BUSINESS PLAN BUILDER

Date:
Client Name:

A. Current Business Overview

1. What is the name of the business where you currently work?

2. a) Do you own and/or manage the business?

2. b) If you have ownership, what % do you own? (If you share the business with your spouse, list the
shared ownership.)

3. a) How many employees does this company have?

3. b) How many employees report directly to you?

4. In which industry or industries do you work or have work experience?

5. How would you rate the level of competition within this industry in your country?
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6. Which of the following descriptions are applicable to the industry in which the company operates?
Please note all that apply.

High start-up cost:

Rapidly growing:

Compete on price:

Easy access to suppliers:

High level of substitution of your product or service:

Compete on product or service differentiation:

7. How many years has the company been in business?

B. Proposed Business in PEI

1. In which industry do you prefer to start your business? Select your first and second choice.

Agriculture:

Bioscience:

Retail:

Energy:

Information Technology:

Tourism & Hospitality:

Health / Healthcare / Medication:

Service (specify type of service):

Manufacturing (specify product):

Other (please describe):

2. a) Describe the type of business you would like to operate.

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2. b) What is unique or innovative about your business?

2. c) What will your role be?

2. d) How many employees will you need?

2. e) What types of positions will be required?

3. Describe your product or service.

4. What will give your business a competitive advantage?

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5. What is the scope of your prospective business in PEI?

Import (from where?):

Export (to where?):

PEI only:

Canada only:

6. What experience, skills, and strengths do you personally bring to this new business?

C. Marketing
1. Where will the majority of your customers be located? Describe all that apply.

PEI:

Canada wide:

United States:

Europe:

South America:

Asia:

Middle East:

Africa:
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2. How and what method will you use to promote your business.

D. Business Operations
1. What are your space requirements for this business?

Size:

Location:

Other:

2. Is there any specialized equipment needed for this business?

E. Additional Information
Is there any other information you would like to provide on your business concept for PEI?