LO1 FEEDBACK

Ellie Morris LO1 Feedback. 13/10/17

Current Grade for LO1: Pass

The current grade is calculated on the work that is present on your blog. You may have missing
items, or vastly incomplete sections of work. Please improve this. If you require help with any of
this work, or need to show me work before re-submitting to check the quality, please do so.

Remember, the highest grade you can achieve on this learning outcome is a Merit Grade, even
if you have achieved this, if there are any minor corrections or additions, can you please
ensure these are made.

Please ensure all of the work is uploaded on the blog.

Remember – Don’t overwrite the blog posts, make new blog posts that are clearly labelled with
the words “Re-Submission”.

Overall:

Some fair work here, Ellie. Just a few things to sort for a higher grade.
LO1 Part A. Advertising Types & Styles
Some good work here, you have explained the main types of advertising and the persuasive
devices.

Lo1 Part B. Regulation

This provides a fair overview of the regulation of advertising. Please revisit this and add
more detail. Some of it is lacking depth.

LO1 part C. Analysis.

The start of some good work, but it is lacking in detail in key areas. I need you to analyse it
for higher than a pass grade. Add in images other Lush advertising, such as social media /
billboards etc. How does the campaign link together, what is it trying to achieve? How do
they all promote each other using iconography of the brand?
Please make sure you cover this in depth and refer to the handout / moodle for guidance.
See me for help if required.

The resubmission deadline is: 17th November 2017