PRACTICAL REPORT

INDUSTRIAL ORGANIZATION DESIGN

INTRODUCTION MODULE

Name : Wa Ode Sardiyanti Date Lab : 19 march 2019

Afian Cavin W

NIM : 16522024 Day Lab : Tuesday

16522006
Assistant Code : IPO-60 Due Date : 30 June 2019

Assessment Criteria Yogyakarta, 2019

Format : Assistant
Content :
Analysis :
TOTAL : (Retno Asri Wardani)

INNOVATION AND ORGANIZATION DESIGN

LABORATORY
INDUSTRIAL ENGINEERING DEPARTMENT
FACULTY OF INDUSTRIAL TECHNOLOGY
ISLAMIC UNIVERSITY OF INDONESIA
2019
 CHAPTER I

INTRODUCTION

1.1 Practicum Objective

1. Students are able to understand the types of business entities.

2. Students are able to explain the identity of a company.
3. Students are able to evaluate a company business system.

1.2 Company Background

CV. Sinar Joyo Boyo was founded since 1996 has a focus on becoming a market leader
in the plastic industry. All forms of activities, innovations and efforts made are intended
to meet consumers' increasingly diverse plastic needs.

CV. Sinar Joyo Boyo, located on Jl. Beringin V Magelang Selatan Subdistrict,
Magelang Regency, Central Java Province, Is a manufacturer of cream and packaging
by CV Lidah Buaya, Sinar Joyoboyo directs its business line to the consumer plastic
industry, until now it continues to develop its business under Lida Buaya Group

1.3 Company Profile

1.3.1 Company Name
The company name is CV Sinar Joyo Boyo, this company is hereditary business.
The company’s name was given by the first owner of the company. There are
no special meaning or philosophy behind it. The owner choose those name just
because the company sells plastics.
1.3.2 Company Logo
The corporate logo is a language that communicates to consumers,
independent of verbal information. The importance of the logo, and particularly
the role of corporate and brand logos in order to create a sustainable competitive
advantage, has received the attention of marketing scholars and practitioners.
The company that is observed logo is crocodile image with a red color,
so we’re googling and found this imaged on unternet :
 The researcher and we recommend the meaning of the logo that red
meaning , strong and brave, and the crocodile means vigorous, also round
circle waving, a round and diligent record of work as.

1.3.3 Vission and Mission

A vision statement is a vivid idealized description of a desired outcome that
inspires, energizes and helps you create a mental picture of your target. It could
be a vision of a part of your life, or the outcome of a project or goal.
The company have a vission, that we found out on internet:
“.Become a leading and respected business group in Asia”
A mission is a statement of the reason or reasons for the existence of the
organization, the ultimate purpose the organization serves in society, and the
boundaries within which it operates. A mission is one of the four key building
blocks of an organizational plan. The other three are vision, goals, and strategy.
A mission sets direction and defines the boundaries, both of which are critical
to the organization's effectiveness and success.
So we found out tha The company have a mision . The mission that we
have been the researchers to this company are:
1. Produce consistent company growth from year to year through perfect
implementation and customer satisfaction
2. Develop a product and sales to satisfy the customer
3. Develop the enterprise in order to compete in the market
1.3.4 Value and Belief
Values include beliefs and attitudes that guide behavior and relationships with
others. They are often unspoken as well as difficult to universally define. For
example, one value a team might choose is “respect”. The key question is how
the team demonstrates respect for other members of the team and for those
outside the team with whom they deal.
Actually the company does not have a specific value. However the observer
recommend some value that can be applied in this company which are:
1. HONEST
Honesty in the workplace encourages a sense of trust among
employees, the company and the community. The leadership style
and environment in the workplaceoften affects the level
of honesty employees exhibit on the job. Changes to the way the
company is run can help highlight and encourage honesty from your
staff.
2. PERSERVENCE
Everyone who takes an idea and makes it into something valuable does
it through hard work. Tied very closely to hard word is perseverance,
continuing forward without regard to discouragement, opposition or
previous failure. The downside to hard work and perseverance is they
take time.
3. DILIGENT
Diligence is needed in all spheres of life as it is one of the key ingredients
for success. Those who use the sheer power of diligence, succeed in their
goals surely. If you are a student, you can make yourself successful in
your studies on the basis of your diligence. If you are an employee,
diligence causes you to be regarded as an asset to your organization and
leading you toward the excellence eventually, diligence does not only
delight you but it also does to your owners keeping you in their good
books always.
1.3.5 Company Motto
The motto is a sentence, phrase, or word as a slogan, the guidelines describe the
motivation, passion, and purpose of an organization.
 In this company, the company does not have a motto company yet. So the
researchers recommend a motto for the company which is:
“Our customer is our priority”
1.3.6 Tagline Company
Tagline is a short phrase that is used to establish or reestablish the image,
identity and position of the particular brand. This helps in enhancing brand
recall and recognition. Tagline also can stated as a short phrases that help in
communicating with customers and have descriptive knowledge about the
brand. It can be stated that tagline is a moto and a verbal signature of the brand
or product that helps in creating image of the brand.

