Professional Documents
Culture Documents
MGMT-201 is a course in Foundational Area 3, The Global and Cross-Cultural Experience, in the
Universitys General Education Program.
Learning Objectives:
The key objective of this course is to help students develop an understanding of the complexity of global
business citizenship in the 21st century. Management of the complex business environment requires an
understanding of the integration of corporate citizenship issues (such as ethical, social and political
issues) into business strategies. Upon completion of this course, students will be able to:
Identify and analyze global business issues from socio-political, ethical, and sustainable
perspectives and to apply this foundational knowledge to important business issues.
Identify stakeholders and understand the complex global market/non-market environment in
which businesses must recognize and respond to competing stakeholder demands.
Understand the complex relationships between business and government and identify
opportunities to forge partnerships involving business, government, and not-for-profit
organizations.
Make effective oral presentations of complex issues.
Required Reading:
Lawrence and Weber, Business and Society: Stakeholders, Ethics, Public Policy, 14th Edition,
McGraw-Hill ISBN: 9780078029479 (print). Also available as an e-text at coursesmart.com
ISBN: 9780077512934 (e-book) or for rent at Amazon.com.
Additional readings as assigned
Wall Street Journal and other sources of business news
14%
10%
44%
30%
2%
94.0
90.0
87.0
B
BC+
83.0
80.0
77.0
C
CD
73.0
70.0
60.0
Select an industry: Please choose an industry from the list provided on Blackboard. Inform me of your
choice no later than September 6. If you want to analyze an industry that is not included on the list,
please discuss with me. Since duplicate industries will not be allowed, you will want to select your
industry as soon as you can and have a back-up in mind. Once I have approved your industry choice, you
may begin work on the project.
Research Assistance: The business librarian can help you to locate sources of information, and has
prepared a library guide for MGMT 201; the link for this guide is available on Blackboard. Clement Ho,
one of the Universitys top librarians, will also be available in a class session to discuss potential
resources.
Role of the Kogod Center for Business Communications (KCBC): You are expected to have the
KCBC review at least one, and preferably all, of your written reports. This will require you to have a
written draft prepared four business days before the due date and to make an appointment with the KCBC
in advance. KCBC will give me a list of students who use their services. For the reports, cite your sources
using APA style and include a list of references in alphabetical order.
Part I: The industry description (300-500 words excluding exhibits) is due on September 13. Please
submit it on your sections Blackboard site. This industry description should include the following:
Industry Size and Overview:
o Describe the market size/annual sales of this industry. (No company level financial
information is necessary.)
o Specify the geographical area represented, i.e., regional, national, international.
o Give a full industry description (including NAICS industry category).
o Provide brief information on historical growth and general trends. (Is this a new industry
or a mature industry, approximately when it was founded, future outlook, etc.)
Industry Details:
o Describe the key products or services sold in the industry, including leading product
lines/brands.
o Identify the target customers.
o Is this a concentrated industry with relatively few participants with large market shares,
or is this industry dispersed among many companies with small market shares?
o Identify four to six companies in this industry by name (these should be the major
industry participants where applicable).
Remember to use APA citation style and include a list of references in alphabetical order.
Part II: This paper (1200-1800 words excluding exhibits) is due on October 7. Make an appointment
with KCBC in advance to review your teams draft.
This part of the project consists of generating a list of the major social and environmental issues that a
company in this industry must be aware of. The following information should be included:
Identify and describe eight to ten significant social and environmental issues relevant to your
industry. Sources for this information include:
o Current media
o Industry white papers on Bloomberg
o MSCI ESG database
o CSR, Corporate Citizenship, and/or Sustainability reports and web pages of the major
participants in your industry.
For each issue you should include:
o A brief description of the issue and how it affects companies in your industry and their
stakeholders
o Why this issue is important to companies in the industry.
Please number your issues and make a heading for each. See the sample report on Blackboard.
Identify the two or three (one for each team member) issues that you think are the most
important social or environmental issues facing this industry. Be sure to explain why you think
these are the most important issues. These issues will be analyzed in detail in Part III.
Your paper should have an introduction and a conclusion.
Remember to use APA citation style and include a list of references in alphabetical order.
Part III: This paper (1000-1500 words, excluding exhibits) is due on November 8. This is an individual
(not group) paper. Make an appointment with KCBC in advance to review your draft.
The Third part of the project is a more in-depth analysis of the top two or three issues identified in Part II
and your recommendations for the company to address these issues. Each team member should analyze
one of the issues.
For each of your most important social/environmental issues, you should:
Briefly summarize the issue and explain why the management of a company in this industry
should care about the issue. How can this issue affect the companys strategy?
Identify the different stakeholders that have a stake in this issue. What are their interests and what
action are they likely to take?
Provide examples of what other companies in the industry have done (or not done) about this
issue and what the consequences have been.
Provide detailed recommendations about how the new company should address this issue. What
are some approaches or steps the company can take to prepare itself to meet the challenges posed
by this issue? What programs or policies could the new company adopt?
