textbook in English 1. Financial Markets and Institutions, Frederic S. Mishkin, Stanley Eakins, 7th Edition, The Prentice Hall Series in Finance, 2011 2.1. Teaching performance
1.2. Study results
Course name: BANKING MANAGEMENT Year: III Semestar: VI ECTS credits: 4 Number of hours per week: 4 Total number of hours: 60 Introducing basic trends and organizational structures in modern banking; The aspect of supplying credit will be dealt with in particular, along with modern procedures and techniques of granting business and consumer credits and mortgage loans and bad loans management. Students will be introduced with mechanisms of functioning of basic instruments of payment in domestic and international payments. They will study models, instruments and mechanisms of management of assets and liabilities of banks for the purpose of defining and valuating interest rates with special emphasis on security and off balance sheet financing; Introducing the ways of managing banking risks (credit risk in particular); Studying control, supervision, improvement, merging and taking over of banks. Studying ways of deposit services management, non deposit investment products, capital and other non deposit liabilities of banks. Studying basic features of microcredit finansing. During the process of realization of the curriculum, students will be presented with practical examples, and given the opportunity to exchange opinions in discussions, debates, presentations and conversations with guest lecturers. 1. Granting credits to people (consumer credits and mortgage loans) 2. Granting credits to industries (corporative and development) 3. Local and international payment 4. Assets and liabilities managment - ALM 5. Banking risk management 6. Control and supervision of banks 7. New agreement on banks' capital Basel II 8. Electronic banking 9. Islamic banking 10. Investment banking 11. International banking 12. Fusions and soliciting of banks 13. Microcredit financing The students will acquire knowledge about management of certain segments of banking. They will learn the process of granting credits to people and companies; the way of local and international payment realization with their basic instruments; the way of managing assets and liabilities of banks. They will have the opportunity to identify certain banking risks, and choose methods and models of banking risk management. They will be aware of the significance of control and supervision of banking and of new standards in banks' capital management. They will gain knowledge about special aspects of banking such as: electronic, Islamic, investment, international banking and microcredit financing. Activity description (%) 1. ex cathedra 1. 30 % 2. on-line 2. 20 % 3. presentations 3. 40 % 4. guest lecturers 4. 10% Participation in the assessment (%) 1. obligatory attendance 1. 10 % 2. presentation 2. 20 % 3. midterm test 3. 30 % 4. test (final) 4. 40 % 1. Hadi, Fikret i Efendi, Velid: Bankarski menadment pregleda predavanja i vjebi, Ekonomski fakultet u Sarajevu, Sarajevo, 2010. 2. Rose, S. Peter, Menadment komercijalnih banaka, MATE, Zagreb, 2003. 3. Greuling,Hennie, Bratanovi, Brajovi, Sonja, Analiza i upravljanje bankovnim rizicima, MATE, Zagreb, 2006. 4. Leko, Vlado (ur.), Rjenik bankarstva, Masmedia, Zagreb, 1998. 1. Bank Management and Financial Services + Standard & Poor's Educational Version of Market Insight + Ethics in Finance Powerweb, Rose Peter, Hudgins Sylvia, McGrawHill/Irwin; 6 edition, 2004
3. PRIMARY SOURCES
Course code: MAN308 Level: First cycle of studies Status: department required 1. AIM OF THE COURSE 1.1. Basic thematic units
1.2. Study results
Course name: FINANCIAL RISK MANAGEMENT Year: III Semestar: VI ECTS credits: 4 Number of hours per week: 4 Total number of hours: 60 The aim of the course is to introduce the students with derived securities and techniques of risk management (hedging). 1. Active approach in financial risk management, 2. System and non-system risks, 3. Portfolio risk management, 4. Simulation, 5. Derived securities, 6. Hedging, 7. Realistic options, 8. Repo contracts, factoring, 9. Company restructuring risks. Students will be able to understand the term and type of risk a financial institution deals with. They will be able to perceive risk management process as well as the analysis, valuation and control of how much a financial institution is exposed to a particular risk. They will be able to understand basic methods of risk financing as well as the choice of optimal method of risk management.
1. ex cathedra 2. discussions 3. presentations 4. guest lecturers
1. 50 % 2. 10 % 3. 30 % 4. 10 %
Participation in the assessment ( %) 2.2. Student assessment system 1. quizzes 1. 10 % 2. team work 2. 20 % 3. midterm test 3. 30 % 4. final test 4. 40 % 3. PRIMARY SOURCES 1. Orsag, S., Izvedenice, HUFA, 2007. 2. Cuthbertson, K., Nitzsche, D., Financial Engineering, John Willey & Sons, 2003, 3. Kolb, R., W., Futures, Options and Swaps, Backwell Publishing, 2003. 4. Ivanovi, P., Upravljanje rizicima u bankama, Beogradska bankarska akademija, 2009. 5. Saunders, A., Cornett, M. M., Finansijska trita i institucije, Masmedia, 2006. 3a. Textbook in English 1. The Fundamentals of Risk Measurement, Chris Marrison, McGraw-Hill - Posljednje
izdanje
1.2. Study results
Course name: INSURANCE ECONOMICS Year: III Semestar: VI ECTS credits: 4 Number of hours per week: 4 Total number of hours: 60 The aim of the Insurance Economics course is to make the students master basic theoretical and practical knowledge from the sphere of insurance and insurance economics in particular. The purpose of the course is perceiving this subject matter as a whole and in parts, activities and features of insurance industry from scientific, theoretical and practical point of view, legal and professional regulations; correlational bonds with enviroment and interactive acting; trends in modern world and in B&H. 1. Introduction into insurance; formation ans development of insurance 2. Purpose of insurance: purpose of protection, finance-accumulator purpose and social purpose 3. Economic principles of insurance: insurance fund, insurance and amortization 4. Elements of insurance: risk, premium and compensation from insurance 5. Types of insurance: obligatory and volontary, personal insurance, social insurance, life and health insurance, retirement insurance, property liability insurance, transport insurance, credit insurance 6. Legal legislative of insurance: offer, policy, contracts, legal organization of insurance jobs 7. Reinsurance, retrocession, and coinsurance: principles and type 8. Technical organization of insurance: tasks and elements 9. Insurance tariffs/rates 10. Insurance finance management 11. Insurance companies in financial market 12. Insurance in the future: industrial and social aspects Upon passing the exam the students will be able to understand and apply legalities of risk dispersion through all the forms of insurance industries with clear financial, economic and social characteristics. Also, they will be able to consistently govern the processes of insurance mission and vision as components of existing and protection of physical and legal entities.
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 1. 40 % 2. presentations 2. 10 % 3. guest lecturers 3. 15 % 4. practical hours 4. 20 % 5. discussions 5. 15 % Participation in the assessment (%) 2.2. Student assessment system 1. partial 1. 30 % 2. seminar paper 2. 5 % 3. project 3. 10 % 4. presentation 4. 5 % 5. final exam 5. 40% 6. oral exam (conversation) 6. 10 % 3. PRIMARY SOURCES 1. Jelena Koovi i dr Predrag uleji: Osiguranje, Ekonomski fakultet, Beograd, 2002 2. Sanja Andrijaevi i Vladimir Petranovi: Ekonomika osiguranja, Alfa, Zagreb, 1999 3. Emmet Vaughan, Therese Vaughan: Osnove osiguranja Upravljanje rizicima, Mate,Zagreb, 2000. 4. Boris Marovi i dr Veselin Avdalovi: Osiguranje i upravljanje rizikom, DDOR Novi Sad i Birografika, Subotica, 2005. 5. Aktuelni zakoni koji reguliraju ovu oblast u BiH 6. Sanja Andrijaevi, Tatjana Rai-libar (urednici): Rjenik osiguranja, Masmedia, Zagreb, 1997. 3a. Textbook in English 1. Principles of Risk Management and Insurance, George E. Rejda, Prentice Hall; 11 edition, 2010 2.1. Teaching performance
ELECTIVE
Code: MAN320 Level: First cycle of studies Status: Elective 1. AIM OF THE COURSE 1.1. Basic thematic units Course name: PORTFOLIO MANAGEMENT Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 To introduce the students with review of basic concepts and techniques used for formation of portfolio of securities and for their analysis, measuring, management and control. 1. Securities as portfolio components 2. Portfolio creation and rebalancing 3. Portfolio risk 4. Measuring of contribution and risk 5. Capital Asset Pricing Model 6. Markowitz portfolio theory 7. Strategies of portfolio management 8. International portfolio management 9. Institutional investors and portfolio management 10. Valuation of portfolio efficiency
