where the littlest details

matter most

In November 2018, Carter’s launched a new collection for infants requiring care in the newborn
intensive care unit (NICU), which often includes babies who are born prematurely. Previously, clothing
options for these babies were limited, so Carter’s created this collection to fill a void in the market.

Inspired by feedback from the neonatal intensive care staff at Northside Hospital in Atlanta, the
largest provider of maternity and newborn services in the United States, the Carter’s design team
incorporated special details for children in intensive care. The new collection includes a smaller size
for babies under 5 pounds, features like plastic snaps for x-rays and easy access closures at the arms.
Acknowledging the momentous milestones and loved ones in a preemie’s life, certain bodysuits
feature heartwarming phrases including “NICU Graduate” and “My Super Heroes Wear Scrubs.”
This box includes samples of the current collection for you to see for yourself.

Earlier this year, Carter’s hosted a group of parents, caretakers and supporters of premature babies
to their headquarters to gather insights on how to build on their ongoing commitment and enhance
the preemie collection. Feedback from this effort will be included in a November 2019 update to this
collection. We look forward to sharing more with you, please stay tuned!

perfectly preemie slogans

celebrate your tiny warriors

plastic snaps hook and loop

preemie preemie newborn for x-rays closure for
up to up to up to easy access
5 lbs 6 lbs 9 lbs

mitten cuffs
to protect
baby’s face plastic snaps
for x-rays plastic snaps
carters.com/preemie for x-rays