Chapter 2 – Market Study

Introductory Paragraph

This module will be an insight in the market study of the proposed project, it will

also tackle statistics and respondent confirmation and data analyzing and gathering. At

the expense of continuing it will also elaborate of the demands of the customers and

how this project will provide of use to them.

Objectives
To procure a much feasible outcome of the project proposed.

Respondents of the project

The respondent of this study will be the residents of the Metro Manila . The

respondents are the age bracket from 18 to elderlies that are avails medicine. At the

expense of being in legal age to provide decisions for themselves when to avail

medicine recommended by doctor.

Sample size
Compute for the number of respondents by using the Sloven’s formula

n = ----------

1+Ne

where:

N = population (number of people that qualify in the area of study)

e = margin of error (5%)

n = sample size (number of respondents)

Example for computing sample size

The Metro Manila has a population of 12,877,253 residents. The margin of error

to be used is 5%.

12,877,253

n = --------------------------------

(1 + [(12,877,253)* (0.05) ^ 2)]

12,877,253

n = ------------------------

1 + (12,877,253*0.0025)

12,877,253

n = --------------

1 + 32,194

n = 12,877,253 = 400

Sampling Technique
The proponents use as a sampling method is one of the Probability sampling

namely “Random sampling by lottery” which is much feasible to do in this study.

Dear respondent/s,

Salutations!

We are 3rd year students taking up BS IT program at Universidad De Manila and

enrolled in the subject Project Management. We are currently creating a project
proposal entitled about “Cyber Pharmacy”.

May we request some of your time to accomplish our survey questionnaire. Rest
assured that all data will be treated with strict confidentiality.

Thank you very much.

Kyle Austin Pabustan

Group Leader

Pedrero, Hedrick P. Cruz, Sean Philip

Member 1 Member 2

Nonles, Orlan Torralba, Renzel

Member 3 Member 4

Noted by:

Prof. Diosdado M. Aler III

Project Management Professor