Advocating

for veterans and military families.

Empowering those who support them.

Boots to Business Reboot Outreach Report

August 2016 – March 2017
Boots to Business Reboot

ScoutComms’ CEO, Fred Wellman, as a guest

speaker at a local Fredericksburg, VA Boots to
Business Reboot course.

“SBA training program promotes veteran

HEADLINES

entrepreneurship” Wichita Business Journal “The two-step entrepreneurial program begins

BY THE NUMBERS

COVERAGE HIGHLIGHTS
with an in-person course instructed by

819
“Veterans entrepreneurship training program Executive Director and Founder of the Institute
for Veterans and Military Families at Syracuse
deploys to Atlanta” Atlanta Business Chronicle University, Dr. Mike Haynie, where participants
learn the fundamentals of business ownership,
PITCHES SENT TO MEDIA OUTLETS “CPCC will host entrepreneurship training for including evaluating business concepts, legal
veterans this month” The Charlotte Observer

1,174
and financial practices.” Atlanta Business
Chronicle

“The Boots to Business Reboot

DESCRIPTION

PITCHES SENT TO COMMUNITY • ScoutComms supported 42 cities over the course entrepreneurship training program will be held
GROUPS of eight months.

42
in Chicago from Nov 7-8 in celebration of
• ScoutComms assisted with local and national National Veterans Small Business Week. The
media outreach along with community outreach theme for 2016’s NVSBW is ‘Veteran
to spread the word about the Boots to Business Entrepreneurs: Success Across Generations.’”
CITIES SUPPORTED The Chicago Defender
Reboot program.

30+
• We reached out to 819 local and national media “Service members transitioning to civilian life
contacts across the country. are getting a chance to unlock their inner
• We coordinated interviews between the local entrepreneur. Boots to Business Reboot is a
MEDIA HITS Reboot contacts and the reporters, which program offered all over the world to help vets
previewed the courses and highlighted the get businesses off the ground.”
CW6 San Diego
opportunity for small business ownership.