Evaluating Search Engines

Introduction
What this research paper is all about
As a student and future employee, researching is one of the methods to know more about
the latest trends and news that will be useful in making decisions for the organization. The
emergence of Information Technology made researching a lot easier - people can now
communicate and exchange information faster.
This research paper is all about search engines. It includes the three different kinds of
search engines used primarily by users in accessing the Web. I am assigned to evaluate
the search engines based on twelve criteria to determine the similarities as well as the
differences between these search engines. The findings are compared to one another to
weigh which search engine is better. My conclusion at the end of this paper reflects my
own opinions -based on my observation on the time of evaluation.
Furthermore, the outcome of this research paper may help me in choosing the right online
search tool in making research studies not in the academe, but also in the workplace in
the near future.

Who I am
Name
John Carlo G. Agasang

Academic Information
DEGREE PROGRAM, YEAR IN COLLEGE
BS Business Management, IV

COURSES WHERE RESEARCH IS USED

BM 183: Computer Methods and Applications; BM 126: Introduction to Information
Systems; Other BM Major subjects; General Education (GE) subjects

How I conduct research

Discussion on the methods of research I employ and the frequency I use
them
LIBRARY RESEARCH
The library contains large collections of books, journals, periodicals, and other
educational materials. Preferably, library research is the oldest way to acquire
information in making studies. Based on experience, in our English 10 class, we were
required to do a library research on a topic of our choosing. In most of all the research
studies weve already done, we do library researching.

FACE-TO-FACE INTERVIEWS
In-person interview is a common way to obtain first-hand information. There is a direct
connection between the researcher and the interviewee. Questions are asked by the
interviewer, and the interviewee is expected to answers the questions. It is helpful in
extracting private information from the interviewee, e.g. private practices of the

company, common norms inside the department. It is perfectly utilized in BM courses

like BM 99.1, BM 99.2, BM 115, BM 141 and BM 142

SURVEYS
Surveys are useful in obtaining specific first-hand data. Basically, the purpose is to get
measurable data, and surveys are typically done physically or online. The availability of
online surveying tools like Google Forms and Survey Monkeys makes surveying faster
and easier. It contains templates and advanced capabilities to automatically calculate
statistical data. This kind of research is mainly used in Marketing classes to know a
customers preference towards a product or service based on different factors.

ONLINE SEARCH TOOLS

Using online search tools is used in this research study. I used Google, Dogpile and
Internet Archive to explore the World Wide Web. Documentations using screenshots
are needed to visually support my observations. Also, I used these engines to look for
definitions that are needed in this study. The evaluation was made during allotted class
meetings and free time at home.
Currently, Im using online tools in looking for recent articles for our Term paper in
Money and Banking

Search Engines
What is a search engine?
Definition
A web search engine looks for data that match the criteria in a query. Specifically,
search engines procure information and organize it in a variety of unique ways. At a
basic level, a search engine is one of two things: a Robot or a Directory. A Robot uses
a software program to search, catalog, and then organize information on the Internet,
while a Directory search engines do not search on the Internet for information but
rather obtain it from individuals who enter it into the search engines database.

My Evaluation of my favourite search engine - Google

Screen Capture of this search engines Home page

History: The people/organization behind the search engine

oogle Inc. is founded by Larry Page and Sergey Brin in 1998. The search engine
Google (initially called BackRub) uses
links to determine the importance of individual
webpages. Google is a play word for googol
(100 zeros).
Google primarily started as a private company
until 18th of October, 2004. Their Initial Public
Offerings of 19,605,052 Class A common
stock took place in Wall Street, New York. In
the present, Google (the company) continues
to expand its offerings to the public from
Gmail, Google+, and many more.

Features of this search engine:

EASE OF USE AND USER-FRIENDLINESS
Google is known for its ease of use and user-friendliness. Googles homepage is very
simple. Its not cluttered. Google display results based on the users preferences by
clicking the Search Tools button. The user can tick search filters, number of results per
page, etc.

Google has the ability to predict searches.

In case the user misspelled a word, Google shows results of corrected spelling of the
word.

Users can also search by voice. To activate this feature, the user should setup the
browsers microphone settings.

AVAILABILITY OF HELP
Google offers help to aid users in their search problems. Search Help is categorized
based on Popular Articles, Troubleshoot and Request Removals, Settings, Image
search, Mobile, Type of Search results, and Filter and Refine your results.

