Proposed Guidelines for Industrial Project

Chapter 1: Introduction

 Background
 Problem statement
 Objectives
 Scope of study
 Significance of study
 Contribution

Chapter 2: Literature Review

 Literature review (research)

 Support studies/ case study (for industrial project)

Chapter 3: Research Methodology

 Research type
 Population
 Sample size
 Sampling technique
 Data collection method & technique
 Unit of analysis
 Theoretical/conceptual framework
 Hypothesis
 Operationalization of variables

Market survey to support industrial project

 Research type
 Population
 Sample size
 Sampling technique
  Data collection method & technique
 Unit of analysis

Chapter 4: Data Collection & Analysis

 Marketing analysis
 Financial analysis
 HR analysis
(it may include all or combination of following as per relevance of the project)
 Need analysis
 Resource requirement analysis
 Risk analysis
 BCG matrix
 PESTEL analysis
 Porter five forces
 Marketing mix
 IMC plan
 HR scorecard/ performance analysis
 Financial feasibility
 CVP analysis
 Breakeven analysis
 Financial forecasting
 Capital budgeting of project
 SWOT analysis

Chapter 5: Result & Discussion

Chapter 6: Conclusion

 Conclusion
 Recommendations
 Limitations