Chapter 4

A. History of the Company

The Researchers, at first, find it very hard to know what would be the best product to purchase.
They had a little argument about it for they were considering the budget and if this product could
earn many customers at all age. Until someone from the group suggested a snack to be the primary
product of the company, a snack that can easily be made but has a unique style and the ingredients
were easy to buy and affordable. The product is a cheese stick. But because the researchers have to
make an innovative product, they renewed the original cheese stick into a more unique style and
taste that would make everyone love it. And this is how Pochizstick was made. It was a
combination of fries, as the main ingredient, and a wrapper covering it.

B. Nature and Activity of the Business

The company is making a renewed cheese stick as their primary product.

C. Primary Product or Service

D. Unique Selling Proposition

In order to compete with our competitors, the researchers have set a unique selling proposition
which will set them unique from the market. One of the Unique Selling Proposition that will
entice the customers is, the company will offer innovative and fastest service. Moreover,
customers will be given an opportunity to give feedbacks about the product, if they want
suggestions or changes for it so they could feel like their opinions are being valued.

E. Customers