Interactive help videos are also offered in the Search Help.

AVAILABILITY OF ADVANCED SEARCH FEATURES

Google offers advanced search features. Google has a separate page for Advanced
Search for pages and images. Users can find pages with words (ma be exact, phrases
or not, etc.) and narrow search results (language, domain, file type, etc.)

NUMBER OF RESULTS RETURNED

Google is known for displaying millions of results for every search a user makes.
Google tries to locate the words or phrases in every webpage in no specific order
unless the user uses quotation marks to specifically locate the words in particular
order.

SPEED THAT RESULTS ARE RETURNED AND DISPLAYED

In a matter of seconds, Google can display millions of search results. However, speed
depends on the Internet connection and machine speed.

RELEVANCE OF RESULTS RETURNED

Like all search engines, Google is designed to display all web pages that contain the
words or phrases the user have typed in the search box. In return, some results are not
relevant. However, if the user used the Advanced Search features or Boolean
operators, Google will only display relevant results. Google keeps on finding ways to
make search results relevant and useful to users, and it uses different search
algorithms to deliver better results.

DIVERSITY OF SOURCES TAPPED

As for diversity of sources, Google can tap as many sources possible. However,
Google is just a simple search engine. It has a limited capability to deep search the
Web.

CLASSIFICATION OF RESULTS BY SOURCE, RELEVANCE, CLOSENESS TO MATCH

As for Google, Google classifies search results based on different factors. The
algorithms used by Google made this possible making search results more accurate
and useful.

ABILITY TO AUTOMATICALLY FILTER RESULTS FOR USER-SPECIFIED TERMS

The use of symbols like quotation marks to filter user-specified terms is accepted by
Google. Google identifies the use of quotation as exact word or phrase. Results are
refined and filtered making results returned from millions to thousands (or maybe
fewer).

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ABILITY TO REMOVE DUPLICATE LINKS FROM MULTIPLE SITES

Google has its parameters in removing duplicate links or contents from multiple sites.
In the Search help page, it is clearly expressed that Google tries to index and show
pages with distinct information. Google chooses only one from duplicate links, and the
selected link is shown in the results.

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ABILITY TO CONSTRUCT COMPLEX SEARCH PARAMETERS USING BOOLEAN OPERATORS

Google accepts complex search parameters using Boolean operators. To do so, the
user must follow a certain format, e.g. ONLINE ENTREPRENEURSHIP COURSES
+IDEAS.

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In the Search Help page, Google enumerated the punctuations and search operators
that users can use to make complex search parameters to further filter results.

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ABILITY TO LOCATE IMAGES, AUDIO AND VIDEO CLIPS, PDFS AND OTHER FILE FORMATS
Google can locate other file formats like audios, images, clips, and PDFs. In the search
bar, users can select the kind of file they looking for. In searching for PDF files, users
must include the word PDF in their search.

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Metasearch Engines
What is a metasearch engine?
Definition
A Metasearch engine is a search engine that queries other search engines and then
combines the results that are received from all. Once a search is done in a metasearch
engine, it gets results from other search engines (Google, Yahoo!, Lycos) and displays
it to the users.

Why use a metasearch engine

ADVANTAGES AND BENEFITS
Using metasearch engines in making web searches has advantages and benefits:
Allows more information to be found since it retrieves information from different
search engines
Saves time in making searches
More information can be retrieved in one single search, and it results in
accessing different sources in just one click

DISADVANTAGES AND RISKS

The following are the disadvantages and risk in using metasearch engines:
Metasearch engines have web partners, and specifically they priotize
sponsored links
Sources are not filtered by relevance at some point
Prone to spam searches
Decoding syntax and fields are not exact

My Evaluation of my assigned metasearch engine Dogpile

Screen Capture of my assigned Metasearch engines Home Page

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History: The people/organization behind the metasearch engine

ogpile search engine uses Metasearch technology. A Metasearch technology

displays and filters relevant search results from leading search engines (like Google
and Yahoo!). It is the flagship metasearch engine of InfoSpace the leading provider of
white label search and monetization solutions. WebCrawler and Zoo.com are also
metasearch engines by Info Space.
InfoSpaces metasearch technology searches
from top marketplaces and then aggregates
filters the results providing complete and
partner-branded search. Google and Yahoo!
mainly supply the search offerings of InfoSpace.

