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  • AMUL

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    Sherry Sher
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    Amul began its journey in 1946 as a beacon for the Indian cooperative movement. Since then, it has undergone multidimensional evolution to serve farmers and cater to consumer needs. A key milestone was the formation of the Gujarat Cooperative Milk Marketing Federation (GCMMF) in 1974, which has demonstrated for 35 years that Amul balances diverse expectations. The GCMMF is India's largest food marketing organization and Gujarat's apex milk cooperative that aims to provide returns to farmers while serving consumers with good quality, good value products.

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    Amul began its journey in 1946 as a beacon for the Indian cooperative movement. Since then, it has undergone multidimensional evolution to serve farmers and cater to consumer needs. A key milestone was the formation of the Gujarat Cooperative Milk Marketing Federation (GCMMF) in 1974, which has demonstrated for 35 years that Amul balances diverse expectations. The GCMMF is India's largest food marketing organization and Gujarat's apex milk cooperative that aims to provide returns to farmers while serving consumers with good quality, good value products.

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    AMUL

    Uploaded by

    Sherry Sher
    Amul began its journey in 1946 as a beacon for the Indian cooperative movement. Since then, it has undergone multidimensional evolution to serve farmers and cater to consumer needs. A key milestone was the formation of the Gujarat Cooperative Milk Marketing Federation (GCMMF) in 1974, which has demonstrated for 35 years that Amul balances diverse expectations. The GCMMF is India's largest food marketing organization and Gujarat's apex milk cooperative that aims to provide returns to farmers while serving consumers with good quality, good value products.

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    © All Rights Reserved
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    AMUL AND THE COOPERATIVE MOVEMENT:

    Amul embarked upon its illustrious journey as a beacon for the Indian cooperative

    movement in 1946. Since then, it has been undergoing a multidimensional

    evolution whose overarching objective has been the same throughout: serving the

    farmer and catering to consumer requirements.

    A structural landmark in this evolution process was the formation of the GCMMF

    in 1974. Throughout these last 35 years, the company has demonstrated-again and

    again-that Amul both represents and reconciles diverse expectations and

    aspirations.

    Gujarat Cooperative Milk Marketing Federation

    (GCMMF):

    Gujarat Cooperative Milk Marketing Federation (GCMMF) is an India’s largest

    food product marketing organization. It is a state level apex body of milk

    cooperatives in Gujarat, which aims to provide remunerative returns to the farmers

    and also serve the interest of consumers by providing quality products, which are

    good value for money.

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