Market size

Whats the total revenue from food catering in <this location>?

OR
What percentage out of the total revenue falls under food catering in <this
location>?
Whats the total revenue from food catering in the UK airports?
OR
What percentage out of the total revenue falls under food catering in the UK
airports?

Brands/ categories
-

What are the main categories in food catering at <this location>?

o Restaurants
o Fast-food
o Coffee shop
o Other (please specify)
What are the main categories in food catering railways/ airports in the UK?
o Restaurants
o Fast-food
o Coffee shop
o Other (please specify)
What are the key brands offered at <this location>?
What are the key brands offered at railways/ airports in the UK?
What are the brands which account for the biggest revenue share at <this
location>?
What are the brands which account for the biggest revenue share at railways/
airports in the UK?

Trends/ customer analysis

-

What are the general trends in food catering at railways/ airports in the UK?
(e.g. total amount of space allocated for food catering)?
What are the growth drivers in food catering at railways/ airports in the UK?
(e.g. increasing number of passengers, more time spent on the station/
airport, general increase in food catering market etc.)
What are the growth inhibitors in food catering at railways/ airports in the UK?
(e.g. declining number of passengers, recession etc.)
Ho w did food catering at railways/ airports in the UK changed in the last few
years?
How it will develop in the future? (categories, customer preferences etc.)
How does technological advancement influence food catering at railways/
airports in the UK?
What are the trends regarding the categories in food catering at railways/
airports in the UK? (e.g. more fast-food or coffee shops etc.)

How is consumer preference changing at railways/ airports in the UK? (e.g.

healthier food, faster service, quality concerns, known brands are more
preferred etc.)?
How is the position of key brands changing at railways/ airports in the UK??
(take key brands from the previous section)
What are the new products and services gaining popularity in the recent
years and nearest future?