Features of this metasearch engine:

EASE OF USE AND USER-FRIENDLINESS
Dogpile has a very user-friendly GUI. In its homepage, the user can click on what
kind of document (a web page, image, video, etc.) he or she is looking for. The
homepage interface is also organized. It has a similarity to Google Dogpile also
updates its homepage from time to time based on special occasions. At the left side of
the page, it has a Recent Searches feature to help users access their history search.

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However, its major drawback is showing advertisements first before the search results.

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AVAILABILITY OF HELP
Dogpiles help is located in the About link located in the bottom part of the homepage.
It contains Frequently Asked Questions about Metasearch, Search Preferences, and
other features of Dogpile.

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Under Using Dogpile Search, it explains the different sections of the search results
page, how to make results more accurate, and discuss the distinct feature of
Dogpile.

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AVAILABILITY OF ADVANCED SEARCH FEATURES

Dogpile doesnt have a separate page for Advanced Search features. However, it has
a feature called IntelliFind. The purpose of this content is to help you find your
answers and results more quickly.

NUMBER OF RESULTS RETURNED

Dogpile, since it is a metasearch engine, returns more results than Google.
Metaseach engines retrieve different results from other search engines to display more
results. However, Dogpile has no indicator on how many results are returned and
displayed.

SPEED THAT RESULTS ARE RETURNED AND DISPLAYED

Dogpile also returns and displays results in a short time like Google. It lacks a meter
on how much time it takes to get and combine results from other search engines.

RELEVANCE OF RESULTS RETURNED

As for relevance of results, the metasearch technology of Dogpile is plausible. As
said, the IntelliFind feature of Dogpile tries to compare the search term to data from
top media content providers. It also based the results on the popularity of the search
term entered. It also recommends relevant matching content.

DIVERSITY OF SOURCES TAPPED

Based on diversity of sources, since Dogpile is a metasearch engine - it gets all
relevant and related information from different content providers. It gives the user more
results options. However, as mentioned above, Dogpile prioritizes showing
sponsored links in web searches.

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CLASSIFICATION OF RESULTS BY SOURCE, RELEVANCE, CLOSENESS TO MATCH

Dogpile does not particularly categorize and classify results based on source,
relevance and closeness to match. It just displays results based on the popularity of
the search term from top content providers.

ABILITY TO AUTOMATICALLY FILTER RESULTS FOR USER-SPECIFIED TERMS

Dogpile supports the use of user-specified terms. Search results containing the
specific word or phrases are highlighted.

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However, it still highlights all the words in the phrase provided in the search.

ABILITY TO REMOVE DUPLICATE LINKS FROM MULTIPLE SITES

Dogpile clearly stated in their About page that they remove duplicate links to display
only the relevant results that matches the search term.

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ABILITY TO CONSTRUCT COMPLEX SEARCH PARAMETERS USING BOOLEAN OPERATORS

Dogpile recognizes the use of Boolean operators in making searches.

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However, it does not particularly remove word or phrases with a minus operator to
make search more refined.

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ABILITY TO LOCATE IMAGES, AUDIO AND VIDEO CLIPS, PDFS AND OTHER FILE FORMATS
Dogpile offers corresponding links on what kind of file (images and videos, in
particular) is needed by the user.

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However, Dogpile has a limitation in locating other file types like PDF.

What other features would be nice to have?

Dogpile would be nice if t has the following features:
Show web results first before advertisements
Ability to predict searches
Number of results meter
Retrieving speed meter
Advance search feature

How it compares with my favorite search engine

Based on GUIs, Google and Dogpile are quite much alike. They both update their
homepages during special occasions. The availability of help regarding search tips for
both engines is highly useful especially in making refined results. Despite of these
similarities, Googles capabilities are way advanced than Dogpile. Google keeps on
improving its search algorithms. Also, Google can access more files in different formats
compared to Dogpile.
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Did I like the metasearch engine I tried out?

Yes. Dogpile is also easy to use. Its capability as a metasearch engine is
commendable, because it uses a different technology to make search results relevant
to users. However, I am not happy with the fact that Dogpile prioritizes
advertisements than the retrieved search results.

Will I shift to this metasearch engine?

