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BUSI1475 MCC essay; planning tool (NB this does not constitute a ‘structure’; it’s merely to help you

get your ideas off the ground

THEME EXTRAPOLATION OF ISSUES FROM STORY CONCEPTUAL DEVELOPMENTS YOUR NOTES, IDEAS etc.
(SUGGESTIONS) (SUGGESTIONS; not exhaustive)
Globalisation  How does the story interact with the global  Theories of globalisation
domain?  Critiques of globalisation
 Does it impact on the global domain? (e.g.  Consequences of globalisation
international trade, MCCs, policy) (e.g. inequality & oppression, or
 Or does the global domain impact on it? wealth creation and new
(e.g. migration, trade, inequality, ethics) opportunities in markets?)

Technology and/or  Does the story involve the impact of  Information society (Castells)
networks technology on people and/or organisations?  Networks (Sheeky)
(e.g. automation, AI)  Technological development
 Does the story involve the creation of new  Labour process (Marx,
opportunities? Braverman etc)
 Does the story involve degradation, risk and  Automation
subordination?  AI
 Who controls the technology and its
implementation?
Co-operation and/or  Does the story involve something being  Class politics and struggle (Marx)
conflict contested? (e.g. is one party trying to exploit  hegemony
another, ruin their environment etc.)  Mobilisation, collectivisation
 Does the story involve struggle?  New forms of capitalism (e.g.
 Does the story involve the opening up of Mason)
new opportunities, of groups working
together, mobilising, organising etc)

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