Professional Documents
Culture Documents
MBA
Semester
III
Subject Code
MB0050
Subject Name
Research Methodology
Unit Number
13
Unit Title
Lecture Number :
13
Lecture Title
Book Id
B1700
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Objectives :
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Lecture Outline
Introduction
Types of Research Reports
Report Writing: Structure of the Research Report
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Introduction
interpreting
the
findings
and
linking
them
with
the
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Preliminary Section
This section mainly consists of identification information for the study conducted. It
has the following individual elements: Title page, Letter of transmittal, Letter of
authorization, Table of contents, Executive summary, Acknowledgements.
Main Report
This is the most significant and academically robust part of the report. The elements
in it are: Problem definition, Study background, Study scope and objectives,
Methodology of research.
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Simplicity of approach
Report formatting and presentation
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Data arrays
The arrangement of data in a table is usually done in an ascending manner.
This could either be in terms of time, (columnwise) or according to sectors or
categories (row-wise) or locations.
Measurement unit
The unit in which the parameter or information is presented should be clearly
mentioned.
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Data sources
In case the information documented and tabled is secondary in nature, complete
reference of the source must be cited after the footnote, if any.
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The researcher also must take care to formulate the zero baseline
in the chart as otherwise, the data would seem to be misleading.
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Summary
The most important task ahead of the researcher is to document the entire
work done in the form of a well structured research report.
The orientation and structure of the report will depend on what kind of
report is being constructed. These could be brief or detailed; academic,
technical or business report.
The reports generally follow a standardized structure. The entire report can
be divided into three main sectionsthe preliminary section, the main body
and endnotes.
Visual relief for the written can be provided through figures, tables and
graphs.
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Ans: Based on the size of the report, it is possible to divide the report into brief
reports and detailed reports.
2. The title page, followed by the letter of authorization, acknowledgements,
executive summary and the table of contents are found in the:
a)
Preliminary section
b)
Appendices
c)
Main report
d)
Executive summary
Ans: a)
Preliminary section
3. The referencing protocol for a footnote and bibliography is the same. (True /
False)
Ans: False
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Activity
How was the data shown in the report- as tables, figures or charts?
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