SocialErasmus Action Plan

July 2015 to July 2016

Introduction
During the first half of this year, the International SocialErasmus Team worked hard to rebrand the Project
in order to adapt to the Erasmus Student Networks continuous growth and the changes of the Erasmus+
programme.
Having been born from a reflection of both where the International Team found the Project and where
they wanted to go, SocialErasmus is now a Project that targets not only international students, but all
young citizens who are experiencing the great adventure of living abroad. With eight new causes that
describe what coordinators care about (Animals, Discrimination, Disasters, Education, Environment,
Health, Poverty and Violence), SocialErasmus activities are not only events with an impact on the local
community, but also anywhere in the world.
Thus, SocialErasmus was redefined as an international project by the Erasmus Student Network (ESN) that
promotes a social attitude among young citizens participating in mobility programmes, to facilitate their
integration into the local community while giving them the chance to make a long-lasting social change in
society through volunteering activities. The Project goes under the slogan: Leave your mark!
Understanding that managing an ESN international project goes way beyond of promoting it across the
Network, the International SocialErasmus Team presents a strategic action plan focused on the
implementation, reputation and sustainability of the Project.

Erasmus Student Network AISBL

Rue Hydraulique 15 - 1210 Brussels - BELGIUM

Action Plan and Implementation Timeline

Implementation of SocialErasmus
Due to its wide implementation by ESN sections, SocialErasmus has always faced the challenge of
maintaining the same level of quality among all the Network. Aware of this need and understanding that
SocialErasmus Coordinators are the key actors towards the success of the Project, the International
SocialErasmus Team proposes a set of actions to increase not only the quantity but also the quality of
SocialErasmus events on the local and national levels.
Actions

Completion date

Support SocialErasmus Coordinators work by understanding their needs and involve them in the
International Teams strategy
Organise the SocialErasmus Coordinators Meeting 2015
Create Working Groups with SocialErasmus Coordinators
Monthly Skype calls with NSECs

7 11 October 2015
end of December 2015
all year long

Create, release and organise the data of an analysis form to understand the
situation of the Project in each country

end of February 2016

Create the NSEC guidelines

end of December

Create the LSEC guidelines

end of December

Send out monthly reports from International Team to NSECs

all year long

Keep the high implementation rate of the Project and follow up on the number of activities organised
Launch monthly statistics per country with SocialErasmus activities registered
Implement the Cause of the Month

all year long

end of December 2015

Implement the SocialErasmus Activity of the Month

Create the website guide

end of February 2016

end of December 2015

Ensure the quality of SocialErasmus activities

Checklist to label an activity as a SocialErasmus activity
Create how to do it documents for SocialErasmus activities and upload them
on wiki
Create the SocialErasmus guidebook

end of January 2016

all year long
Middle of April 2016

Erasmus Student Network AISBL

Rue Hydraulique 15 - 1210 Brussels - BELGIUM

Involve international young citizens participating in mobility programmes

Redesign the SocialErasmus certificate

end of January 2016

Implement the SocialErasmus Hero programme

end of March 2016

Reputation of SocialErasmus
The International SocialErasmus Team sees it as its responsibility to not only create editable promotional
materials that can be adapted by Coordinators, but also guides to support them in the promotion of the
Project.
Intending to work towards the recognition of volunteering as an added value for the mobility experience
through SocialErasmus, the International SocialErasmus Team will enhance the potential of the Erasmus
Student Network by supporting the International Board and Liaison Officers in the external representation
of SocialErasmus.

To show the importance of the Project to the Network and society, the International SocialErasmus Team
plans to create opportunities to bring together not only people already involved in it, but also those who
have not been engaged with the Project.
Actions

Completion date

Show the added value of volunteering as a part of a mobility experience through SocialErasmus
Organise and coordinate the SocialErasmus Week Autumn 2015
Organise and coordinate the SocialErasmus Week Spring 2016
Establish at least 1 collaboration with an organisation whose values and
mission align with SocialErasmus

16 22 November 2015
TBC: 2 May 8 May 2016

or 9 May 15 May 2016

all year long 15 July
2016

Ensure good external and internal representation of SocialErasmus

Have at least 1 representative in each Regional Platform 2015 and hold at
least 1 workshop and 1 presentation
Have at least 1 team member attending AGM Warsaw 2016 and hold at least 1
workshop and 1 presentation

15 Oct. 15 Nov. 2015

7 10 April 2016

Represent SocialErasmus in external events

whenever relevant

Represent SocialErasmus in local/national events

whenever relevant

Erasmus Student Network AISBL

Rue Hydraulique 15 - 1210 Brussels - BELGIUM

Promote SocialErasmus
Manage the SocialErasmus Facebook fan page and reach 20.000 fans
Create How to promote your SocialErasmus activity guide
Launch the new website

all year long 15 July

2016
Middle of February 2016
end of September 2015

Update the website and have at least 4 activities under each cause, 5 ESN
sections featured in each activity on the website and 30 I have an idea form
submissions
Launch a motivational video

all year long 15 July

2016
end of September 2015

Redesign the SocialErasmus business card

end of January 2016

Create PR materials for SocialErasmus activities

Create an informative video

all year long

end of March 2016

Create a Press Kit

end of April 2016

Monitor the media and have SocialErasmus mentioned in at least 50 local

media and 10 national media
Create SocialErasmus graphics for merchandising
Create the official brochure

all year long 15 July

2016
end of April 2016
end of November 2015

Create a roll-up

end of January 2016

Create an editable flyer

end of November 2015

Sustainability of SocialErasmus
The International SocialErasmus Team sees it as its duty to create a strategy to ensure not only the
existence of the Project but also its sustainability.
Therefore, the Team proposes concrete actions to guarantee an effective human resources and financial
management towards the continuously development of SocialErasmus on the local, national and
international level, in a long-term perspective.

Erasmus Student Network AISBL

Rue Hydraulique 15 - 1210 Brussels - BELGIUM

Actions

Completion date

Manage the human resources

Update the NSEC and LSEC database

all year long

Manage the NSEC and LSEC Facebook group and Mailing list

all year long

Have at least 1 national contact person responsible for the Project per ESN
country

15 July 2016

Have at least 1 LSEC per 50% of the ESN sections in each country

15 July 2016

Relaunch the monthly newsletter

end of February 2016

Relaunch the wiki

end of September 2015

Update the wiki

all year long

Support the international, national and local project financial stewardship

Create How to get partners for your SocialErasmus activity guide

Implement a donation system

Middle of April

end of September 2015

Develop a fundraising strategy and apply for at least 3 funding grants/prizes

all year long 15 July

2016

Promote and sell international merchandising

all year long

Establish at least 1 partnership through Corporate Social Responsibility

15 July 2016

Gaffar Rampage and the SocialErasmus Team

03/12/2015

Erasmus Student Network AISBL

Rue Hydraulique 15 - 1210 Brussels - BELGIUM