Distribution Channel of Asian Paints

Asian Paints has two main manufacturing units-

i. Ankleshwar, Gujrat
ii. Cuddalore, Tamil Nadu

In MP & CG There are 5 Depos-

i. Bhopal
ii. Gwalior
iii. Jabalpur
iv. Raipur
v. Indore

DEPO is filed at the end of every month

Order is punched
Single ordering point is there in the form of call centers at Mumbai
Dealer code is asked at the customer care center
Through SAP automatic ordering is done
OPD(Order Picking Document) is maintained
Billing
Dispatch(order is processed within 3-7 hours in local areas & 3 day
within India
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Types of products in different categories

Paints:
i. Interior Paints
ii. Exterior Paints
iii. Metal Finishes
iv. Wood Finishes
v. Waterproofing
Wall coverings :
i. Nilaya
Effects (Luxury Products):
i. Ultima Allura
ii. Apex Duracast
iii. Royale Play
iv. Royale Play Wall Fashion
v. Kids World
Painting Aid:
i. Painting tools
ii. Adhesives