Introduction

The aim of this report is to explain the positive and negative features of two forms of
advertising in my country. Particularly TV and internet by sport brands. It will also
consider the impact over customers and make recommendations in order to improve.

Advertising TV
Commercials show sufficient products and are well-developed. Moreover, the
duration and visibility of the prices attract the attention of potential customers. A
further additional point is the schedule, almost always people are able to watch TV
at 7:00 Pm. On the other hand, commercials are insufficient to attract a great number
of customers because most of the people nowadays buy on internet stores.

Advertising internet
The current situation show that internet advertisement bring a wide range of styles
which are attractive to encourage people to buy for the following reason.
 Companies can use both images or videos
 The frequency of the advertisement is high
Unfortunately, some older people do not have access to electronics devices, hence,
it is not a good way to attract their attention.

Recommendations
Both TV and the internet advertising are effective. However, the internet is more
effective to attract people’s attention. I would therefore recommend. First, focus the
content of TV commercials in old people because they use less internet. Secondly,
the internet advertising is annoying sometime for people because the frequency is
to high so could be better to reduce it.