I will still use Google as my primary online search tool. Googles features are far more
advanced than the features of Dogpile. Still, the assigned metasearch engine I
evaluated has its own characteristics and futures that will be very helpful in my future
researches. Probably, I will use Dogpile in cases I need to save time and find more
reliable sources.

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Deep Web Search Engines

What is a deep web search engine?
Definition
A Deep Web search engine is a special kind of engine in which it allows users explore
the invisible part of the web. The Deep Web is the part of the Internet that is
inaccessible to conventional search engines. Deep Web searching is accessing the
deepest part of the Internet including private databases and dead links. One example
of a Deep Web Search Engine is Internet Archive.

Why use a deep web search engine

ADVANTAGES AND BENEFITS

DISADVANTAGES AND RISKS

Tons of search results can be retrieved

in one search

Retrieving search results may take some

time

Can locate thousands (or even

millions) of useful information to
individuals and organizations

Accessing private databases may result

to intrusion of privacy

Students can access different scholarly

journals and educational resources

Sorting only relevant retrieved results

may take some time especially if the user
would want to read and scan all the
results

My Evaluation of my assigned Deep Web search engine Internet

Archive
Screen Capture of my assigned Deep Web Search engines Home Page

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History: The people/organization behind this Deep Web search engine

he Internet Archive is a Deep Web Search engine; a charitable non-profit

organization that is founded to build an Internet library, with the purpose of offering
permanent access for researchers, historians, and scholars to historical collections that
exist in digital format. Founded in the year 1996, it is currently located in San Francisco,
California, and receives tons of data donations every day.
Internet Archive contains billions of web pages (including dead links), thousands of
movies, audios and many other file formats. Internet Archive is continuously growing
bigger every day.

Features of this Deep Web search engine:

EASE OF USE AND USER-FRIENDLINESS
Internet Archives GUI is very pleasing to the eye. It is organized, neat, and simple. It is
also user-friendly. Internet Archives homepage contains all the necessary links for the
user. Its vast collections of web pages make Internet Archive more attractive. It has two
search bars: The Universal Access to Knowledge and the WayBack Machine.The
Universal Access to Knowledge search bar is used in deep web searching in Archive.

Wayback Machine search bar, on the other hand, is mainly used in searching web
links. Billions of links (including dead links) can be accessed in the Wayback Machine
search bar.

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AVAILABILITY OF HELP
On the Help page of Internet Archive, it contains FAQs about the site, search tips, and
many other popular questions about Archive.

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AVAILABILITY OF ADVANCED SEARCH FEATURES

Internet Archive contains a separate Advanced Search page to refine and filter
searches from the deep web. Only one field is required to be filled in.

The Advance Search page also contains an advance search for websites based on
formats (xml, JSON).

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At the lower part of the page, it contains notes on how to use the feature.

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NUMBER OF RESULTS RETURNED

Like Google, Internet Archive has an indicator on how many results are returned and
displayed. However, unlike Google it has less number of results.

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Results returned in Internet Archive are deeply refined based on relevance, views, date
archived, and creator. Results based on file types, collections, and topics are also
numbered.

SPEED THAT RESULTS ARE RETURNED AND DISPLAYED

Unlike in Google and Dogpile, it is much slower to display search results in Internet
Archive. Considering the number of web pages to look at, having a deep web search
takes time (especially it is also dependent on Internet speed and machine speed).

RELEVANCE OF RESULTS RETURNED

Results returned in Internet Archive, based on observation, are relevant to the search
term. It has the capacity to sort the results even more by ticking the Sort by bar on the
top of the search results. However, Internet Archive doesnt have a supporting
statement on how relevant the search hits are.
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DIVERSITY OF SOURCES TAPPED

Internet Archive is a collection of different libraries that contains millions of webpages,
files, and other formats for scholars, librarians and public users.

CLASSIFICATION OF RESULTS BY SOURCE, RELEVANCE, CLOSENESS TO MATCH

At the right side of the search result page, results are categorized based on collections
(where the pages come from), file types, and topics related.

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ABILITY TO AUTOMATICALLY FILTER RESULTS FOR USER-SPECIFIED TERMS

Automatic filtering for user-specified terms is supported by Internet Archive. Even
Archive contains a technology to refine search, using quotation marks can maximize
this ability.