1.2. Study results
Students will master basic concepts and techniques used for formation of portfolio of financial instruments and will be competent to measure and manage their risks. They will be able to understand and interpret basic management models and risk concepts by using various types of active and/or passive strategies of investment.
1. ex cathedra 2. discussions 3. presentations 4. guest lecturers 1. 50 % 2. 10 % 3. 30 % 4. 10 %
Participation in the assessment ( %) 2.2. Student assessment system
3. PRIMARY SOURCES
1. quizzes 1. 10 % 2. team work 2. 20 % 3. midterm test 3. 30 % 4. final test 4. 40 % 1. Popovi, S., (2000), Portfolio analiza, Ekonomski fakultet u Podgorici. 2. oki, D., (2000), Hartije od vrijednosti: upravljanje portfoliom i investicioni fondovi, Ekonomski fakultet Beograd. 3. Elton, E. J., Gruber; M. J., Brown, S. J., Geotzmann W. N., (2003), Modern Portfolio Theory and Investment Analysis, 6th ed., John Wiley&Sons, Inc.
Course code: MAN313 Level: First cycle of studies Status: Elective 1. AIM OF THE COURSE
Course name: REAL INVESTMENT ANALYSIS Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Primary aim of this course is to introduce students with real investment analysis and basic methods of both traditional and modern approaches to real investment analysis. Several teaching units will be realized within the framework of this course, and they will introduce the students to: real investment analysis in general, process of planning and development of investment projects, analysis and valuation of investors' development potentials, process of analysis of market aspects of real investments, process and basic assumptions of technical and technological analysis, local and ecological aspects of investments, basic assumptions and concept of economic and financial analysis of investment, analyses of financial reports and analysis of investors' cash flow, basic methods of investment analysis, methodological approaches to choosing the optimal project, basic and most common risks in analyses, and realization of investment projects. Students will have at their disposal basic methodological instruments used in valuation of investors and investment project funding by local and international commercial and development banks. 1. Analysis of investments Introduction, 2. Planning and development of investment projects, 3. Analysis of investors' development potentials, 4. Analysis of market aspects of the investment, 5. Technical and technological analysis, 6. Analysis of location and ecological aspects of the investment, 7. Economic and financial analysis, 8. Cash flow analysis, 9. Valuation methods of investment projects, 10. Cost-Benefit analysis of infrastructure projects, 11. Choosing the optimal project, 12. Risks in analysis and investment project realization 13. Investment project valuation 14. Investment project funding
Upon completing the course, the students will comprehend the process of real investment analysis (from generating the idea to its realization). They will be able to analyze the investor from the aspect of perceiving development and financial potentials, and make market analysis and techical and technological aspects of the investment. They will be acquainted with the approach of creation and valuation of other relevant elements of investment projects from the aspect of banking methods of the valuation. They will be able to properly analyze basic financial reports of the investor, to use basic valuation methods of investment projects and choose the optimal project, as well as to monitor and analyze basic risks in analysis and investment project realization. They will be competent to properly mark the acceptability and profitability of a certain investment project, and define the optimal concept of real investment funding.
1.2. Study results
2. TEACHING MANAGEMENT 2.1. Teaching performance Activity description (%) 1. ex cathedra 2. on-line 3. presentations 4. guest lecturers Participation in the assessment (%) 1. obligatory attendance 2. presentation 3. midterm test 4. test (final) 1. 30 % 2. 20 % 3. 40 % 4. 10% 1. 10 % 2. 20 % 3. 30 % 4. 40 %
4. PRIMARY SOURCES
1. European Union, Guide to Cost Benefit Analysis of Investment Projects, European Commission, Directorate General Regionale Policy, July, 2008. 2. Alan C. Shapirok, Capital Budgeting and Investment Analysis, NJ: Prentice Hall USA, 2005. 3. Gaylon E. Greer, Phillip T. Kolbe, Investment analysis for real estate decisions, Dearborm, USA, 2003. 4. Bendekovi Jadranko i koautori: Planiranje investicionih projekata; knjiga I ; knjiga III; Ekonomski institut Zagreb, Zagreb, 1993. 5. Orsag Silvije: Budetiranje kapitala Procjena investicionih projekata; Masmedia; Zagreb, 2002.
1.2. Study results
Course name: ACCOUNTING FOR FINANCIAL INSTITUTIONS Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the Accounting for Financial Institiutions course is to get the students acquainted with types of financial institutions, their actions, recording of business changes related to different financial institutions, as well as with the process of making financial statement and its proper presentation. 1. Introduction to Accounting for financial institutions 2. Legal legislative which regulates accounting for financial institutions 3. Basis of accounting banks 4. Basis of accounting for microcredit organizations 5. Basis of accounting for insurance 6. Basis of accounting for funds 7. Basis of accounting for leasing companies 8. Basis of accounting for financial instruments 9. Basis of accounting for securities 10. Financial reporting of financial institutions Note: The aim of all the above listed themes is to provide the students with the basis so that they could, upon passing the exam, be easily introduced to more detailed entries and reports through potentially separate courses: accounting for banks, insurance, funds, and other financial institutions within the framework of undergraduate or postgraduate studies Upon passing the Accounting for Financial Institutions exam, the students will be able to: 1. Describe and valuate the application of key concepts from the domain of Accounting for financial institutions 2. Use the knowledge and skills for the needs of business events recording in accounting for financial institutions 3. Use the knowledge and skills for the needs of making and presenting financial statements in financial institutions Activity description 1. ex cathedra 1. 70% 2. discussions 2. 20% 3. presentations 3. 10 % Participation in the assessment (%) 1. First partial exam 1. 20% (20 points) 2. Second partial exam 2. 20% (20 points) 3. Final exam 3. 50% (50 points) 4. quiz 4. 5% (5 points) 5. presentation 5. 5% (5 points) 1. Prof. dr Mehmed Jahi i drugi: Raunovodstvo finansijskih institucija, Sarajevo, 2008 2. Prof. dr Mehmed Jahi i drugi: Raunovodstvo banaka, Revikon, Sarajevo, 1999. 3. Prof. dr Mehmed Jahi: Knjigovodstvo banaka, osiguranja i budeta, Fojnica, 2004. 4. Meunarodni raunovodstveni standardi u izdanju Komisije za RiR, 2006. 5. Kontni planovi za svaku oblast pojedinano 6. Slubena akta objavljena u slubenim glasilima BiH i FBiH.
3. PRIMARY SOURCES
Course name: FINANCIAL REPORTING Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the Financial Reporting course is to make students better understand the accounting logics, accounting cycle and financial report as the main output of the accounting function. 1. Framework for the presentation of financial statements 2. Law on Accounting and Auditing in B&H and FB&H 3. Industry subject division and their financial reporting obligations 4. IV, VII and VIII EU Directives 5. Accounting policies 6. Final entries and prerequisites for real financial statements 7. Financial statements (aim, subject, users, taxpayers, ...) 8. Management bodies in industrial society and their role in relation to financial statement adopting 9. Connection between financial statements and annual report 10. Financial statements as the basis for proper planning, control, and business analysis Upon passing the Financial reporting exam, students will be able to: 1. Describe and valuate the application of key concepts from Financial reporting domain 2. Use the knowledge and skills for the needs of making and presenting financial statements Activity description (%) 1. ex cathedra 1. 70% 2. discussions 2. 20% 3. presentations 3. 10% Participation in the assessment (%) 1. First partial exam 1. 20% (20 points) 2. Second partial exam 2. 20% (20 points) 3. Final exam 3. 50% (50 points) 4. quiz 4. 5% (5 points) 5. presentation 5. 5% (5 points) 1. MSFI i MRS 2. Jahi M.: Finansijsko raunovodstveno, Zavod za raunovodstvo i reviziju FBiH, Sarajevo, 2008 3. Katarina agre i drugi, Analiza financijskih izvjetaja, Zagreb 2008 4. Bogeti Pavle, Teorija i analiza bilansa, Ekonomski fakultet, Podgorica, 2000.
3. PRIMARY SOURCES
1.2. Study results
