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I had a co-worker who used to work on the helpdesk for computers. He told me
that, when there was a particularly stupid question from a caller, he would tell them
they had an ID 10 T errorID10T.
So when I look at todays politics, business, and the economics debates, I wonder
am I missing something? Am I having an ID 10 T error?
Maybe you can help me. Heres my confusion:
Have you ever noticed that we tend to get ourselves in to our own messes? Yes?
Then why do we expect:
No. They just set the rules of engagement and take care of the playing field.
Banks made bad loans, and bad investments, and got overleveraged, and hurt
themselves.
The Central Banks cant fix bad management, but now they are
somehow being blamed for not kick-starting our economies, keeping interest rates
too low, and hurting our savings.
Bankers, heal thyself.
Businesses make junk that falls apart (with the cute name built-in obsolescence)
and do everything possible to force consumers to stick with their products (service
agreements, patents & trademarks, warranties, insurance, etc.)- and then wonder
why consumers arent buying, or cant pay. Business is so focused on making
money, its forgotten to actually create value. Its time to buck-up, get resourceful,
put on your big-boy pants, and start making & doing things that truly make
consumers lives better, help them progress, and dont leave them stuck on the
hamster wheel of buying decaying junk.
The fallacy lies in focusing solely on the thing being measured (ie. money) and not
the value, progress, and impact occurring (be it positive or negative). Divorce the
vehicle from the objective! Whats the vision? Whats the goal? Is it $5 million
dollars in donationsor the eradication of cancer!!?
In the case of economic progress, and general societal impact, business has the
most important role to play. The less people spend on constantly replacing crap,
the more we have to buy bigger ticket items, pay down & own our own homes, send
our children to college, and generally improve the entire countrys standard of
living. Not to mention those little side benefits of decreased pollution, better health,
higher literacy, decreased violence & crime, etc. etc. So call me crazy, but catering
consumers who will pay premium prices for premium goods & services, rather than
fleecing folks who are having trouble making ends meet, sounds like a much better
overall business model. Why cant business get behind this?
In truth, my largest ID 10 T error comes when I think of business. We complain
about big business, and its terrible impact on the world in terms of health (think
Monsanto), wealth (think Banks) and environment (think Industry). Yet the solution
is staring us right in the face: The only ones in a position to radically and
effectively change the course and direction of the impact of businessare
businesses themselves.
But as long as both we, and themselves, measure
performance with money alone it just wont happen.
We get what we tolerate. I wonder when well decide its finally enough?