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ABILITY TO REMOVE DUPLICATE LINKS FROM MULTIPLE SITES

Since refinements of results are a priority of Internet Archive, removing duplicate links
are easy. Also, Internet Archive is a collection of different scholarly libraries. Donated
data in the Archive are comprehensively selected by the donors themselves.

ABILITY TO CONSTRUCT COMPLEX SEARCH PARAMETERS USING BOOLEAN OPERATORS

Internet Archive does not support the use of +, - and = signs. It uses the words and
and or in using Boolean searches. Internet Archive has its own Complex Search
language which is only available for Collections.

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ABILITY TO LOCATE IMAGES, AUDIO AND VIDEO CLIPS, PDFS AND OTHER FILE FORMATS
In every search made, Internet archives can locate file formats like audios, videos,
PDFs and other file formats.

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What other features would be nice to have?

Internet Archive, besides from its existing features, it would be nice if it has the
following:
A Most searched links list (in Wayback Machine search bar) in the homepage
Retrieval speed meter
Support the use of Boolean operators in making searches
Peer Reviewed option for scholarly articles and journals

How this Deep Web search engine compares with my favorite search
engine
Google and Internet Archive have lots of similarities. Both have a clean homepage, sort
search results based on different categories and relevance, ability to show the number
of results retrieved, ability to categorize files according to formats. Despite these good
characteristics, based on my observation, Google can retrieve more information than
Internet Archive. I was surprised that Google can show millions of results than Archive.
I guess it is because of the search topics provided all are recent topics in Business.
Archive developers continuously build the libraries, and I think that is a factor why it
shows fewer results than what Google can retrieve.

Did I like the Deep Web search engine I tried out?

Yes. I love the simplicity and features of Internet Archive. Also, I admire the purpose of
the people behind Internet Archive to provide an open and free access to literature
that is essential to education and learning.

Will I shift to this Deep Web search engine?

I will not totally shift to Internet Archive, but will definitely use it in making thorough
research. Internet Archive is still in the process of building different libraries, and it will
be in that state forever. Also, it is not conventional to use Internet Archive in making
daily searches.

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Summary and Conclusions

Summary
Differences between a search engine, metasearch engine and a Deep Web
search engine

Search Engine

A web search engine looks for data that match the criteria
in a query. Specifically, search engines procure information
and organize it in a variety of unique ways. At a basic level,
a search engine is one of two things: a Robot or a
Directory. A Robot uses a software program to search,
catalog, and then organize information on the Internet,
while a Directory search engines do not search on the
Internet for information but rather obtain it from individuals
who enter it into the search engines database.

Metasearch Engine

A Metasearch engine is a search engine that queries other

search engines and then combines the results that are
received from all. Once a search is done in a metasearch
engine, it gets results from other search engines (Google,
Yahoo!, Lycos) and displays it to the users.

Deep Web Search Engine

A Deep Web search engine is a special kind of engine in

which it allows users explore the invisible part of the web.
The Deep Web is the part of the Internet that is
inaccessible to conventional search engines. Deep Web
searching is accessing the deepest part of the Internet
including private databases and dead links.

Features that made my assigned metasearch engine and deep web search
engine perform better than my favorite search engine
Dogpiles Features that made it perform better than Google:
Recent Searches
IntelliFind technology
Internet Archives Features that made it perform better than Google:
Wayback Machine
Sorting results by collections
Number of results based on file formats

Features that made my assigned metasearch engine and deep web search
engine perform worse than my favorite search engine
Dogpiles Features that made it perform worse than Google:
Prioritizing advertisements before web results
Lack of Advance Search feature
Limited use of Boolean operators in making searches
Inability to easily locate PDF files and other file formats
Internet Archives Features that made it perform worse than Google:
Low number of search hits
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Limited use of Boolean Operators

Lack of statement regarding relevance of results

Conclusion
Will I begin using the metasearch engine or the deep web search engine I
evaluated instead of my favorite search engine for research?
No. I will definitely stick to Google as my primary online search tool. Based on my
evaluation, the people behind Google are having a lot of studies and tests different
algorithms to make test even more reliable. However, I am not closing my doors in
using Dogpile and Internet Archive. Both are useful in research - Dogpile in saving
time and Internet Archive for accessing large collection of scholarly articles and
journals.

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