Course name: ISLAMIC BANKING AND FINANCE Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of this course is to make students master basic theoretical and practical knowledge in the domain of Islamic economics, banking and finance. Within the framework of the course basis of Islamic economic philosophy will be presented, together with the attitude considering interest throughout history, starting with monotheistic religions and antique philosophers all the way to classical, neoclassical and current economic theorists. Special attention will be paid to the attitude Islam has towards interest and its prohibition. We will point to the development of Islamic finance, present Islamic economic system, and explain certain Islamic financial instruments and financing models. Also, students will be introduced to the prespectives of development of Islamic banking and Islamic finance, and to the limitations of their growth in B&H. During the course's realization, students will be presented with practical examples, they will be given the opportunity to exchange opinions during discussions, debates and presentations, and to compare conventional and Islamic banking. 1. Theoretical basis of Islamic banking 2. Attitude towards interest 3. Sources of funding 4. Islamic financing system and market 5. Formation and development of Islamic banking 6. Ways of collecting deposits 7. Financing models based on of sales 8. Financing models based on investment 9. Financing models based on loans 10. Islamic development banking 11. Perspectives of development of Islamic banking 12. Limitations of development of Islamic banking 13. Application of Islamic banking in B&H Students will acquire knowledge in Islamic economics, banking and finance, and methodology of research applied in this domain. They will be able to differentiate between financing models used in business practice by Islamic banks and other Islamic financial institutions. They will be introduced to the perspectives and limitations of the development of Islamic banking and finance in the world and in our country, and to the application of certain models of Islamic banking in business practice of the domestic Islamic bank. Activity description (%) 1. ex cathedra 1. 40 % 2. discussions 2. 10 % 3. presentations 3. 40 % 4. guest lecturers 4. 10 % Participation in the assessment (%) 1. obligatory attendance 1. 10 % 2. presentation 2. 20 % 3. midlterm test 3. 30 % 4. test (final) 4. 40 % 1. Fikret Hadi, Islamsko bankarstvo i ekonomski razvoj, Ekonomski fakultet u Sarajevu, Sarajevo, 2005. 2. Muharem tulanovi, Fikret Hadi: Osnovi islamske ekonomije i finansija, Islamski pedagoki fakultet u Bihau i Ekonomski fakultet u Bihau, Biha, 2007. 3. Usmani, Muhammad, Taqi, Uvod u islamske finansije, Selsebil, ivinice, 2003. 4. www.isdb.org; www.irti.org; www.irtipms.org; www.inceif.org; www.islamicamagazine.com ; www.alhudacibe.com ; www.failaka.com/downloads/
4. PRIMARY SOURCES
1.2. Study results
Course name: CAPITAL MARKET INSTRUMENTS Year: III Semestar: V ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 To acquire practical experiences on the capital market by securities trading. Structured portfolio management and making portfolio decisions. 1. Financial markets 2. Capital market 3. Institutions of capital market Securities commission Register Professional mediation Stock market Investors 4. Instruments of capital market 5. Securities emission 6. Financial statement analysis for the needs of company valuation 7. Fundemantal and technical analysis 8. Portfolio management 9. Reporting on capital market 10. Securities trading Students will acquire practical experience in the domain of securities analysis and securities investment. They will master the technology of stock market functioning. They will design and manage securities portfolio of capital market of B&H and wider area, keep track of daily events on local and world stock markets, and use available information in managing their own portfolios. They will be competent to use and analyze financial statements and stock market reports. They will apply fundamental and technical analyses when investing.
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 20% 2. presentations 10% 3. guest lecturers 20% 4. practical work (practical hours) 50% Participation in the assessment (%) 2.2. Student assessment system 1. portfolio management 20% 2. company analysis 20% 3. I test 15% 4. II test 15% 5. Creation of stock market indices 10% 6. Beta calculation 10% 7. quiz 5% 8. presentations 5% 3. PRIMARY SOURCES Orsag S., Vrijednosni papiri, Revicon, 2003. Bodie Z., Kane A., Marcus A., Poela ulaganja, etvrto izdanje, MATE, 2006. Zaimovi A., Alibegovi D., Primijenjeni finansijski menadment, Ekonomski fakultet u Sarajevu, 2010. (u izdanju) 3a. Textbook in English 2.1. Teaching performance
1.2. Study results
Course name: COMPANY VALUATION Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Introduce students to basic methods of company valuation (company's assets), and make a detailed account of each of them. Show the way of defining company's value through practical examples. Results of studying are reflected in making the students competent to know when to use which method when making company valuation, considering the fact that choosing the right method is of crucial importance in the process of valuation, so that they could apply each of the presented methods properly and on their own accord, as well as make a proper report on company valuation. 1. Basic and specific value concepts 2. Methods of company valuation 3. Methods of company valuation based on assets 4. Methods of company valuation based on its profit power 5. Method of present value of future cash flows 6. Combined methods of company valuation 7. Example of complex company value 8. Testing of established values 9. Testing of justifiability of buying 10. Report on company valuation
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 1. 50% 2. discussions 2. 20% 3. presentations 3. 20% 4. guest lecturers 4. 10% Participation in the assessment (%) 2.2. Student assessment system 1. seminar paper 1. 10% 2. test (partial) 2. 40% 3. test (final) 3. 40% 4. presentation/oral exam 4. 10% 3. PRIMARY SOURCES 1. Silvije Orsag: (1997) Vrednovanje poduzea, Infoinvest, Zagreb. 2. Piter Howson: (2006) Due Diligence, Poslovni dnevnik, Zagreb. 3. Geiserich Eduard Tichy: (2002) Procjena vrijednosti poduzea, Faber & Zgombi Plus LTD, Zagreb. 3a. Textbook in English 2.1. Teaching performance
Course code: MAN312 Nivo: Prvi ciklus studija Status: Elective 1. AIM OF THE COURSE
Course name: BANKING AND INSURANCE LAW Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of this course is for the students to acquire basic knowledge of banking sector and insurance sector organization in legal system of B&H. Apart from this, the aim of the course is to point to not only domestic but also comparative legal solutions, so that apart from organizational aspects, knowledge of basic instruments used in business banks and insurance sector could be acquired. Apart from this, students are introduced to the commonest contracts in these two sectors, along with system of securities. 1. Term (term; subject; method, sources) 2. Banking and insurance subjects (term and importance of banks and insurance companies; types of banks and insurance companies; agency banking, office for supervision in insurance and bureau of insurance, deposit insurance agency) 3. Banking jobs (banking jobs in general; features (characteristics) of banking jobs; bank secrecy and bank responsability) 4. Active banking jobs (credit agreement; types of credit; lombard job; relombard job; discount jobs; rediscout jobs) 5. Passive banking jobs (emission jobs; issuance of bonds and mortgage bonds; current account; savings contract) 6. Neutral banking jobs (deposit jobs; safe deposit box contract; credentials; bank guarantee) 7. Legal insurance theory and general insurance rules (basic terms (elements) of insurance); persons in insurance; responsability in insurace) 8. Asset insurance (term and features of asset insurance; types of asset insurance; asset insurance agreement) and asset insurance agreements 9. Personal insurance (term and features of personal insurance; types of personal insurance; personal insurance agreement) and personal insurance agreements 10. Reinsurance (term and features of reinsurance, types of reinsurance; reinsurance agreement) Activity description (%) 1. ex cathedra 1. 40% 2. discussions 2. 20% 3. case studies analysis 3. 35% 4. guest lecturer 4. 5% Participation in the assessment (%) 1. case study/presentation 1. 20 % 2. team work, activity, quiz 2. 10 % 3. test (partial) 3 40% 4. test (final) 4. 30% 1. Pravo osiguranja, Dragan Mrki, prof. dr. Zdravko Petrovi, mr. Katarina Ivanevi, Beograd: DIS Public, 2005.; 2. Bankarsko pravo, Stevan ogorov, Poslovni biro SB, Novi Sad, 2004.; 3. Ellinger's Modern Banking Law, E.P. Ellinger, E. Lomnicka, R.J.A. Hooley, Fourth Edition, Oxford University Press, 2006.
3. PRIMARY SOURCES
DEPARTMENT MARKETING MANAGEMENT

