PHILIPPINE

INFORMATION AGENCY

OVERVIEW OF SERVICES
 Execu=ve Order No. 100

PROVIDE THE PUBLIC WITH ACCURATE, TIMELY, AND RELEVANT

INFORMATION TO HELP THEM MAKE INFORMED DECISIONS

MISSION

TO ASSIST PEOPLE IN DECISION MAKING AND IDENTIFICATION

OF OPPORTUNITIES TO IMPROVE QUALITY OF LIFE

TO ENABLE CITIZENS TO PARTICIPATE

MEANINGFULLY IN THE DEMOCRATIC PROCESSES
 OVERVIEW OF SERVICES

STRATEGIC CAMPAIGN PLANNING IN SUPPORT

TO NATIONAL DEVELOPMENT PROGRAM

CREATIVE SERVICES AND MULTIMEDIA

MATERIAL DEVELOPMENT AND PRODUCTION

MEDIA PLANNING AND PLACEMENT

INFORMATION DISSEMINATION
 OVERVIEW OF SERVICES
SOCIAL MOBILIZATION AND ADVOCACY

- widest national coverage (16 regional
oces, more than 60 provincial infocens)

COMMUNICATIONS TRAINING
AND CAPABILITY-BUILDING

COMMUNICATION RESEARCH
COMMUNICATION PROJECTS
 SAMPLE PROJECTS IMPLEMENTED
BUREAU OF INTERNAL REVENUE
Premyo sa Resibo- Swerte sa Resibo

DEPARTMENT OF ENERGY
Oil Industry Management
Energy U5liza5on and Management
Alterna5ve Fuels Alterna5ve Fuels Work

SOCIAL SECURITY SYSTEM

Ins5tu5onal Campaign SSS Kabalikat na5n
 PROJECTS
LITERACY COORDINATING COUNCIL (LCC)
Universaliza5on of Literacy and Educa5on for All

DEPARTMENT OF TRADE AND INDUSTRY

Philippine Business Registry Program
- Business Registra5on @ your nger5ps

NATIONAL KIDNEY TRANSPLANT INSTITUTE

REDCOP Kidneys mo, Buhay mo
Organ Dona5on Program
Help someone live, Be an Organ Donor
 PROJECTS
Environment Management Bureau
Climate Change

Solid Waste Management Commission

FGD on KAP - Waste Mgt

Dangerous Drug Board

An5 Drug Campaign for Family and Transport Sector

Philippine Drug Enforcement Agency

An5 - Drug Courier Program
 PROJECTS
Department of Social Welfare and Development
Pantawid Pamilyang Pilipino Program

GRP Monitoring CommiVee

Comprehensive Agreement on Report for Human
Rights and Interna5onal Humanitarian Law

Department of Agriculture
Ins5tu5onal Campaign on Biotechnology
 In summary, PIA can provide the
following services
Strategic campaign planning
Communications training and capability-building
Advocacy and IEC media production
Advertising and promotions
Events management
Website development
Communication research
 SAMPLE OF
TVC PRODUCTIONS
 Social Security System - Ins=tu=onal (30s)
Landbank of the Philippines Jolina (30s)
PCSO Add Love (30s)
MWSS Glass Half Empty (30s)
Road Board Motor Vehicle Users Charge (30s)
OPAPP Kalinaw (30s)
BIR Premyo sa Resibo (30s)
DOTC Helmet(30s)
Bangko Sentarl ng Pilipinas Barya (30s)
Department of Energy Biofuels (30s)

 PHILIPPINE INFORMATION AGENCY

THANK YOU
VERY MUCH!