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  • Brand Mark

    Uploaded by

    Haydee Otero
    37 views3 pages
    This document contains slogans from various brands over time that summarize their key messaging or positioning. Some of the older slogans focus on products and benefits, like "Snap! Crackle! Pop!" for Kellogg's Rice Krispies or "Good to the last drop" for Maxwell House Coffee. More recent slogans tend to focus more on lifestyle, feelings and experiences, such as "Where do you want to go today?" for Microsoft, "Prepare to want one" for Hyundai, and "Advancement through Technology" for Audi. The slogans showcase the evolution of marketing from product-focused messages to more emotional brand positioning.

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    About famous companies

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    This document contains slogans from various brands over time that summarize their key messaging or positioning. Some of the older slogans focus on products and benefits, like "Snap! Crackle! Pop!" for Kellogg's Rice Krispies or "Good to the last drop" for Maxwell House Coffee. More recent slogans tend to focus more on lifestyle, feelings and experiences, such as "Where do you want to go today?" for Microsoft, "Prepare to want one" for Hyundai, and "Advancement through Technology" for Audi. The slogans showcase the evolution of marketing from product-focused messages to more emotional brand positioning.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    37 views3 pages

    Brand Mark

    Uploaded by

    Haydee Otero
    This document contains slogans from various brands over time that summarize their key messaging or positioning. Some of the older slogans focus on products and benefits, like "Snap! Crackle! Pop!" for Kellogg's Rice Krispies or "Good to the last drop" for Maxwell House Coffee. More recent slogans tend to focus more on lifestyle, feelings and experiences, such as "Where do you want to go today?" for Microsoft, "Prepare to want one" for Hyundai, and "Advancement through Technology" for Audi. The slogans showcase the evolution of marketing from product-focused messages to more emotional brand positioning.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    1.

    Can
    ada
    Dry:
    Drink Canada
    Dry

    2. Calvin Klein
    Jeans:
    Nothing comes
    between me and
    my Calvins

    4. BMW:
    The ultimate
    driving machine

    7. American
    Airlines (1973):
    Rest, keep
    warm and drink
    liquids

    10.
    British
    Airways: We'll
    take more care
    of you

    13.

    New York
    Times:
    All the news
    that's fit to

    Brittany Maxwell

    5. Adidas:
    Impossible Is
    Nothing

    8. Cadbury's Flake:
    Sixpence worth
    of Heaven

    11.
    Hyundai:
    Prepare to want
    one

    Energizer
    Batteries:
    It keeps going,
    and going, and
    going....

    3. Apple
    Computers:
    Think different

    6. Max Factor
    Cosmetics:
    To bring the
    wolves out Riding Hood
    Red

    9. Post Office
    (1964):
    Someone,
    somewhere,
    wants a letter
    from you

    12.
    Levis:
    Quality never
    goes out of
    style

    14.

    31/10/2016

    15.

    Kellogg's
    Rice Krispies:
    Snap! Crackle!
    Pop!
    11C

    print

    17.
    16.
    Maxwell
    House Coffee:
    Good to the last
    drop

    19.

    Burger
    King:
    the home of the
    Whopper

    22.
    Bank of
    America (1980):
    Think what we
    can do for you

    25.

    Taco Bell
    Restaurants:
    Head for the
    Border

    28.

    Toyota:
    Oh what a
    feeling

    Brittany Maxwell

    Microsoft:
    Where do you
    want to go
    today?

    20.

    Alka
    Seltzer:
    I can't believe I
    ate the whole
    thing!

    23.
    M&Ms:
    Melt in your
    mouth, not in
    your hand

    26.

    Visa Credit
    Card:
    Visa - It's
    everywhere you
    want to be

    29.

    McDonald'
    s:
    You deserve a
    break today
    31/10/2016

    18.

    Wendy's:
    Where's the
    beef?

    21.
    American
    Express Charge
    Card:
    Don't leave
    home without it

    24.

    27.

    Campbell'
    s Soup:
    M'm! M'm!
    Good!

    Sprite:
    Obey Your
    Thirst

    30.
    AUDI:
    Advancement
    through
    Technology

    11C

    Brittany Maxwell

    31/10/2016

    11C

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