Course code: MAN340 Level: First cycle of studies Status: department required 1. AIM OF THE COURSE Course name: MARKETING RESEARCH Year: III Semestar: V ECTS credits: 5 Number of hours per week: 3 + 2 Total number of hours: 75 Basic aim of the course is for students to acquire necessary knowledge and skills in analytic approach to marketing. Unlike other activities done within the framework of marketing, results of marketing researchers are exclusively information that serve as support to managers in making decisions. For those information to be relevant, students have to master methodology of research and specific methods used in marketing. Theoretical part of the education is complemented with examples from practice of marketing research in certain business enviroment. Engagement of guests from practice, that is, industry of marketing research is also planned within the course. 1. Marketing research as support to managers in making decisions 2. Scholarly method as the basis of marketing research 3. Planning of marketing research 4. Secondary data collection 5. Primary data collection methods of testing and monitoring 6. Measuring methods in marketing research 7. Application of sampling method and organization of primary method collection 8. Midterm test I test 9. Analysis of collected data preparation, descriptive analysis, hypothesis definition 10. Analysis of collected data analysis on one, two or more variables, interpretations and report writing 11. Marketing Information System - MIS 12. Sales forecasting and preinvestment research 13. International marketing research 14. Impact of new economies and new technologies on marketing 15. Final test II test Upon completing this program of studies, students will be able to fully understand the concept and phases of marketing research, to comment, analyze and explain key aspects of market analysis and acquire knowledge and skills required for participation in concrete projects of touristic market research. Also, they will be given the opportunity to use the acquired knowledge in reporting, interpreting and analyzing concrete data, as well as in writing final reports to solve certain marketing problems. Activity description 1. ex cathedra 1. 50% 2. case dtudy analysis 2. 20% 3. presentations and discussions during class 3. 20% 4. guest lecturers 4. 10% Participation in the assessment (%) 1. Midterm test test I 1. 30% 2. Final test test II 2. 30% 3. Presentation of individual and team researches 3. 20% 4. Activities in practical hours (quizzes, case studies, etc.) 4. 20% Primary sources: 1. Tihi, Boris, Istraivanje marketinga, V izdanje, Zenica:Dom tampe, 2003 2. Churchil, G.A., Laccobucci D., Marketing Research Methodological Foundations, 8th edition, South-Western Thomson Learning, 2002 Secondary sources: 1. Marui, Mira i Vraneevi, Tihomir, Istraivanje trita, V izd., Zagreb: Adeco, 2001 2. Hani, Hasan, Istraivanje trita i marketing informacioni sistem, II izdanje, Beograd: Centar za izdavaku delatnost Ekonomskog fakulteta, 2004 1. Marketing Research online research applications, Alvin C. Burns, Ronald F. Bush, 4th edition, Prentice Hall, 2003.
1.2. Study results
3. PRIMARY SOURCES
1.2. Study results
Course name: MARKETING COMMUNICATIONS Year: III Semestar: V ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of Marketing Communications course is to introduce students to basic phases of the process of marketing communications planning, to explain the importance of creativity in marketing to them, to introduce them to major communication means and media that are used by companies to promote their products and services. Special emphasis is put on understanding the need for marketing communication integration strategies of marketing message coordination and combination in order to accomplish maximal impact. 1. Introduction to Marketing Communications (MK). 2. Integrated Marketing Communications (IMK); MK strategy and planning. 3. Marketing Communications organization and the role of MK agencies. 4. Consumer behaviour analysis and design of target audience behaviour. 5. Process and models of marketing communications. 6. Defining marketing communications goals and budget. 7. Planning and creating marketing communications message. 8. Marketing communications media and media planning. 9. Advertising. 10. Sales promotion, public relations and publicity. 11. Personal sales. 12. Direct and database marketing; Online marketing; 13. Control and valuation of marketing research. Upon completing the course, students will be able to: 1. Identify and understand key roles and significance of marketing communications, 2. Explain basic characteristics of marketing communications. 3. Describe, analyze and valuate different components of marketing communications mix. 4. Individually prepared plan of marketing communications campaign. Activity description (%) 1. ex cathedra 1. 40% 2. discussions 2. 10% 3. presentations 3. 20% 4. guest lecturers 4. 10% 5. case studies 5. 20% Participation in the assessment (%) 1. Test 1 1. 30% 2. Test 2 2. 40% 3. Thematic presentation 3. 20% 4. Case study 4. 10% Primary sources: 1. Brki, N., Upravljanje marketing komuniciranjem, Ekonomski fakultet u Sarajevu, Univerzitet u Sarajevu, Sarajevo, 2003. Secondary sources: 1. Kesi, T., Integrirana marketinka komunikacija, Opinio, Zagreb, 2003. 2. Sudar, J., Keller, G., Promocija, Informator, Zagreb, 1991. 3. Vraar., D., Strategije trinog komuniciranja, Tree izdanje, Ekonomski fakultet Beograd, Beograd, 1999. 1. Marketing Communications: A European Perspective, Patrick De Pelsmacker, Maggie Geuens, Joeri Van Den Bergh, 4th edition, Financial Times Press, 2010.
3. PRIMARY SOURCES
1.2. Study results
Course name: MARKETING SERVICE Year: III Semestar: V ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The course is organized in a way that gives students the opportunity to perceive and understand dimension of service in an offer and application of marketing concept in service companies and production companies which emphasize service offer. Primary aim of the course is to help students become successful in a potential role of service offerers and to respond to challenges they are faced with, whether it be electronic service offering or service offering in direct interaction. Another aim is to support students in accepting constructive and critical position as users of different types of services and thereby accept active role in the process of serving which modern service users have. 1. Understanding service service and service encounter 2. Specific qualities of service 3. Types of service 4. Marketing strategies in service 5. Growth strategies 6. Internal, external and interactice marketing 7. Research, segmenting and positioning of service companies 8. Marketing mix of service companies proactive service 9. Forming of prices in service companies 10. Service promotion and distribution 11. People, processes and forms as elements of marketing mix of services 12.Organization of marketing function in service companies 13. Control of service process Upon completing the course, students will be able to apply specific qualities of marketing concept and marketing strategy implementation characteristic for service companies induced by their specific qualities. They will also have the opportunity to decide on the necessity of applying exception in relation to type of service. Activity description (%) 1. interactive lectures and communication with Inclusion of certain elements depends students on thematic unit. Lectures are 2. individual discussions and team work organized in a way that offers maximum 3. presentations (4-5 students in a semester) participation of the students and their 4. guest lecturer engagement (4-5 participants) activity in every way 1. Activity in class 1. 10% 2 Presentation and seminar paper 2. 15% 3. Quizzes (2x) 3. 5% 4. Knowledge check via test (two tests) 4. 70% 1. Vesna Babi-Hodovi, Marketing usluga, Ekonomski fakultet, Sarajevo 2010 2. Veljkovi Saa, Marketing usluga, Beograd 2008. 3. Case studies and texts will be submitted together with certain chapters and will be accessible on the web site. 1. Primarna litertatura prevod knjige Marketing usluga, alternativa 2. Services Marketing, Christopher H. Lovelock, Jochen Wirtz, 7th edition Prentice Hall, 2011.
