KRISTU JAYANTI COLLEGE

DEPARTMENT OF MANAGEMENT
LIST OF SAMPLE PROJECT TITLES
FINANCE SPECIALISATION
S.No

Project Title

1.

A study on financial performance

2.

A study on working capital management

3.

A study on cost volume profit analysis and leverages

4.

A study on capital structure analysis of State Bank of India Life Insurance

5.

A study on investors behaviour on selected investment avenues in India with

reference to Bonanza Portfolio Ltd.
A study on LICs product diversification by entering into banking sector.

6.
7.
8.
9.

Effectiveness of microfinance in Bangalore with reference to Grameen Financial

Services Pvt. Ltd.
A study on profitability, feasibility and solvency of Gideon Stephen Interiors
through ratio analysis.
A study on analysis of loans and advances of Syndicate Bank.

10. A comparative study on performance of equity mutual funds with reference to

Aditya Birla Money.
11. A study on cost reduction and cost control of TCS.
12. A study on comparative financial statements of Raymond Shop with reference to
HRBR Layout and Basaveshwar Branches.
13. A study on impact of non-performing assets on profitability of Andhra Bank.
14. A study and analysis of credit risks appraisal of State Bank of India.

MARKETING SPECIALISATION
S.No
1.
2.
3.

Project Title
A study on marketing mix and customer relationship management of Sugar and
Spice Pvt. Ltd.
A study on marketing strategies of Add Contact Publishers.

4.

A study on market performance and satisfaction of customers towards Hyundai

i20.
A study on client satisfaction towards Fifth Avenue Sourcing Pvt. Ltd.

5.

A study on perception of customers towards KFC Brand.

6.

A study to measure brand awareness level of Groupon India

7.

A study on customer attitude and lifestyle towards Titan watches

8.

A study on effectiveness of sales with reference to Big Bazar OMR Retail.

9.

A study on buying behaviour of fish products towards Urappa Pvt. Ltd.

10. A study to identify the customers purchasing decision on buying radial tyre and
post purchase Behavior with reference to JK Tyre.
11. A study on effectiveness of direct sales and marketing operation of Eureka
Forbes, Bangalore
12. A study on after sales service of Meghdooth Motors , Bangalore
13. A study on market potential and customer perception of BAMUL Milk.
14. A study on satisfaction level of channel partners with reference to ABB Ltd.,
Bangalore.