Your report should have an introduction and a conclusion. Remember to use APA-style citations and
include a list of references in alphabetical order.
Part IV: Your presentation will take place at the end of the semester. All presentations will be rehearsed
with KCBC during class on November 22. Your presentation should be in finished form for the
rehearsal.
This part of the project is a group oral presentation to your client outlining your findings and advice. Your
objective is to inform your client about the important social and environmental issues in the industry and
to convince her to follow your recommendations.
Your presentation should be 10-12 minutes for a team of two or 14-16 minutes for a team of three. Slides
should be submitted on Blackboard the day before your presentation. Final presentations will take place
on the last day of class and during the time scheduled for the final exam.
Your presentation should include PowerPoint slides. Do not use videos or elaborate props. The
presentation should cover:
A preview of your recommendations
A very brief description of the industry (from part I)
A brief overview of the significant social and environmental issues (from Part II).
A vision of what a company in this industry that had great corporate social responsibility would
look like (based on all your research and analysis) Be creative, but also specific.
A summary of your analysis of the TWO or THREE major social or environmental issues and
your recommendations for the entrepreneurs new company regarding each issue (from Part III).
Final presentations are Tuesday November 29.
Please note: Attendance is mandatory during research project presentations at the end of the semester
(during finals week)- absolutely no exceptions. Students who miss this final session without an excused
absence from the Dean of Students will be deducted by 5% of the total course grade.
RESEARCH PARTICIPATION (2%)
Students in all sections of MGMT201 are required to obtain one research credit over the course of the
semester by participating in one hour of an academic research study sponsored by the Kogod School of
Business. Participating in research is a valuable way for you to receive first-hand experience with
business research. In addition, your involvement in research will demonstrate good business citizenship
by helping faculty at KSB continue to develop state-of-the-art business research, which is ultimately
delivered back to the classroom. You will be able to sign up to participate in these studies online at
http://kogod.sona-systems.com where you will also be able to manage your own personal account. Before
participating in any studies you must fill out a short inventory of questions online. An announcement
will be made in class and you will receive an e-mail notice once studies have been posted online. If
you have any questions regarding the online system please contact the lab manager by email at
kogod_blab@american.edu.
Late policy: If you sign up for a study and arrive to the lab late, you will not be admitted into the study
and you will be asked to reschedule online. Late arrivals delay the study for all other participants and are
unfair to those that arrived early or on time.
If, however, you are unable to participate in research studies, you must complete an acceptable alternative
assignment, which consists of writing one 2-page summary and critique of one academic research article.
The article review counts for one credit of research participation. The article must be published in the past
two years in the following journals: Journal of Business Ethics, Academy of Management Journal,
Academy of Management Review, Organization Science, Organizational Behavior and Human Decision
Processes, Administrative Quarterly. Alternate assignments are due by 5pm on December 9, 2016 to the
reception desk (or room 116) on the first floor (not "T" level). Please ask the receptionist to place it in the
"Behavioral Lab mailbox.
Important Dates
Early warning deadline: October 3 [last day to add/drop with no penalty is Sept 8]
Last day to drop course: November 4
Other key dates for the course:
Tuesday, September 6
Establish teams and select industry
Tuesday, September 13
Friday, October 7
Tuesday, November 8*
Tuesday, November 22
Presentation Rehearsal
Given that participation is a considerable graded component of this course, I expect your participation in
the course. Laptops will be tolerated so long as you are taking course-related notes in a non-intrusive way.
If the laptop becomes a distraction to others sitting around you, I will ask you not to use it. I expect a high
level of class decorum and professionalism.
Class Schedule
The following course schedule may be amended during the course of the term. Additional readings may
be assigned. Please check Blackboard regularly for updates. If you are absent or late to class, it is your
responsibility to check with your classmates about announcements made during class.
Date
Class
Topics and Assignments
Tuesday
Aug 30
Course Introduction
Overview of the course and syllabus
Friday
Sept 2
Tuesday
Sept 6
Friday
Sept 9
Tuesday
Sept 13
Friday
Sept 16
Organizational Ethics
Text, Chapter 5
Discussion Case: Alcoas Core Values in Practice
News discussions
Tuesday
Sept 20
Challenges of Globalization
Text, Chapter 6
Discussion Case: Conflict Coltan
News discussions
Friday
Sept 23
Tuesday
Sept 27
Date
Class
Friday
Sept 30
10
Business-Government Relations
Text, Chapter 8
Discussion Case: Derivative Losses at JPMorgan Chase
Review Session for First Exam
News discussions
Tuesday
Oct 4
11
First Exam
Friday
Oct 7
12
Tuesday
Oct 11
13
Friday
Oct 14
Tuesday
Oct 18
14
Friday
Oct 21
15
Tuesday
Oct 25
16
Friday
Oct 28
17
Tuesday
Oct 31
18
Consumer Protection
Text, Chapter 15
Discussion Case: Big Fat Liability
News discussions
Friday
Nov 4
19
Date
Class
Tuesday
Nov 8
20
Friday
Nov 11
21
Tuesday
Nov 15
22
Second Exam (will be proctored as I am launching a Kauffman Foundationfunded report on Entrepreneurial Ecosystems in Tampa, Florida)
Friday
Nov 18
23
Presentation Practice
Kogod Center for Business Communications
Tuesday
Nov 22
24
Friday
Nov 25
Tuesday
Nov 29
25
Presentations
Thursday
Dec 1
26
Presentations
Tuesday
Dec 6
27
Presentations
Tuesday
Dec 13
Friday
Dec 16
to abide by it. All suspected violations of the Code will be immediately referred to the Office of the
Dean. Disciplinary action, including failure for the course, suspension, or dismissal, may result.