3. PRIMARY SOURCES
Course name: CONSUMER BEHAVIOUR Year: III Semestar: V Number of hours per week:
1.2. Study results
ECTS credits: 5 Total number of hours: 75 Primary aim of this interdisciplinary course is to provide students with the possibility to have an insight into managerial understanding of consumer behaviour domain. Consumers are monitored and analyzed as individuals (their motives, perception, personality, attitudes, etc.) and as group members (family, social class, culture and other reference groups). Upon finishing the course, as a result, students will improve their understanding of consumers' buying behaviour, their needs and their satisfaction, the way to approach consumers and to adapt marketing mix to the chosen target group. 1. Consumer behaviour and marketing 2. Motives and motivation 3. Perception 4. Personality as a factor of consumer behaviour 5. Process of studying 6. Attitudes 7. Family 8. Social classes 9. Culture and subcultures 10. Buying and post buying behaviour 11. Communication and consumer behaviour 12. Proces of decision making during purchase This course helps students to understand consumer needs and ways of their satisfaction. Upon finishing the course, students will understand what affects consumer's decision, the way it is formed, altered and manifested. They will understand the complexity of consumer behaviour and significance of monitoring and adapting to their needs and requirements.
2. TEACHING MANAGEMENT Activity description (%) 1. Ex cathedra 30% 2. Workshops 10% 3. Discussions 20% 4. Presentations 20% 5. Guest lecturers 10% 6. Additional activities 10% Participation in the assessment (%) 2.2. Student assessment system 1. Test I 30% 2. Test II 30% 3. Major team project 20% 4. Small team project 10% 5. Individual project 10% 3. PRIMARY SOURCES 1. ii, M., M. Husi i S. Kuki, Ponaanje potroaa, Ekonomski fakultet Sveuilita u Mostaru, 2009. 2. Shiffman L.G. i L.L. Kanuk, Consumer Behaviour, 7. izdanje, Prentice Hall, prijevod MATE Zagreb 2004. 3. Kesi T., Ponaanje potroaa, Opinio, Zagreb, 2006. 4. Solomon M., G. Bamossy i S. Askegaard, Consumer Behaviour, 2. ed., Prentice Hall, 2002. 3a. Textbook in English 1. Consumer Behavior, Schiffman and Kanuk, 10th edition, Prentice Hall, 2010. 2.1. Teaching performance
1.2. Study results
Course name: CHANNELS OF DISTRIBUTION IN MARKETING Year: III Semestar: VI ECTS credits: 4 Number of hours per week: 4 (3+1) Total number of hours: 60 Introduction to specific qualities of channels of distribution in marketing and understanding the process of commercial entity marketing. Acquiring basic knowledge about management and implementation of channels of distribution in marketing. 1. Trade, trading functions and trading institutions 2. Trading business processes 3. Process of planning of trading company 4. Marketing mix 5. Directions of development of trading management 6. Marketing research in trade 7. Location 8. Range of goods and service 9. Prices and calculation methods 10. Promotional activities in trade 11. Sales methods, size of the store and preliminary plan (Layout) 12. Trading business units, trading companies and forms of cooperation 13. Models and institutions of electronic trade 14. Institutions of direct marketing 15. Future of trade (Trading revolution and intensive evolution of marketing channel) 16. Internationalization of retail trade in marketing channels 17. Management of product category in marketing channels In Channels of Distribution in Marketing course students acquire basic marketing knowledge related to the domain of trade, as well as specialistic theoretical and practical knowledge. Students are introduced to the significance of trade in industrial structure and acquire the knowledge required for understanding and anticipating current processes which take place in trading structures in countries with developed trading economies. The course provides adoption of specific knowledge about the impact of different factors on building and organization of trade. Activity description 1. ex cathedra 1. 40% 2. discussions 2. 10% 3. students' presentations 3. 20% 4. guest lecturers 4. 10% 5. case studies 5. 20% Participation in the assessment (%) 1. tests 1. 70% 2. students' presentations 2. 10% 3. case studies 3. 10% 4. quizzes 4. 10% 1. Z. Segetlija, Trgovinsko poslovanje, Ekonomski fakultet , Osijek, 2006. 2. S. Lovreta, J. Konar, G. Petkovi, Kanali marketinga, CID Ekonomskog fakulteta, Beograd, 2009. 3. Gerald L. MANNING, Barry L. REECE, Suvremena prodaja (Stvaranje vrijednosti za kupca), deseto izdanje, MATE, Zagreb, 2008. godine. 4. Z. Segetlija, Distribucija, Ekonomski fakultet , Osijek, 2006. 5. N. Grabovac, Upravljanje trgovinskim poduzeima, knjiga 2 i 3, drugo izdanje, tamparija Fojnica, Sarajevo, 2002. 6. N. Grabovac, Zbirka zadataka iz upravljanja trgovinskim poduzeima, prvo izdanje, tamparija Fojnica, Sarajevo, 2002. 7. Z. Bogeti, Menadment kategorije proizvoda, Ekonomski fakultet i DATA STATUS, Beograd, 2007.
2.2. Way of assessing students
3. PRIMARY SOURCES
Course name: GLOBAL MARKETING Year: III Semestar: VI Number of hours per week: 4
1.2. Study results
ECTS credits: 4 Total number of hours: 60 Acquiring knowledge about ways of creating and implementing the concept of international marketing in global trade conditions 1.Global trade and international marketing conception 2. Research for the needs of international marketing 3. Economic enviroment of international marketing 4. Cultural enviroment of international marketing 5. Polital and legal enviroment of international marketing 6. Strategies of entering international market through export 7. Strategies of entering international market by taking over production to foreign countries 8. Strategies of entering international market through direct investment 9. Marketing mix planning for international market 10. Process of planning and making international marketing plan Results of studying this course are contained in students' adoption of knowledge about ways of conducting marketing in global trade conditions and convergence of consumer needs and specefic qualities of global, regional and export marketing in relation to domestic marketing concept. Students will be able to prepare plans for international marketing for regional and export international markets. Activity description (%) 1. ex cathedra 40% 2. presentations 20% 3. guest lecturers 20% 4. project preparation 20% Participation in the assessment (%) 1. test 40% 2. presentation 20% 3. project 40% 1. Domazet, A. ed al (2002): Meunarodni marketing. Ekonomski fakultet Sarajevo 2. Previi, J., Doen, O. (1999): Meunarodni marketing, Massmedia, Zagreb 3. Cateora, P.R., Gilly, M.C., Graham, J.L. (2009): International Marketing, 14th ed., McGraw-Hill Co., New York 1. Global marketing, Keegan, Varren J. 6th ed
1.2. Study results 2. TEACHING MANAGEMENT
ECTS credits: 4 Total number of hours: 60 The course deals with problems of price management of products and/or services for the purpose of business goals achievement. Basic aim of the course is for students to acquire basic analytic skills and abilities from the domain of price policy management. 1. Significance and role of price in business decision making 2. Factors that influence price decisions making 3. Researches for the purpose of price defining 4. Price elasticity and price optimization 5. Basic methods of price definition 6. Price definition acoording to consumers' perception of value 7. Price and other elements of marketing mix 8. Basic price strategies and tactics 9. Price wars 10. Techniques of adapting the price and price negotiation 11. Special domains related to problems of price definition Understanding principles and framework of price management for the purpose of making right decisions in business practice. The ability to perceive strategic and tactic aspects of price decisions when creating marketing program.
Course name: PRICE MANAGEMENT Year: III Semestar: VI Number of hours per week: 3+1
