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STRATEGIC PLANNING, INNOVATION AND SUSTAINABILITY

Teacher: Guillermo Domínguez Torrado


Homework No: 1 Partial: 1° Due date: 17/Enero/2018

Title: Companies mission


Student: Lizbeth Carolina Martínez Salas ID: A01610939

HERTZ Mission

To be the preferred company for the rental of vehicles and more efficient equipment with
greater focus on its customers in all its markets where we serve. We strengthen our global
leadership positions through a culture of shared values with the workforce and the
development with associates making strategic investments in our brand, people and
products.

Starbucks Mission

Inspire and nurture the human spirit: One person, one cup and one community at a time.
These are the principles that govern the fulfillment of our day-to-day mission: Our coffee Our
partners Our clients Our shops Our community Our shareholders At Starbucks we are
committed to playing an environmental leadership role in all facets of our business.

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