Additional information about the Code (i.e. acceptable forms of collaboration, definitions of plagiarism,
use of sources including the Internet, and the adjudication process) can be found in a number of places
including the Universitys Academic Regulations, Student Handbook, and website at
<http://www.american.edu/academics/integrity>. If you have any questions about academic integrity
issues or about standards of conduct in this course, please discuss them with your instructor.
Academic Support Services
If you experience difficulty in this course for any reason, please dont hesitate to consult with me. In
addition to the resources of the department, a wide range of services is available to support you in your
efforts to meet the course requirements.
Kogod Center for Business Communications (x1920, KSB 101) To improve your writing, public
speaking, and team assignments for this class, contact the Kogod Center for Business Communications.
You can get advice for any written or oral assignment or for any type of business communication,
including memos, reports, individual and team presentations, and PowerPoint slides. Hours are flexible
and include evenings. Go to http://www.kogod.american.edu/cbc and click on "make an appointment,"
visit KSB 101, or email cbc@american.edu. You may also call x1920.
Financial Services and Information Technology Lab (FSIT) (x1904, KSB T51) to excel in your course
work and to maximize your business information literacy in preparation for your chosen career paths, we
strongly recommend to take advantage of all software applications, databases and workshops in the FSIT
Lab. The FSIT Lab promotes action-based learning through the use of real time market data and
analytical tools used by business professionals in the market place. These include Bloomberg, Thomson
Reuters, Argus Commercial Real Estate, Compustat, CRSP, @Risk etc. For more information, please
check out the website at Kogod.american.edu/fsit/ or send us an email to fsitlab@american.edu.
KOGOD LAPTOP POLICY
Kogod implemented a Laptop Policy to insure that all students use a consistent set of quantitative
application software products. Kogod expects all students enrolled in Kogod courses to comply with its
Laptop Policy, specifically addresses two key areas:
1. Use of Compliant Laptops in the classroom
2. Use of MS Office Professional in a Windows Operating System Environment for all
Quantitative assignments
Professors will advise students at least one week prior to class when a compliant laptop device is required
for a specific class session. Students are expected to submit all quantitative assignments (Excel, Access)
using the MS Windows Operating Systems version of MS Office products. Visit the Laptop Policy
<,http://www.american.edu/kogod/labs/computers.cfm> to determine if you laptop is compliant and how
to be prepared for class. Please note that the University Computer Labs feature devices that allow
students to complete assignments outside of the classroom.
Audrey Redford: Audrey Redford is an Assistant Professor of Economics in the College of Business at
Western Carolina University. She earned her Ph.D. in Agricultural & Applied Economics from Texas Tech
University in 2016. Prior to attending Texas Tech, Dr. Redford earned her B.B.A. in Economics from
James Madison University. While in graduate school, she was a PhD Fellow with the Free Market
Institute at Texas Tech University, an Adam Smith Fellow with the Mercatus Center at George Mason
University, and a Humane Studies Fellow with the Institute for Humane Studies at George Mason
University. Dr. Redfords research interests include Austrian economics, public choice, and comparative
institutional analysis as tools to understand the ways in which markets adapt to changes in policy and
institutional foundations. Her dissertation and academic journal articles largely focus on the unintended
consequences of drug prohibition as well as interventionism and entrepreneurship in illicit drug markets.
She has published in journals such as The Independent Review, Review of Austrian Economics, University
of Florida Journal of Law & Public Policy, and Journal of Entrepreneurship & Public Policy.
Not applicable
Strong
Strong
Moderate
Not applicable
Strong
Moderate
Not applicable
Strong
A3-2
Moderate
A3-3
Strong
General Education
Program or Area 5 Specific
Learning Objectives or
Outcomes Addressed
GE-2
GE-3
GE-4
GE-6
GE-7
A3-1
A3-2
A3-3
Assigned Reading
Case Analysis
News Article Presentations
Class Discussions
CSR Analysis Part II
Exams
GE-2
GE-3
GE-4
GE-7
A3-1
A3-3
Assigned Reading
Case Analysis
News Article Presentations
Class Discussions
CSR Analysis Part III
Exams
GE-3
A3-1
A3-2
A3-3
Assigned Reading
Case Analysis
News Article Presentations
Exams
GE-2