Truck Sales Analysis Kerala

Sample Report

Q1- Jan-March 2013

Q2- April-June 2013
Q3-JulyAugust 2013

Autobei Consulting Group (ACG) State wise Analysis

 Sales Overview

GVW wise

GVW 9T 12T 16T Haulage 16T Tipper 25T Haulage 25T Tipper 31T 37T 40/49T TIV

2013 Q1 2013 Q2 2013 Q3

* TIV: Total Industry Volume

Autobei Consulting Group (ACG) State wise Analysis

 Sales Overview- Make wise

Tata MAN Ashok Leyland AMW Mahindra Eicher SML TIV

2013 Q1 2013 Q2 2013 Q3

Eicher has witnessed highest de growth in Q2 compare to Q1,Tata became market leader in state
AutoBahn became number three in state within short span of time

Autobei Consulting Group (ACG) State wise Analysis

 9t segment

Sales Volume Market Share %, 9T segment

10.80

2013 Q1 2013 Q2

2013 Q1 2013 Q2
Super

909
1012 Smart &
Strong
914

Eicher SML Tata BB Ashok Leyland TIV Eicher SML Tata BB Ashok Leyland

Eicher is the market leader in 9t segment. 75% of their Volume comes from tipper application, 5% from Drop side deck for building materials transport & remaining 20% from
market load segment. BharatBenz has increased its market share from 3 to 9% but still can do better in this segment like its performing in 25T tipper and 31T Haulage
segment.

Major models

Autobei Consulting Group (ACG) State wise Analysis

 12t Segment

Sales Volume Market Share %

2013 Q1 2013 Q2

LPT 1109 11.12

2013 Q1 2013 Q2

1214
11.10
1212 Smart

Tata BB Ashok Leyland Eicher TIV Tata BB Ashok Leyland Eicher

Truck Tipper 12T segment has shown mediocre growth led by Tata Motors which sold 30%s more compare to Q1 2013
Excellent performance by BharatBenz became number two player in this segment with 37% market share and it is the only player
who registered positive growth in Q2 2013

2013 Q1 2013 Q2

Autobei Consulting Group (ACG) State wise Analysis

 16t Haulage Segment

1616

LPT 1616

20.16
CLA 16.180

Ashok Leyland Tata Eicher MAN TIV

2013 Q1 2013 Q2

Overall segment has come down from 214 to 165b units, Tata and Mahindra has registered positive growth

Autobei Consulting Group (ACG) State wise Analysis

 16t Tipper Segment

LPK 1618

Terra 16

16.220
1618

Tata Eicher MAN Ashok Leyland TIV

2013 Q1 2013 Q2

Tipper segment is negatively affected due to overall slowdown in construction and infrastructure sector

Autobei Consulting Group (ACG) State wise Analysis

 25t segment- Rigid Haulage

Sales Volume Market Share %

AL 2516

MN 25 AMW
2518 2516HL,
2523 2518HL
30.25
25.220/180

Ashok Tata Mahindra BB Eicher AMW MAN TIV Ashok Mahindra BB Tata AMW Eicher MAN
Leyland Leyland
2013 Q1 2013 Q2 2013 Q1 2013 Q2

Attractive growth in this segment, all players have registered positive growth in Q2 compare to Q1 2013

Autobei Consulting Group (ACG) State wise Analysis

 25t segment- Tipper

Sales Volume Market Share %

2013 Q1 2013 Q2
2523,2528
LPK 2518
2013 Q1 2013 Q2

MAN 25.220 AMW

2516 2516HL,
2518HL MN 25

BB Tata MAN Ashok AMW Mahindra Eicher

BB Tata MAN Ashok Leyland AMW Mahindra Eicher TIV Leyland

25T tipper segment badly affected with top players de growing by more than 50~70%
BharatBenz has increased its market share from 50 to 56%, another achievement by Autobahn became segment leader

2013 Q1 2013 Q2
2523 2528

Autobei Consulting Group (ACG) State wise Analysis

 31t segment- Haulage

Sales Volume Market Share %

3118
LPT
3118 MN 31
35.31

3118

BB Ashok Tata Mahindra Eicher AMW MAN TIV BB Ashok Tata Mahindra Eicher AMW MAN
Leyland Leyland
2013 Q1 2013 Q2 2013 Q1 2013 Q2

Total segment has come down from 76 to 56 units, traditional players Tata and Ashok Leyland has shown positive trend in Q2 2013
BharatBenz is the market leader in this segment with 37% market share

Autobei Consulting Group (ACG) State wise Analysis

 31t segment- Tipper

LPK 3118 MN 31

U3123/180

3118

Tata Ashok Leyland Eicher MAN Mahindra AMW TIV

2013 Q1 2013 Q2

Segment has shown 300% growth on a low base

Autobei Consulting Group (ACG) State wise Analysis

 37t segment- Rigid Haulage

Sold unit 8

Ashok Leyland made a breakthrough in this segment having sold 8 units in Q2, due to its suitability for Kerala market as an
alternate for tractor prime mover

Autobei Consulting Group (ACG) State wise Analysis

 Tractor segment

LPS 4018 TC

4019TT

Tata Ashok Leyland AMW Eicher MAN Mahindra TIV

2013 Q1 2013 Q2

Small segment and Tata is dominating it with around 6 numbers in state

Autobei Consulting Group (ACG) State wise Analysis

 Contact

Ms. Nidhi Singh

Business Head - Automotive Research
Autobei Consulting Group - ACG
Mobile Number: +91 9824865333
Email: Nidhi.Singh@autobei.com
Website: www.acganalysis.com
www.autobei.com

About Autobei Consulting Group (ACG):

Autobei Consulting Group - ACG is a management consulting group which has leveraged on its expertise and proprietary databases to provide "Customized Solutions" in
areas such Sales Analysis, Business Planning, Market assessment and Project Feasibility on Global Automotive Industry. We are capable of providing exclusively
State wise, segment data like Tipper, Tractor and Haulage, Passenger vehicles. Two wheeler. With a strong network for primary data procurement, we can get any tailor
made research reports ready within a short interval of time. ACG also serve as a web-platform where one can find all the required information regarding Passenger
vehicles, Commercial vehicle, two wheelers etc across the globe. We provide a Global Platform for Truck and Bus Manufacturers, Dealers, Vendors and Fleet Owners to
come together and gather required information within seconds without jumping websites.

Declaration:
This publication contains information in summary form and is therefore intended for general guidance only. It is not intended to be a substitute for detailed research or the
exercise of professional judgment. Neither ACG nor any other member of the organization can accept any responsibility for loss occasioned to any person acting or
refraining from action as a result of any material in this publication.

Autobei Consulting Group (ACG) State wise Analysis