Activity description (%) 1. ex cathedra 40 % 2. workshops 20 % 3. case studies 40 % Participation in the assessment (%) 2.2. Student assessment system 1. test 1 25% 2. test 2 25% 3. case study 30% 4. activity in class 20% 3. PRIMARY SOURCES 1. Ruskin-Brown Ian (2008), Practical Pricing for Results, Thorogood Publishing Ltd, UK. 2. Nagle, Thomas T. and John Hogan, The Strategy and Tactics of Pricing: A Guide to Growing More Profitably, Prentice Hall; 4 edition. 3. Monroe, Kenet B. (2002), Pricing: Making Profitable Decisions, 3 edition, McGrawHill/Irwin. 4. Farris, Bendle, Pheifer, Reibstein (2006), Marketing Metrics, Wharton School Publishing. 3a. Textbook in English 2.1. Teaching performance
ELECTIVES Course code: MAN347 Level: First cycle of studies Status: Elective 1. AIM OF THE COURSE Course name: E-MARKETING Year: III Semestar: VI Number of hours per week: 5 (3+2) ECTS credits: 5 Total number of hours: 75 E-marketing is traditional marketing in which information and communication technologies are used. Technologies affect traditional marketing because they increase the efficiency of marketing functions. Technology also transforms marketing strategies in companies. Apart from that, technologies altered consumer behaviour by removing power from companies to buyers. Marketing transformation nowadays leads to new business models which create additional value for buyers, build relationship with them and increases company's profitability. Basic aim of the course is for students to acquire the necessary knowledge and skills in e-marketing domain, that is, in technology application in marketing. Theoretical part of the education is complemented with relevant examples from practice and students' practical work. 1. Introduction: E-marketing in context 2. E-marketing strategy 3. E-marketing plan 4. E-marketing enviroment (global markets and ethical and legal questions) 5. Marketing research 6. Consumer behaviour (e-buyers) 7. Strategies of segmentation and targeting and strategies of differentiation and positioning 8. E-marketing mix (product, price, channels of distribution, communication in emarketing) 9. Management of relation with buyers 10. Practical aspects of e-marketing Upon finishing the course, students will be able to: 1. Explain and apply concepts and tools (Internet technologies in particular) needed for planning and implementation of effective e-business in companies, 2. Explain and critically review phases in planning and implementation of e-marketing strategies (e-marketing mix, e-CRM, e-buyers, marketing research, e-metrics, etc.), 3. Valuate opportunities and challenges of electronic media (especially the Internet) as a means of marketing communication and marketing research, and 4. Apply and develop practical skills related to making marketing decisions. 1. 30% 2. 30% 3. 10% 4. 20% 5. 10% (%) 1. 25% 2. 25% 3. 20% 4. 10% 5. 20% E-marketing, IV izdanje,
1.2. Study results
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 2. case study 3. presentation 4. projects 5. guest lecturer Participation in the assessment 2.2. Student assessment system 1. mid-term test 2. final test 3. team project 4. activity in lectures 5. activity in practical hours 3. PRIMARY SOURCES Primary sources: 1. Judy Strauss, Adel El-Ansary i Raymond Frost, ahinpai Sarajevo, 2006 2. Almir Petek, E-marketing strategije (u pripremi) 2.1. Teaching performance
Secondary sources: 1. Glen L. Urban, Digital Marketing Strategy: Text and Cases, Prentice Hall, 2003 2. Additional materials, articles and cases that will be uploaded on the course's web page 3a. Textbook in English
Course name: NON-PROFIT ORGANIZATION MARKETING Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 (3p + 2v) Total number of hours: 75 The aim of the course is acquiring specific theoretical and applicable knowledge about the whole marketing process in the domain of non-profit activities and non-profit organizations. 1. Non-profit organizations and society. 2. Non-profit marketing planning; Specific qualities and methodology. 3. Marketin-information system in non-profit marketing. 4. Marketin-information system. Marketing research 5. Market segmentation in non-profit marketing: Specific qualities. Segmentation criteria. 6. Marketing strategy and instruments of non-profit marketing; Choice of target market. Marketing mix definition: product, price, promotion, distribution. 7. Organization and control of non-profit marketing. 8. Specific qualities of adjustment and application of marketing strategy in non-profit activities. Charities, religious institutions, educational institutions, state organs public institutions, political organizations, associations and movements, health organizations, institutions of culture and art, ideas and persons. Upon completing the course, students will be able to: 1. Take part in determing the elements of non-profit organization management 2. Create marketing plan of a non-profit organization Activity description (%) 1. ex cathedra 1. 50% 2. discussions in class 2. 10% 3. presentations 3. 20% 4. guest lecturers 4. 10% 5. case study 5. 10% Participation in the assessment (%) 1. Midterm test 1. 35% 2. Final test 2. 35% 3. Quizzes 3. 10% 4. Activity in practical hours 4. 20% Primary sources: 1. Meler, M.: Neprofitni marketing, Ekonomski fakultet u Osijeku, Osijek 2003. 2. Pavii, J.: Strategija marketinga neprofitnih organizacija, Masmedia, Zagreb 2003 Secondary sources: 1. Kotler, P., Andreasen, A.: Strategic Marketing for Non-profit Organizations, 6 th Ed., Prentice Hall Inc. Englewood Cliffs, New Jersey 2002. 2. Sharp, A. M. et al.: Economics of Social Issues, Irwin McGraw Hill, Boston, MA., 1998.
3. PRIMARY SOURCES
1.2. Results
Course name: MARKETING STRATEGY - MARKSTRAT Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the course is for students to apply computer based program of marketing strategy in practice MarkStrat. It is a program used in most MBA studies and it implies practical use and simulation of what students study in marketing courses, microeconomics and management. Upon finishing the course, students should be able to understand what consequences the decisions they make will have on their market position and what effects they will have on profit. 1. Introduction to MarkStrat 2. Game simulation 3. Making business decisions in a company 4. Making decisions on introduction of new products 5. Decisions on branding, price strategies of new products, distribution and promotion 6. Monitoring market conditions changes 7. Report writing Upon passing the exam, students will get the feeling of competition on a simulated virtual market and of consequences of the game. Despite all the limitations of this simulation program, it enables participants to keep track of their competitors' reactions to the decisions they make. Students are in a position of marketing managers, not executives of the orders that have come from above. In this way, they are in a position to go through all the phases of the decision making process and to face problems of lack of information and consequences which their decisions have on market position and on stock prices on Stock Exchange. Activity description 1. interactive activities and group work 2. individual discussions and group work 3. decision making from cycle to cycle, upload of the decisions that have been made 4. feedback and results 1. MarkStrat Test 2. Results of the decision that have been made 3. Report on results of the decisions that have been made and critical review on group decisions 1.MarkStrat - manual 50% 20% 10% 20% 1. 10% 2. 45% 3. 45%
Course name: NON-VERBAL COMMUNICATION Year: III Semestar: VI Number of hours per week: 5
1.2. Study results
ECTS credits: 5 Total number of hours: 75 The aim of studying this interdisciplinary course is understanding and interpretation of nonverbal signs, and better communication and overall impression we have on our enviroment. Knowledge and skills mastered in this course can be applied in everyday life as well as in business negotiations and presentations and simpler business activities in intercultural enviroment. 1. Differences between verbal and non-verbal communication 2. Physical appearance 3. Movement 4. Expression of face and eyes 5. Voice 6. Space and time 7. Touch 8. Differences between sexes 9. Emotion communication 10. Business presentations 11. Appearance in front of cameras 12. Non-verbal behaviour in international enviroment Upon completing the course, students will acquire knowledge about non-verbal communication and behaviour, differences and causes of certain behaviour. After finishing the course, students will acquire a number of skills related to the analysis of their own nonverbal communication and behavior of their interlocutor. Communication skills will be highly improved upon completing the course.
