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3 Trends

• Housing gap- the evolving urban congestion has created a stark housing shortage in urban areas
• No increase in the pace of supply of affordable housing launches
• Housing finance is perceived to be the third most impactful industry contributing significantly to the economy and with
tremendous future potential

2 Opportunities
• To create a Pan India presence - Maharashtra, Gujarat, Punjab etc. with more than 200 branches
• To reinforce the aspect of women empowerment by financially empowering more than 30,000 women

1 Goal
• To receive award as the Winner in the Affordable Housing Finance Category at the Outlook Money Awards 2022

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