Q.

1) Service businesses boost the world economy and in turn a globalizing economy
boosts the service industry.
*a) True
b) False
c) Can’t say
d) Not enough information
Q.2) In the waterfall approach, the companies
*a) Makes gradual entry in different countries
b) Enters many countries simultaneously
c) Differ company to company
d) None of the above.
Q.3) In the sprinkler approach, the companies
a) Makes gradual entry in different countries
*b) Enters many countries simultaneously
c) Differ company to company
d) None of the above.
Q.4) When a high degree of competitive intensity exists and first-mover advantage is
crucial, which strategy serves better?
*a) Sprinkler approach
b) Waterfall approach
c) Cluster approach
d) None of the above
Q.5) The introduction of Windows software by Microsoft was
*a) Sprinkler approach
b) Waterfall approach
c) Targeted approach
d) None of the above
Q.6) The _____ foreign ministers of the South Asia region finalized a framework deal on
SAFTA to minimize customs duties of all traded goods to zero levels by the year 2016.
a) Five
*b) Seven
c) Four
d) None of the above
Q.7) Under SAFTA, the contracting countries are divided into _____ groups.
*a) Two
b) Five
c) Four
d) Three
Q.8) Under SAFTA, the classification of contracting members is done to provide special
treatment to least developed countries.
*a) True
b) False
Q.9) The North American Free Trade Agreement is signed between
a) Canada, Mexico and the U.K
*b) Canada, Mexico and the U.S.
c) China, Mexico and the U.S.
d) None of the above
Q.10) Mercosur is a sub-regional bloc that comprises
a) Argentina, Brazil and Venezuela
b) Argentina and Brazil
c) Argentina, Brazil, Paraguay, Uruguay
*d) Argentina, Brazil, Paraguay, Uruguay and Venezuela
Q.11) APEC comprises
*a) 21 nations, NAFTA members, Japan and China
b) 18 nations, NAFTA members, Japan and China
c) 15 nations, NAFTA members, Japan and China
d) None of the above
Q.12) Association of Southeast Asian Nations comprises _____ nations.
*a) Ten
b) Seven
c) Six
d) Five
Q.13) _______ can be termed as the distance between a foreign market and home market,
resulting from the perception of both business and cultural differences.
a) Regional distance
*b) Psychic distance
c) Place distance
d) International distance
Q.14) Which of the following can be termed as an acquisition route?
a) Buying of other companies
b) Buying of patents from other companies
c) Buying of licenses or franchise from other companies
*d) All of the above
Q.15) Organic growth can be defined as extension of product line by
a) Buying of other companies
b) Buying of patents from other companies
c) Buying of licenses or franchise from other companies
*d) Development of new products within the company
Q.16) Companies can escape the commodity trap by
a) By improving existing products
b) With the support of a strong branding strategy
*c) Both a and b
d) None of the above
Q.17) Incremental innovation is about
*a) Companies entering new markets
b) Companies expanding in the same market
c) Companies leaving the market
d) None of the above
Q.18) Incremental innovation can be achieved by
a) Tweaking products for new customers
b) Use different variations on a new core product
c) Develop interim solutions for industry wide problems
*d) All of the above
Q.19) The disruptive technologies are developed by
a) Old firms
*b) Newer companies
c) NGOs
d) None of the above
Q.20) The intrapreneurs groups that work on the development of a specific product or
business include
a) Venture teams
b) Cross functional groups
*c) Both a and b
d) None of the above
Q.21) Skunkworks are ___________ where intrapreneurial teams try to develop new
products.
a) Formal workplaces
b) Formal organizations
*c) Informal workplaces
d) None of the above
Q.22) Managers use the stage-gate system to
a) Design the innovation process
b) Clarify the team responsibilities at each stage
c) Manage the innovation process
*d) All of the above
Q.23) The new product development process starts with
a) Idea screening
*b) Idea generation
c) Business analysis
d) None of the above
Q.24) ________ implies inviting the internet community to help create software of
content.
a) Crowdsourcing
b) Cotentsourcing
c) Customersourcing
*d) All of the above
Q.25) Henry Ford believes that customer focus helps to develop better new products.
a) True
*b) False
c) Can’t say
d) Not enough information
Q.26) Which of the following is creativity technique/s?
a) Attribute listing
b) Morphological analysis
c) Reverse assumption analysis
*d) All of the above
Q.27) The analysis that starts with a problem followed by figuring out dimensions and the
medium and listing every possible combination to generate solutions is termed as
a) Attribute listing
*b) Morphological analysis
c) Reverse assumption analysis
d) Mind mapping
Q.28) The error that occurs when a company misses a good idea is
*a) A DROP-error
b) A GO-error
c) A erase-error
d) None of the above