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Critical Thinking and Corporate Communication Assignment I

Group Assignment (Group of max 6-7 members)

Submission Date: Oct 20, 2018

An organization communicates with various Internal and External stakeholders. The


channels/mode of communication and the purpose/objectives are different.

Task 1: List down atleast 6 stakeholders for any organization. Mention various channels of
communication and purpose/objectives for each of these stakeholders. Example is given for your
reference.

Stakeholder Channel(s) Objective(s)


eg. Bankers Periodicals/ Special Good Rapport
Publications More borrowing ability
Personal Meetings
Annual Reports / Other
Reports

Task 2: Select any organization and list 6 examples (screenshots) of their communication with
different stakeholders through different channels eg. (Tata’s steel’s communication of ‘Corporate
Social responsibilities initiatives’ with the investors through their Annual report) and comment
why do you think that channel was chosen and whether you believe a different channel would
have been more effective.

*Submission to be done in hard copy.

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