In this company, the company does not have a tagline yet. So to make
an improvement, the researchers recommend a tagline to the company which is:
“Best product to our beloved customer”.

1.2 SWOT Analisys

1.2.1 Qualitative and Quantitative Analysis

The SWOT analysis is one of several strategic planning tools that are used by businesses and
other organizations to ensure that there is a clear objective defined for the project or venture,
and that all factors related to the effort, both positive and negative, are identified and
addressed. In order to accomplish this task, the process involves four areas of consideration:
strengths, weaknesses, opportunities, and threats. It should be noted that, when identifying
and classifying relevant factors, the focus is not just on internal matters, but also external
components that could impact the success of the project.

SWOT Analysis is the most renowned tool for audit and analysis of the overall strategic
position of the business and its environment. Its key purpose is to identify the strategies that
will create a firm specific business model that will best align an organization’s resources and
capabilities to the requirements of the environment in which the firm operates. In other
words, it is the foundation for evaluating the internal potential and limitations and the
probable/likely opportunities and threats from the external environment. It views all positive
and negative factors inside and outside the firm that affect the success.
There are two kinds of analysis: qualitative and quantitative. Qualitative analysis relies on
subjective judgment and cannot be quantified, but the research can uncover invaluable data
due to its open collection process and allows researchers to develop hypotheses. Quantitative
analysis can be quantified, and can be used to prove hypotheses.

IFAS (Internal Strategic Factors Analysis Summary) compiled to formulate strategic factors
such internal strength and weakness in the framework the company. Meanwhile, EFAS
analyze external conditions of the overall aspect, at least based on the factor of political,
economic, social, cultural, security from external environmental conditions of company.