2. TEACHING MANAGEMENT Activity description (%) 1. Workshops 10% 2. Discussions 50% 3. Presentation 20% 4. Guest lecturers 10% 5. Additional activities 10% Participation in the assessment (%) 2.2. Student assessment system 1 Test I 30% 2. Test II 30% 3. Major project 20% 4. Small project 10% 5. Analysis 10% 3. PRIMARY SOURCES 1. Andersen, P. (2008): Nonverbal Communication Forms and Functions, 2nd ed. 2. Richmond, V.P., J.C. McCroskey, M.L. Hickson (2007): Nonverbal Behavior in Interpersonal Relations, 6th ed., Allyn & Bacon 3a. Textbook in English 2.1. Teaching performance
Course code: MAN351 Level: First cycle of studies Status: Elective smjerski 1. AIM OF THE COURSE
1.2. Study results
Course name: PUBLIC RELATIONS AND CORPORATE COMMUNICATION Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Public Relations and Corporate Communication course tends to build an understanding of the purpose of public relations and corporate communication and show their connection with top management of a company and the way the company uses communication in implementation of its business strategy and in forming relatons with different interest groups. 1. Introduction to corporate communication and public relations. 2. Corporate communication and public relations strategy and planning. 3. Creation of the company's identity, image and reputation 4. Corporate (institutional) advertising 5. Media relations 6. Communication with employees 7. Investor relations and financial public relations Odnosi sa vladom i parlamentom 8. Social community relations 9. Corporate social responsability 10. Crisis communications management Upon completing the course, students will be able to: 1. Identify and understand key roles and significance of public relations and corporate communication, 2. Explain basic features of public relations and corporate communication. 3. Describe, analyze and valuate different components of communication mix. 4. Indivudually prepare a plan for public relations and corporate communication campaign. Activity description (%) 1. ex cathedra 1. 40% 2. discussions 2. 10% 3. presentation 3. 20% 4. guest lecturers 4. 10% 5. case study 5. 20% Participation in the assessment (%) 1. Test 1 1. 30% 2. Test 2 2. 40% 3. Thematic presentation 3. 20% 4. Practical case study 4. 10% Primary sources: 1. Tomi, Z., Odnosi s javnou teorija i praksa, Synopsis, Zagreb-Sarajevo, 2008. 2. Brki, N., Tomi, Z., Upravljanje odnosima s javnou, u pripremi Secondary sources: 1. Katlip, S.M., Senter, A.H., Brum, G.M., Uspeni odnosi s javnou, prevod, deveto izdanje, Slueni glasnik, Beograd, 2006. 2. Tench, R., Yeomans, L., Otkrivanje odnosa s javnou, prijevod, drugo izdanje, HUOJ, Zagreb, 2009. 3. Vilkoks, D.L., Kameron, G.T., Olt, F.H., Ejdi, V.K., Odnosi s javnou strategije i taktike, prevod, sedmo izdanje, Ekonomski fakultet Beograd, 2006. 4. Brki, N., Upravljanje marketing komuniciranjem, Ekonomski fakultet u Sarajevu, 2003.
3. PRIMARY SOURCES
Course name: BUSINESS COMMUNICATION Year: III Semestar: VI Number of hours per week: 5 (3+2)
ECTS credits: 5 Total number of hours: 75
1.2. Study results
Intention of this course is to: 1. Explain concepts of communication process and ways of efficial communication in an organization 2. Develop communication skills in the context of modern business enviroment 3. Provide students with the possibility to demonstrate communication skills that modern organization need 4. Develop interpersonal and team skills necessary for students' personal and professional growth 1. Introduction to effective business communication 2. Team communication and non-verbal communication 3. Application of technology for improving company's business communication 4. Communication in the era of globalisation 5. Planning, creating and completing business messages 6. Writing positive and negative messages and persuasive messages 7. Planning and writing reports and suggestions 8. Creation and performance of oral and on-line presentations 9. Improvement of presentations with slides and other visual means 10. CV, employment application forms and interview for a job Through this course students will: 1. acquire necessary knowledge about significance and ways of successful communication in organization 2. develop and improve communication skills
2. TEACHING MANAGEMENT Activity description (%) 1. ex cathedra 1. 30% 2. individual presentations and tasks 2. 30% 3. group presentations 3. 20% 4. projects and reports 4. 20% Participation in the assessment (%) 2.2. Student assessment system 1. midterm test 1. 25% 2. final test 2. 25% 3. individual activities 3. 20% 4. group presentations 4. 15% 5. projects 5. 15% 3. PRIMARY SOURCES Primary sources: 1. Boree, C., Thill, J., Schatzman, B., Business Communication Today, Pearson Education, 9th edition, 2008 2.1. Teaching performance Secondary sources: 1. Munter, M., Guide to Managerial Communication, Pearson Education, 6 ed., 2003 2. Munter, M. i Russell, L., Guide to Presentations, Prentice Hall, 2002 3. Dodatni materijali i sluajevi koji e biti distribuirani putem web-stranice predmeta 3a. Textbook in English
1.2. Study results
Course name: RELATIONSHIP MARKETING AND (E)CRM Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 The aim of the course is to introduce students to specific qualities of relationship marketing, that is ever more present in modern practice, and to help them in customer relationship management. It is necessary to make certain changes in marketing strategy creation and marketing concept application in subjects that decide to apply this concept, and to develop areas that will serve as basis for creation of informatic basis for CRM concept development. 1. Marketing relations 2. Economic relations 3. Transactional marketing vs. Relationship marketing 4. Key factors of relation development 5. Partnership with customers 6. Internal partnership and partnership with suppliers 8. External partnership 9. Information technologies as a basis for partnership development 10. Customer Relationship Management 11. Information technologies for customer relationship management 12. Relationship marketing in service 13. Relationship marketing on private consumption market 14. Information technology: its role in building, keeping and strenghtening the relationship 15. Organization elements and CRM Upon passing the exam, students will be able to develop and implement marketing strategies aimed at winning and keeping service users and to create a concept that will enable them to keep track of the effects of the relationships established between a firm and service user. Based on profitability of those relationships and data from data base, it will be possible to create basis and system for development and customer relationship management. Activity description 1. interactive lectures and communication with students 2. individusl discussions and team work 3. presentations (4-5 students in a semester) Inclusion of certain elements depends on thematic unit. Lectures are organized in a way that offers maximum participation of the students and their activity in every way 1. 10% 2. 20% 3. 20% 4. 50%
3. PRIMARY SOURCES
1. Activity in class 2. Project making 3. Report on case study 4. Knowledge check through tests (two tests) or integral test 1. Egan John, (20049, Relationship Marketing, Prentice Hall 2. Buttle, F. (2009) Customer Relationship Management, Butterworth-Heinemann 3. Sheth, N. Jagdhis, Parvatiyar, Atul, Handbook of Relationship Marketing, Sage Publication, Inc. 4. Case studies and texts will be submitted together with certain chapters and will be accessible on the web site.
Code: MAN354 Level: First cycle of studies Status: Elective 1. AIM OF THE COURSE
1.2. Study results
