vision

For over 70 years, Samsung has been dedicated to making a better world through diverse businesses that today
span advanced technology, semiconductors, skyscraper and plant construction, petrochemicals, fashion, medicine,
finance, hotels, and more. Our flagship company, Samsung Electronics, leads the global market in high-tech
electronics manufacturing and digital media.
Through innovative, reliable products and services; talented people; a responsible approach to business and global
citizenship; and collaboration with our partners and customers, Samsung is taking the world in imaginative new
directions.
Values & Philosophy
Samsung is guided by a simple philosophy, strong values and high ethical standards that inform our work every day. In
everything we do, we strive to help people live better lives.
Vision
Samsung is dedicated to developing innovative technologies and efficient processes that create new markets, enrich people's lives
and continue to make Samsung a digital leader.
Our Performance
To learn more about the performance of our company, download the annual reports issued by Samsung Group and Samsung
Electronics.
History
For more than 70 years, Samsung has been at the forefront of innovation. Our discoveries, inventions and breakthrough products
have helped shape the history of the digital revolution. .
Vision 2020
Samsung Electronics' vision for the new decade is to "Inspire the World, Create the Future."
We are committed to inspiring communities around the world by developing new technologies, innovative products
and creative solutions. We are also committed to creating a brighter future by developing new value for our core
networks: industry, partners and employees. Through these efforts, we hope to contribute to a better world and a
richer experience for all.
As part of our new vision, we have mapped out a specific plan of reaching $400 billion in revenue and becoming one
of the worlds top five brands by 2020. To this end, we have also established three strategic approaches in our
management: creativity, partnership and talent.
We are excited about the future. As we build on our previous accomplishments, we look forward to exploring new
territories, including health, medicine and biotechnology. We are committed to being a creative leader in new markets
and becoming a truly No. 1 business going forward.
Native name ,
Type Chaebol
Industry Conglomerate
Founded 1938
Founder(s) Lee Byung-chul
Headquarters Samsung Road 129, Yeong-Tong
District, Suwon, South Korea
Area served Worldwide
Key people Lee Kun-hee
(Chairman of Samsung Electronics)
Products Apparel, chemicals, consumer electronics, electronic
components, medical equipment, precision
instruments, semiconductors,ships, telecommunications
equipment
Services Advertising, construction, entertainment, financial
services, hospitality, information and communications
technology services, medical services,retail
Revenue US$ 327 billion (FY 2013)
[1]

Net income US$ 30.1 billion (FY 2013)
[1]

Total assets US$ 100.4 billion (FY 2013)
[1]

Total equity US$ 70.3 billion (FY 2013)
[1]

Employees 427,000 (FY 2013)
[1]

Subsidiaries Samsung Electronics
Samsung Life Insurance
Samsung Fire & Marine Insurance
Samsung Heavy Industries
Samsung C&T
Samsung SDS
Samsung Techwin etc.
Website Samsung.com



The Samsung Byeolpyo noodles
logo, used from late 1938 until
replaced in 1958.

The Samsung Group logo, used from
late 1969 until replaced in 1979

The Samsung Group logo (three
stars), used from late 1980 until
replaced in 1992

The Samsung Electronics logo, used
from late 1980 until replaced in
1992

Samsung's current logo, in use since
1993.
[124]



The current Samsung logo design is intended to emphasize flexibility and simplicity while conveying
a dynamic and innovative image through the ellipse, the symbol of the universe and the world stage.
The openings on both ends of the ellipse where the letters "S" and "G" are located are intended to
illustrate the company's open-mindedness and the desire to communicate with the world. The
English rendering is a visual expression of its core corporate vision, excellence in customer service
through technology.
The basic color in the logo is blue, which the company has employed for years, symbolizing stability,
reliability, and corporate social responsibility.
[125]