Table 1.1 Strength analysis IFAS

No Strength Code

1. The order is always done on schedule. A

2. Good quality and creative employee. B

3. Design can be customized. C

4. Experience that has been long enough in their field D

5. Quality products E

Table 1.2 Weakness analysis

No Weakness Code

1. The workplace is not well-arranged F

2. No advertisement G

3. Traditional method H

4. Limited types of raw materials I

5. A little product variant is only a kinds of plastics J

Table 1.3 Weighting table

Factor A B C D E F G H I J TR Weight

A X 1 1 1 0 1 1 1 1 1 8 0.178

B 0 X 1 0 0 1 1 1 1 1 6 0.133

C 0 0 X 0 0 1 1 1 1 1 5 0.111

D 0 1 1 X 0 1 1 1 1 1 7 0.155

E 1 1 1 1 X 1 1 1 1 1 9 0.200

F 0 0 0 0 0 X 1 1 1 0 3 0.067

G 0 0 0 0 0 0 X 0 0 0 0 0

H 0 0 0 0 0 0 1 X 1 1 3 0.067

I 0 0 0 0 0 0 1 0 X 0 1 0.022

J 0 0 0 0 0 1 1 0 1 X 3 0.067

Total 45 1

Table 1.4 S-W table

Initial Weight Rating Score

A 0.178 3 0.534

B 0.133 2 0.266

C 0.111 3 0.333

D 0.155 2 0.310

E 0.200 4 0.800

Total 1.443

F 0.067 2 0.134
 G 0 1 0

H 0.067 2 0.134

I 0.022 2 0.044

J 0.067 2 0.134

Total 0.446

S-W 0.997

Table 1.5 Opportunities analysis

No Opportunities Code

1. The customer never complain. A

Table 2. The place is easily reached. B

3. Close to areas that are doing a lot of development C

4. Have a lot of relationships D

5. Have regular customers E

1.5Threats analysis

No Threats Code

1. The production is unliked by the customers. F

2. A lot of new competitor G

3. No standard price H

4. The price of raw materials is not stable I

5. Many imported goods J

Table 1.6 Weighting table

 Factor A B C D E F G H I J TR Weight

A X 1 1 0 0 1 1 1 1 1 7 0.156

B 0 X 0 0 1 1 1 1 1 1 6 0.133

C 0 1 X 0 0 1 1 1 1 1 6 0.133

D 1 1 1 X 0 1 1 1 1 1 8 0.178

E 1 0 1 1 X 1 1 1 1 1 8 0.178

F 0 0 0 0 0 X 0 0 0 0 0 0

G 0 0 0 0 0 1 X 0 0 1 2 0.044

H 0 0 0 0 0 1 1 X 1 1 4 0.089

I 0 0 0 0 0 1 1 0 X 1 3 0.067

J 0 0 0 0 0 1 0 0 0 X 1 0.022

Total 45 1

Table 1.7 O-T table

Initial Weight Rating Score

A 0.156 4 0.624

B 0.133 3 0.399

C 0.133 4 0.532

D 0.178 4 0.712

E 0.178 3 0.534

Total 2.801

F 0 1 0

G 0.044 2 0.088
 H 0.089 2 0.178

I 0.067 1 0.067

J 0.022 1 0.022

Total 0.355

S-W 2.446

1.2.2 SWOT Diagram and Matrix

Diagram 1.2.3 SWOT analysis diagram

The company’s position is in quadran I. This means that the company is in the best position
because it is on the “strong” and “opportunity”. To maintain this position, there are some
strategies needed by the company either from internal or external.
From internal factor, the strategies are train the creativity of the employees, make a signboard
in front of the company and increase the quality control of the company. Increase the
creativity of the employees is important to increase the value of the product. Signboard is
used to show the company among people. A signboard will help the company to be known by
customer. On the other hand, company also need to make sure a quality control of the product
to maintain the satisfied of customer. So, the internal strategy is important.

From the external factor, the strategies are cultivate a good relationships with loyal customer
and approach the construction company. Make sure a good relationship with the loyal
customer is very important to maintain the trust of the customer. Besides, the company also
need to make a relation with the construction companies. This is good to the company so that
the company can have a new customer and bigger the name further. So maintain the relation
to customer is important for the company.

Strengths Weakness

Opportunities S-O Strategy W-O Strategy

1. Cultivate a good 1. Make advertisement

relationships with loyal
2. Increase productivity
customer.
by buying new machine
2. Train the creativity of
3. Add new product
the employees.
variant
3. Create a signboard in
4. Find suppliers with
front of the company.
varied types of raw
4. Approach the materials
construction company.
5. Tidy up the workplace
5. Increase quality qontrol
of the company.

Threat S-T Strategy W-T Strategy

1. Redesign workplace.
 1. Following the market 2. Online promotion.
trend
3. Add a branch of
2. Make a promotion or company.
discount
4. Looking for suppliers at
3. Improvement in every the cheapest prices
product
5. . Maintain the
4. Form a marketing team characteristics of
product originality
5. Conduct product
pricing survey

Bibliography

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Figure 1 Location of Production

Figure 2. plastic manufacturing process

Figure 3. the sample of product