Course name: STARTEGIES FOR ENTERING FOREIGN MARKETS Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 (3+2) Total number of hours: 75 Basic aim of the course is for students to acquire necessary knowledge and skills that will help them create strategies for entering foreign markets. One of the key domains of creation and realization of international marketing strategies, which contain essential specific qualities of international marketing in general, is the choice and implementation of strategies for company's entering foreign markets. The way a company enters targeted foreign markets is a strategically important question because it is a decision related to contingency approach along with continuous dynamics of the factor of internal and external eviroment, and requires a long-term resource engagement and in a certain amount of time, it determines sources of competitive advantages and contribution to realization of company's marketing aims. 1. Theoretical basis for creation of strategies for entering foreign markets 2. Classification of strategies for entering 3. Factors that have impact on the choice of strategies for entering 4. Dynamics of decision making on strategies for entering 5. Model of the decision making process on strategy for entering 6. Strategic dimensions of international marketing 7. Conceptions of international marketing 8. Significance of companies' internationalization 9. Strategies for entering foreign markets 10. Export option of strategies for entering foreign markets 11. Contract options of strategies for entering foreign markets 12. Global strategic unions and alliances 13. Direct investment in foreign markets as a strategy Upon passing the exam, students will be able to understand the role and significance of creating strategies for entering foreign markets, factors that have impact on modeling strategies for entering foreign markets and implications to basic performances of company's business and thereby the success of national economics. Activity description
2. TEACHING MANAGEMENT 2.1. Teaching performance 1. ex cathedra 1. 40% 2. discussions 2. 10% 3. students' presentation 3. 20% 4. guest lecturers 4. 10% 5. case studies 5. 20% Participation in the assessment (%) 1. tests 1. 70% 2. students' presentations 2. 10% 3. case studies 3. 10% 4. quizzes 4. 10% 1. R. Sendi, Strategije ulaska na inostrana trita, Ekonomski fakultet, Sarajevo, 2009., (in preparation) 2. B. Rakita, Meunarodni biznis i Menadment, Centar za izdavaku delatnost Ekonomskog fakulteta Beograd, 2006. 3. F. Bradley , International Marketing Strategy, Prentice Hall Europe, 2005. 4. S. Hollensen, Global Marketing, Prentice Hall, Financial Times, 2004. 5. F. R. Root, Entry Strategies for International Markets, Jossey Bass a Wiley Company, San Francisco, 1994. 6. Case studies and texts will be submitted together with certain chapters and will be accessible on the web site.
2.2. Way of assessing students
3. PRIMARY SOURCES
1.2. Study results
Course name: STRATEGIC BRAND MANAGEMENT Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 1. Make students understand the role and position of brand in company's strategic marketing management 2. Make students acquire knowledge about brand elements, way of their creation and brand value measurement for the purpose of achieving competitive advantage and company's value growth 1. Term brand 2. Significance of brand 3. Elements of brand 4. Brand identity 5. Private brands 6. Legal protection of a brand 7. Strategic brand management 8. Brand positioning 9. Brand support in marketing mix elements 10. Brand value measurement Upon passing the exam, students will be able to understand the significance and role of brand in creating company's competitive advantages. They will know what basic strategic decisions are important for good brand management and the way brand value is built and measured.. 1. 2. 3. 4. 1. 2. 3. 1. 2. Activity description ex cathedra 1. 40% presentations 2. 20% guest lecturers 3. 20% project preparation 4. 20% test 1. 40% presentation 2. 20% project 3. 40% Vraneevi, T. (2007): Upravljanje markama, Accent, Zagreb Keller, K.L. (2002): Strategic Brand Management, 2/e, Prenice-Hall, Inc., New York
2.2. Student assessment system 3. PRIMARY SOURCES 3a. Textbook in English
1.2. Study results
Course name: FOREIGN TRADE Year: III Semestar: VI ECTS credits: 5 Number of hours per week: 5 Total number of hours: 75 Meticulous knowledge about organization, principles and practice of foreign trade and foreign exchange operations, as well as the ways of financing foreign trade transactions Acquiring concrete knowledge about techniques of doing foreign trade business and transactions through presentations of practical examples, constructions of foreign trade engagements and their financing. 1. Term, role and significance of foreign trade for national economics, economic basis and foreign trade features. 2. Organization and methods of foreign trade companies' activities 3. Types of foreign trade activities 4. Intermediary and service activities in foreign trade 5. Foreign trage network in foreign countries and performance of production companies in foreign trade 6. Role of stock market and stock market business in making foreign trade transactions 7. Trade practices and terms in foreign trade 8. General payment conditions and deliveries in making foreign trade transactions 9. Incoterms 10. Techniques of export business execution 11. Techniques of import business execution 12. Bank guarantees in foreign trade business 13. Leasing, factoring i forfeting 14. International payments 15. Specific ways of financing foreign trade transactions - acquire knowledge about the role of foreign trade business on global market - define business risks in international enviroment - master the techniques of doing export/import business - efficiently do various types of business with foreign partners - choose appropriate techniques of financing foreign trade transactions Activity description (%) 1. ex cathedra 1. 25% 2. discussions 2. 25% 3. presentations 3. 25% 4. guest lecturers 4. 5% 5. case study 5. 20% Participation in the assessment (%) 1. tests (2 x 35%) 2. 70% 3. seminar paper 3. 10% 4. presentation 4. 5% 5. case study 5. 15% 1. Backovi, Enver: Finansiranje spoljnotrgovinskih transakcija, Ekonomski fakultet u Sarajevu, 2007. 2. Andrijani, Ivo: Vanjska trgovina: kako poslovati s inozemstvom, Zagreb, Mikrorad, 1999. 3. Tei, Milorad: Spoljnotrgovinsko poslovanje, Beograd, Savremena administracija, 1996. 4. Bennett, Roger: International business, PitmanPublishing, 1996.
3. PRIMARY SOURCES

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FIRST YEAR DEPARTMENT OF ECONOMICS AND MANAGEMENT

1.3. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance 2.2. Student assessment system

3. PRIMARY SOURCES 3a. Textbook in English

1.1. Basic thematic units

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2.Student assessment system

3.1. Secondary sources

3a. Textbook in English

1.1. Basic thematic units

1.2. Study results 2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system 3. PRIMARY SOURCES

3a. Textbook in English

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

1.1. Basic thematic units

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

1.1. Basic thematic units

1.1. Basic thematic units

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system 3. PRIMARY SOURCES

3a. Textbook in English

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

1.1. Basic thematic units

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

1.1. Basic thematic units

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

Course name: ACCOUNTING Year: I Semestar: II Number of hours per week: 5

1.2. Basic thematic units

1.2. STUDY RESULTS

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

II YEAR MANAGEMENT DEPARTMENT

1.1. Basic thematic units

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

1.1. Basic thematic units

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

1.2. Study results

2. TEACHING MANAGEMENT 2.1. Teaching performance

2.2. Student assessment system

3a. Textbook in English

1.1. Basic thematic units

1.2. Study results 2. TEACHING MANAGEMENT 2.1. Teaching performance

ECTS FM&MM Engleski

ECTS FM&MM Engleski